Suche senden
Hochladen
SMGZH 58: Communication Controlling und Datenauswertung
•
0 gefällt mir
•
557 views
Bernet Relations
Folgen
#SMGZH Social Media Gipfel
Weniger lesen
Mehr lesen
Soziale Medien
Melden
Teilen
Melden
Teilen
1 von 45
Jetzt herunterladen
Downloaden Sie, um offline zu lesen
Empfohlen
PR 2.0: How Brands are Harnessing Participatory Media in Public Relations
PR 2.0: How Brands are Harnessing Participatory Media in Public Relations
Paul Marsden
NIRI Capital Social Media and Investor Relations - January 6, 2010
NIRI Capital Social Media and Investor Relations - January 6, 2010
Darrell Heaps
The 4C's of the Conversation Company
The 4C's of the Conversation Company
Steven Van Belleghem
A PR planning exercise using free tools
A PR planning exercise using free tools
Stephen Waddington
Influencing Brand Buzz Webinar
Influencing Brand Buzz Webinar
Jerranna Cannady
Social Market Trends Study
Social Market Trends Study
HDS - Hotel Digital Strategy
IR 2.0 International Benchmark Study / University of Leipzig
IR 2.0 International Benchmark Study / University of Leipzig
Kristin Koehler
Internet Marketing Workshop
Internet Marketing Workshop
Stephen Waddington
Empfohlen
PR 2.0: How Brands are Harnessing Participatory Media in Public Relations
PR 2.0: How Brands are Harnessing Participatory Media in Public Relations
Paul Marsden
NIRI Capital Social Media and Investor Relations - January 6, 2010
NIRI Capital Social Media and Investor Relations - January 6, 2010
Darrell Heaps
The 4C's of the Conversation Company
The 4C's of the Conversation Company
Steven Van Belleghem
A PR planning exercise using free tools
A PR planning exercise using free tools
Stephen Waddington
Influencing Brand Buzz Webinar
Influencing Brand Buzz Webinar
Jerranna Cannady
Social Market Trends Study
Social Market Trends Study
HDS - Hotel Digital Strategy
IR 2.0 International Benchmark Study / University of Leipzig
IR 2.0 International Benchmark Study / University of Leipzig
Kristin Koehler
Internet Marketing Workshop
Internet Marketing Workshop
Stephen Waddington
NIBAA, leergang strategisch brandmanagement - merken en social media - novemb...
NIBAA, leergang strategisch brandmanagement - merken en social media - novemb...
Paul Blok
Intranet 2.0 on a Budget
Intranet 2.0 on a Budget
Prescient Digital Media
PR 3.0 The New Frontier
PR 3.0 The New Frontier
KCD PR
How to make social media work for Investor Relations - January 31, 2012
How to make social media work for Investor Relations - January 31, 2012
Darrell Heaps
Burson-Marsteller Asia-Pacific Corporate Social Media Study 2011
Burson-Marsteller Asia-Pacific Corporate Social Media Study 2011
Burson-Marsteller Asia-Pacific
Winning Support For Your Intranet / Intranet 2.0 Initiatives June 2009
Winning Support For Your Intranet / Intranet 2.0 Initiatives June 2009
Prescient Digital Media
Meeting Solutions: 2018 Media & Influencer Analysis
Meeting Solutions: 2018 Media & Influencer Analysis
Zeno Group
NYSE/Q4 Webinar: Social Media & IR Website Best Practices
NYSE/Q4 Webinar: Social Media & IR Website Best Practices
Q4 Web Systems
Social Media Content Management
Social Media Content Management
Heather Read
Cintrifuse - Social Media Strategy
Cintrifuse - Social Media Strategy
Brandon Charles
KPI und ROI
KPI und ROI
Florian Stöhr
Social Media Now: Adapting to Facebook and Twitter while Anticipating the Nex...
Social Media Now: Adapting to Facebook and Twitter while Anticipating the Nex...
