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„changemanagement“              was ist das überhaupt &          wie passt da social media rein?                          ...
agenda                          was ist „changemanagement“?                          warum „change“ bei social-media?     ...
/me                      #life   - FR @ ludwigshafen                      #work - berater @ 7P                      #commu...
social mediaSamstag, 13. Oktober 12
http://walljet.posterous.com/kubel-wasser-der-neue-blumenkubelSamstag, 13. Oktober 12
Samstag, 13. Oktober 12
changemanagement                      herkunft                      theorie                      zusammenhängeSamstag, 13....
abgrenzungen                          Organisationsentwicklung (OE)                                                       ...
veränderungenSamstag, 13. Oktober 12
die 7 phasen der veränderung                                                                                              ...
die 7 phasen der veränderung                                                                                              ...
die 7 phasen der veränderung                                                                                              ...
ziele des change                            managements                      #informieren                      #motivieren...
und in der praxis?                      beispiel: einführung einer software                      zweck: wissensmanagement ...
einführung software              Road                                                               Kick                  ...
wichtig vor dem start                      #auftragsklärung durch projektteam                      #support durch top-mana...
social media                              ? ? ?Samstag, 13. Oktober 12
social media                          = kontrollverlustSamstag, 13. Oktober 12
evolution? revolution?                      kommt auf:                          den einsatzort (abteilung) an             ...
give me feedback!                      social-media bedeutet:                          neue impulse                       ...
statement                          Einführung von Social Media - ohne                          die Möglichkeit von Verände...
social media =                             changetool?                          support durch management                  ...
changetools                          Enterprise 2.0                          „Social Workplace“                          E...
changeprojekte                          einführung software                          social media                         ...
Changemangement                          hat den Menschen im Fokus!Samstag, 13. Oktober 12
Bild: New York Times Photo ArchivesSamstag, 13. Oktober 12
vielen dank!                                 twitter:   @scytto                                 xing: /profile/ingo_sauer ...
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Change Management und Social Media

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Was ist eigentlich dieses "Change Management" und welche Rolle bzw. Chance bietet Social Media dabei. Oder auch umgekehrt: was ist an Organisationsentwicklung nötig, wenn Social Media im Unternehmen eingeführt wird und welche Changeunterstützung kann Social-Media bieten.
Neueste Version des Vortrags mit Ergänzungen zum Thema Kontrollverlust.

Veröffentlicht in: Business
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Change Management und Social Media

  1. 1. „changemanagement“ was ist das überhaupt & wie passt da social media rein? #lwc12 session ingo sauerSamstag, 13. Oktober 12
  2. 2. agenda was ist „changemanagement“? warum „change“ bei social-media? wie hilft social-media beim change?Samstag, 13. Oktober 12
  3. 3. /me #life - FR @ ludwigshafen #work - berater @ 7P #community - admin @ medienforumSamstag, 13. Oktober 12
  4. 4. social mediaSamstag, 13. Oktober 12
  5. 5. http://walljet.posterous.com/kubel-wasser-der-neue-blumenkubelSamstag, 13. Oktober 12
  6. 6. Samstag, 13. Oktober 12
  7. 7. changemanagement herkunft theorie zusammenhängeSamstag, 13. Oktober 12
  8. 8. abgrenzungen Organisationsentwicklung (OE) re zielorientierte, geplante und bewusst vo o n lu ti gesteuerte Entwicklung von Organisationen in t io lu Wachstums-, Veränderungs- & Krisensituationen n o ev OE basiert auf spezifischen - Prinzipien Gestaltung & Changemanagement - Methoden & Unterstützung von: Interventions- - strategischer Neuausrichtung verfahren - strukturellem Umbau - Instrumenten & - kultureller Veränderung Werkzeugen Personalentwicklung Entwicklung von - Selbstverantwortung - Personal Mastery - LeadershipSamstag, 13. Oktober 12
  9. 9. veränderungenSamstag, 13. Oktober 12
  10. 10. die 7 phasen der veränderung 7. Integration Jetzt NEU! 6. Erkenntnis Wahrgenommene eigene Kompetenz 2. Ablehnung durchschnittliche Kompetenz 5. Lernen 3. Rationale Einsicht 4. Emotionale Akzeptanz 1. Schock ZeitSamstag, 13. Oktober 12
  11. 11. die 7 phasen der veränderung 7. Integration Jetzt NEU! 6. Erkenntnis Wahrgenommene eigene Kompetenz 2. Ablehnung durchschnittliche Kompetenz 5. Lernen 3. Rationale Einsicht 4. Emotionale Akzeptanz 1. Schock Zeit Projektphase GoingLive ProduktivphaseSamstag, 13. Oktober 12
  12. 12. die 7 phasen der veränderung 7. Integration Jetzt NEU! 6. Erkenntnis Wahrgenommene eigene Kompetenz 2. Ablehnung durchschnittliche Kompetenz 5. Lernen 3. Rationale Einsicht 4. Emotionale Akzeptanz 1. Schock Zeit Projektphase GoingLive ProduktivphaseSamstag, 13. Oktober 12
  13. 13. ziele des change managements #informieren #motivieren #befähigenSamstag, 13. Oktober 12
  14. 14. und in der praxis? beispiel: einführung einer software zweck: wissensmanagement @ support schwierigkeit: altlasten & 15 teamsSamstag, 13. Oktober 12
  15. 15. einführung software Road Kick WS0 WS1 WS2 Launch Show Off Erstellung Teaminhalte Erfassung Kundenfragen Erstellung zentrale Inhalte Roadshow Fragen Workshops Inhalte / Kick Off Launch für CC Bild: NASA TV 15Samstag, 13. Oktober 12
  16. 16. wichtig vor dem start #auftragsklärung durch projektteam #support durch top-management #vision durch auftraggeberSamstag, 13. Oktober 12
  17. 17. social media ? ? ?Samstag, 13. Oktober 12
  18. 18. social media = kontrollverlustSamstag, 13. Oktober 12
  19. 19. evolution? revolution? kommt auf: den einsatzort (abteilung) an das ziel an den zu erwarteten nutzen anSamstag, 13. Oktober 12
  20. 20. give me feedback! social-media bedeutet: neue impulse verkürzte zyklen „sichtbare“ qualitätSamstag, 13. Oktober 12
  21. 21. statement Einführung von Social Media - ohne die Möglichkeit von Veränderungen im Unternehmen selbst - ist Vergeudung von Potential.Samstag, 13. Oktober 12
  22. 22. social media = changetool? support durch management klima des vertrauen ergebnisse fließen erkennbar zurückSamstag, 13. Oktober 12
  23. 23. changetools Enterprise 2.0 „Social Workplace“ E2.0 + S-M Beispieltool: YammerSamstag, 13. Oktober 12
  24. 24. changeprojekte einführung software social media DEIN projekt? :-)Samstag, 13. Oktober 12
  25. 25. Changemangement hat den Menschen im Fokus!Samstag, 13. Oktober 12
  26. 26. Bild: New York Times Photo ArchivesSamstag, 13. Oktober 12
  27. 27. vielen dank! twitter: @scytto xing: /profile/ingo_sauer ingo.sauer@7p-group.comSamstag, 13. Oktober 12

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