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Customer
Experience 2015
4
Tinder Inspiration
mobile first
mobile first
mobile first
only
Immer Online
1) Customer Experience
2015
Immer Online
Immer Online
Zeit sparen!
JETZT
Immer Online
1 Sekunde längere Ladezeit
= 7% weniger Verkäufe
Immer Online
2) Customer Experience
2015
Immer Online
Immer Online
besser schreiben!
Schreiben ist das
neue Reden
WEIL
Unterschätzt niemals
die Macht der Wörter
Immer Online
3) Customer Experience
2015
Immer Online
Immer Online
perfekte
Inszenierung
Immer Online
4) Customer Experience
2015
Immer Online
Immer Online
echtes Storydoing!
Erlebnisse erschaffen,
die geteilt werden
Immer Online
Immer Online
Immer Online
Immer Online
Immer Online
Immer Online
Immer Online
Seid wirklich gut und bringt die Leute
dazu, dies engagiert weiter zu erzählen!
Immer Online
5) Customer Experience
2015
Immer Online
Immer Online
mutige Autorität!
Cartoons by Jörg Vogeltanz, Graz
Seid die Autoritäten,
nicht die Chauffeure.
Cogito ergo sumDescartes
Publico ergo sumRappold
ergo…
Ich publiziere
statt zu denkenSeeger
Was stimmt noch?
Hell leuchten gute Inhalte!
Aber…
BorporateBy Rand Fishkin
StocknericBy Rand Fishkin
Infographnix
cinemagraphs
Hell leuchten mutige Antworten!
Heul doch nicht du
Brombeersohn!
Na und?
Immer Online
Customer Experience
ist ein TUN-Wort
Viel Erfolg!
Danke!
122
mail: rs@kommunikationskunst.at
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Customer Experience 2015

Hinweis der Redaktion

  1. Und nach 3 Sekunden sind sowieso alle weg!
  2. Well, here’s a wonderful story of this in action, and it involves Joshie The Giraffe! When Chris Hurn’s family came back from their holiday at the Ritz-Carlton on Amelia Island in Florida they unfortunately returned without Joshie The Giraffe, Chris’s young son’s ‘best friend’! They’d left him behind, and as you can imagine this caused huge stress and problems sleeping! Chris explained that there was nothing to worry about and that Joshie was having a little extra holiday and that he was fine. His son seemed to accept this and dropped off to sleep! That evening the Ritz-Carlton called to say that they had found Joshie in the laundry and that he had been handed over to the hotel’s Loss Prevention Team. Chris told them about his ‘little white lie’ about Joshie’s extra holiday and wondered if they would mind taking a picture of Joshie on a chair by the pool to ‘prove’ it! To Chris’s relief they said they would – so now that’s two people who could sleep sound! A couple days later a package arrived. In it was Joshie, along with some Ritz-Carlton-branded “goodies” including a frisbee and a football! Also included in the package was a binder that meticulously documented Joshie’s extended stay at the hotel!