Design for Good
Project Metal Social Media Boot Camp (Introduction & Overview)
Project Metal Social Media Boot Camp (Introduction & Overview)
JasonSharmaBYND
Social Media around the World 2012 (by InSites Consulting)
Social Media around the World 2012 (by InSites Consulting)
InSites Consulting
Social media marketing from a bottom up perspective
Social media marketing from a bottom up perspective
Maxim Boiko Savenko
Public relations in 2017
Public relations in 2017
Stephen Waddington
PR 4.0: The changing PR landscape
PR 4.0: The changing PR landscape
Mynewsdesk
Sbs v4-130305232717-phpapp01 (1)
Sbs v4-130305232717-phpapp01 (1)
plutoone TestTwo
Social media pres_05-26-2010 (1)
Social media pres_05-26-2010 (1)
Shari Weiss
Ines Mergel - Designing Social Media Strategies - IBM - 2012
Ines Mergel - Designing Social Media Strategies - IBM - 2012
Ines Mergel
Demystifying Digital Candace V9
Demystifying Digital Candace V9
Candace Kuss
#CNX14 - Social Listening: From Getting Started to Executing at Scale
#CNX14 - Social Listening: From Getting Started to Executing at Scale
Salesforce Marketing Cloud
Weitere ähnliche Inhalte
Was ist angesagt?
NIBAA, leergang strategisch brandmanagement - merken en social media - novemb...
NIBAA, leergang strategisch brandmanagement - merken en social media - novemb...
Paul Blok
Intranet 2.0 on a Budget
Intranet 2.0 on a Budget
Prescient Digital Media
PR 3.0 The New Frontier
PR 3.0 The New Frontier
KCD PR
How to make social media work for Investor Relations - January 31, 2012
How to make social media work for Investor Relations - January 31, 2012
Darrell Heaps
Burson-Marsteller Asia-Pacific Corporate Social Media Study 2011
Burson-Marsteller Asia-Pacific Corporate Social Media Study 2011
Burson-Marsteller Asia-Pacific
Winning Support For Your Intranet / Intranet 2.0 Initiatives June 2009
Winning Support For Your Intranet / Intranet 2.0 Initiatives June 2009
Prescient Digital Media
Meeting Solutions: 2018 Media & Influencer Analysis
Meeting Solutions: 2018 Media & Influencer Analysis
Zeno Group
NYSE/Q4 Webinar: Social Media & IR Website Best Practices
NYSE/Q4 Webinar: Social Media & IR Website Best Practices
Q4 Web Systems
Social Media Content Management
Social Media Content Management
Heather Read
Cintrifuse - Social Media Strategy
Cintrifuse - Social Media Strategy
Brandon Charles
KPI und ROI
KPI und ROI
Florian Stöhr
Social Media Now: Adapting to Facebook and Twitter while Anticipating the Nex...
Social Media Now: Adapting to Facebook and Twitter while Anticipating the Nex...
Design for Good
Project Metal Social Media Boot Camp (Introduction & Overview)
Project Metal Social Media Boot Camp (Introduction & Overview)
JasonSharmaBYND
Social Media around the World 2012 (by InSites Consulting)
Social Media around the World 2012 (by InSites Consulting)
InSites Consulting
Social media marketing from a bottom up perspective
Social media marketing from a bottom up perspective
Maxim Boiko Savenko
Public relations in 2017
Public relations in 2017
Stephen Waddington
PR 4.0: The changing PR landscape
PR 4.0: The changing PR landscape
Mynewsdesk
Sbs v4-130305232717-phpapp01 (1)
Sbs v4-130305232717-phpapp01 (1)
plutoone TestTwo
Social media pres_05-26-2010 (1)
Social media pres_05-26-2010 (1)
Shari Weiss
Ines Mergel - Designing Social Media Strategies - IBM - 2012
Ines Mergel - Designing Social Media Strategies - IBM - 2012
Ines Mergel
Was ist angesagt?
(20)
NIBAA, leergang strategisch brandmanagement - merken en social media - novemb...
NIBAA, leergang strategisch brandmanagement - merken en social media - novemb...
Intranet 2.0 on a Budget
Intranet 2.0 on a Budget
PR 3.0 The New Frontier
PR 3.0 The New Frontier
How to make social media work for Investor Relations - January 31, 2012
How to make social media work for Investor Relations - January 31, 2012
Burson-Marsteller Asia-Pacific Corporate Social Media Study 2011
Burson-Marsteller Asia-Pacific Corporate Social Media Study 2011
Winning Support For Your Intranet / Intranet 2.0 Initiatives June 2009
Winning Support For Your Intranet / Intranet 2.0 Initiatives June 2009
Meeting Solutions: 2018 Media & Influencer Analysis
Meeting Solutions: 2018 Media & Influencer Analysis
NYSE/Q4 Webinar: Social Media & IR Website Best Practices
NYSE/Q4 Webinar: Social Media & IR Website Best Practices
Social Media Content Management
Social Media Content Management
Cintrifuse - Social Media Strategy
Cintrifuse - Social Media Strategy
KPI und ROI
KPI und ROI
Social Media Now: Adapting to Facebook and Twitter while Anticipating the Nex...
Social Media Now: Adapting to Facebook and Twitter while Anticipating the Nex...
Project Metal Social Media Boot Camp (Introduction & Overview)
Project Metal Social Media Boot Camp (Introduction & Overview)
Social Media around the World 2012 (by InSites Consulting)
Social Media around the World 2012 (by InSites Consulting)
Social media marketing from a bottom up perspective
Social media marketing from a bottom up perspective
Public relations in 2017
Public relations in 2017
PR 4.0: The changing PR landscape
PR 4.0: The changing PR landscape
Sbs v4-130305232717-phpapp01 (1)
Sbs v4-130305232717-phpapp01 (1)
Social media pres_05-26-2010 (1)
Social media pres_05-26-2010 (1)
Ines Mergel - Designing Social Media Strategies - IBM - 2012
Ines Mergel - Designing Social Media Strategies - IBM - 2012
Ähnlich wie SMGZH 58: Communication Controlling und Datenauswertung
Demystifying Digital Candace V9
Demystifying Digital Candace V9
Candace Kuss
#CNX14 - Social Listening: From Getting Started to Executing at Scale
#CNX14 - Social Listening: From Getting Started to Executing at Scale
Salesforce Marketing Cloud
Nexity develops a 360 degree e-reputation strategy based on social media dat...
Nexity develops a 360 degree e-reputation strategy based on social media dat...
AT Internet
Open source talent - communications project manager ISCOM
Open source talent - communications project manager ISCOM
Alec Walker-Love
The maturity of social media - short introduction
The maturity of social media - short introduction
Koen Blanquart
Making the case for social media in your organization_final
Making the case for social media in your organization_final
swissnex San Francisco
Best Buy - Social Marketing Strategy
Best Buy - Social Marketing Strategy
Nick Williams
MyNewsDay presentation 29th of May 2012
MyNewsDay presentation 29th of May 2012
Mindjumpers
Nikon social media master class nijenrode 9 dec 2014 rwa
Nikon social media master class nijenrode 9 dec 2014 rwa
Philips
Ocentrum Credential 2013
Ocentrum Credential 2013
sprananta
Ocentrum Credential
Ocentrum Credential
Ocentrum
EMEA Marketing Trends
EMEA Marketing Trends
Luanne Tierney
Smart Data Analytics Magazine 2015
Smart Data Analytics Magazine 2015
Alejandra Dos Santos
Memonic general presentation for IMD
Memonic general presentation for IMD
memonic
Social Media Marketing Trends 2021 // The Global Indie Insights
Social Media Marketing Trends 2021 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
Andy's Powerpoint Resume
Andy's Powerpoint Resume
Andy Friedman
UBA - social media marketing
UBA - social media marketing
Hungry Minds
Benjamin Wardell | CV | Hey.Digital
Benjamin Wardell | CV | Hey.Digital
Benjamin Wardell | Digital | Marketing | Social | Brand
Digital business #5
Digital business #5
finanzas_uca
La Digital Trans(IN)formation
La Digital Trans(IN)formation
Luca Bonesini
Ähnlich wie SMGZH 58: Communication Controlling und Datenauswertung
(20)
Demystifying Digital Candace V9
Demystifying Digital Candace V9
#CNX14 - Social Listening: From Getting Started to Executing at Scale
#CNX14 - Social Listening: From Getting Started to Executing at Scale
Nexity develops a 360 degree e-reputation strategy based on social media dat...
Nexity develops a 360 degree e-reputation strategy based on social media dat...
Open source talent - communications project manager ISCOM
Open source talent - communications project manager ISCOM
The maturity of social media - short introduction
The maturity of social media - short introduction
Making the case for social media in your organization_final
Making the case for social media in your organization_final
Best Buy - Social Marketing Strategy
Best Buy - Social Marketing Strategy
MyNewsDay presentation 29th of May 2012
MyNewsDay presentation 29th of May 2012
Nikon social media master class nijenrode 9 dec 2014 rwa
Nikon social media master class nijenrode 9 dec 2014 rwa
Ocentrum Credential 2013
Ocentrum Credential 2013
Ocentrum Credential
Ocentrum Credential
EMEA Marketing Trends
EMEA Marketing Trends
Smart Data Analytics Magazine 2015
Smart Data Analytics Magazine 2015
Memonic general presentation for IMD
Memonic general presentation for IMD
Social Media Marketing Trends 2021 // The Global Indie Insights
Social Media Marketing Trends 2021 // The Global Indie Insights
Andy's Powerpoint Resume
Andy's Powerpoint Resume
UBA - social media marketing
UBA - social media marketing
Benjamin Wardell | CV | Hey.Digital
Benjamin Wardell | CV | Hey.Digital
Digital business #5
Digital business #5
La Digital Trans(IN)formation
La Digital Trans(IN)formation
Mehr von Bernet Relations
73 #SMGBE: Arbeiten im Corporate Newsroom
73 #SMGBE: Arbeiten im Corporate Newsroom
Bernet Relations
72. Social_Media_Gipfel_Zürich_Slides.pdf
72. Social_Media_Gipfel_Zürich_Slides.pdf
Bernet Relations
70. #SMGBE: Rolle und Mehrwert von Medienhäusern und Behörden in sozialen Medien
70. #SMGBE: Rolle und Mehrwert von Medienhäusern und Behörden in sozialen Medien
Bernet Relations
69. #smgzh: Künstliche Intelligenz – Praxistipps für einen sinnvollen Einsat...
69. #smgzh: Künstliche Intelligenz – Praxistipps für einen sinnvollen Einsat...
Bernet Relations
68. #SMGBE: Gefahr im Internet – Wissenswertes über Cyberkriminalität und -si...
68. #SMGBE: Gefahr im Internet – Wissenswertes über Cyberkriminalität und -si...
Bernet Relations
67. #smgzh: Social Recruiting gegen Fachkräftemangel – das Potenzial des erwe...
67. #smgzh: Social Recruiting gegen Fachkräftemangel – das Potenzial des erwe...
Bernet Relations
66. smgbe: Rollenbilder und Klischees adieu – (Online-)Kommunikation, die all...
66. smgbe: Rollenbilder und Klischees adieu – (Online-)Kommunikation, die all...
Bernet Relations
Bernet Leitfaden Instagram für Unternehmen
Bernet Leitfaden Instagram für Unternehmen
Bernet Relations
65. #smgzh: CEO Positionierung - Gratwanderung zwischen Anerkennung & Shitstorm
65. #smgzh: CEO Positionierung - Gratwanderung zwischen Anerkennung & Shitstorm
Bernet Relations
64.SMGBE_Campaigning auf TikTok, Insta & Co.
64.SMGBE_Campaigning auf TikTok, Insta & Co.
Bernet Relations
SMGZH 63: Informationskrieg und soziale Medien - Einordnung und Faktencheck
SMGZH 63: Informationskrieg und soziale Medien - Einordnung und Faktencheck
Bernet Relations
Smgzh 62 podcasts_im-digitalen-kommunikationsmix
Smgzh 62 podcasts_im-digitalen-kommunikationsmix
Bernet Relations
SMGZH 62: Podcasts im digitalen Kommunikationsmix
SMGZH 62: Podcasts im digitalen Kommunikationsmix
Bernet Relations
SMGBE 61: Nachhaltigkeit
SMGBE 61: Nachhaltigkeit
Bernet Relations
SMGZH 60: Algorithmen
SMGZH 60: Algorithmen
Bernet Relations
SMGZH 59: Kleine Teams, grosse Wirkung
SMGZH 59: Kleine Teams, grosse Wirkung
Bernet Relations
SMGZH 57: Gamification
SMGZH 57: Gamification
Bernet Relations
Bernet ZHAW Studie Social Media Schweiz 2020
Bernet ZHAW Studie Social Media Schweiz 2020
Bernet Relations
Bernet Leitfaden LinkedIn
Bernet Leitfaden LinkedIn
Bernet Relations
SMGBE 56: Kommunikation und Innovation in der Kulturbranche
SMGBE 56: Kommunikation und Innovation in der Kulturbranche
Bernet Relations
Mehr von Bernet Relations
(20)
73 #SMGBE: Arbeiten im Corporate Newsroom
73 #SMGBE: Arbeiten im Corporate Newsroom
72. Social_Media_Gipfel_Zürich_Slides.pdf
72. Social_Media_Gipfel_Zürich_Slides.pdf
70. #SMGBE: Rolle und Mehrwert von Medienhäusern und Behörden in sozialen Medien
70. #SMGBE: Rolle und Mehrwert von Medienhäusern und Behörden in sozialen Medien
69. #smgzh: Künstliche Intelligenz – Praxistipps für einen sinnvollen Einsat...
69. #smgzh: Künstliche Intelligenz – Praxistipps für einen sinnvollen Einsat...
68. #SMGBE: Gefahr im Internet – Wissenswertes über Cyberkriminalität und -si...
68. #SMGBE: Gefahr im Internet – Wissenswertes über Cyberkriminalität und -si...
67. #smgzh: Social Recruiting gegen Fachkräftemangel – das Potenzial des erwe...
67. #smgzh: Social Recruiting gegen Fachkräftemangel – das Potenzial des erwe...
66. smgbe: Rollenbilder und Klischees adieu – (Online-)Kommunikation, die all...
66. smgbe: Rollenbilder und Klischees adieu – (Online-)Kommunikation, die all...
Bernet Leitfaden Instagram für Unternehmen
Bernet Leitfaden Instagram für Unternehmen
65. #smgzh: CEO Positionierung - Gratwanderung zwischen Anerkennung & Shitstorm
65. #smgzh: CEO Positionierung - Gratwanderung zwischen Anerkennung & Shitstorm
64.SMGBE_Campaigning auf TikTok, Insta & Co.
64.SMGBE_Campaigning auf TikTok, Insta & Co.
SMGZH 63: Informationskrieg und soziale Medien - Einordnung und Faktencheck
SMGZH 63: Informationskrieg und soziale Medien - Einordnung und Faktencheck
Smgzh 62 podcasts_im-digitalen-kommunikationsmix
Smgzh 62 podcasts_im-digitalen-kommunikationsmix
SMGZH 62: Podcasts im digitalen Kommunikationsmix
SMGZH 62: Podcasts im digitalen Kommunikationsmix
SMGBE 61: Nachhaltigkeit
SMGBE 61: Nachhaltigkeit
SMGZH 60: Algorithmen
SMGZH 60: Algorithmen
SMGZH 59: Kleine Teams, grosse Wirkung
SMGZH 59: Kleine Teams, grosse Wirkung
SMGZH 57: Gamification
SMGZH 57: Gamification
Bernet ZHAW Studie Social Media Schweiz 2020
Bernet ZHAW Studie Social Media Schweiz 2020
Bernet Leitfaden LinkedIn
Bernet Leitfaden LinkedIn
SMGBE 56: Kommunikation und Innovation in der Kulturbranche
SMGBE 56: Kommunikation und Innovation in der Kulturbranche
Kürzlich hochgeladen
CALL ON ➥8923113531 🔝Call Girls Ashiyana Colony Lucknow best sexual service O...
CALL ON ➥8923113531 🔝Call Girls Ashiyana Colony Lucknow best sexual service O...
anilsa9823
BDSM⚡Call Girls in Sector 76 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 76 Noida Escorts >༒8448380779 Escort Service
Delhi Call girls
Elite Class ➥8448380779▻ Call Girls In Nizammuddin Delhi NCR
Elite Class ➥8448380779▻ Call Girls In Nizammuddin Delhi NCR
Delhi Call girls
Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
vemusae
Lucknow 💋 Dating Call Girls Lucknow | Whatsapp No 8923113531 VIP Escorts Serv...
Lucknow 💋 Dating Call Girls Lucknow | Whatsapp No 8923113531 VIP Escorts Serv...
anilsa9823
Top Call Girls In Charbagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
Top Call Girls In Charbagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
anilsa9823
Film show production powerpoint for site
Film show production powerpoint for site
AshtonCains
Top Call Girls In Telibagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
Top Call Girls In Telibagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
anilsa9823
Website research Powerpoint for Bauer magazine
Website research Powerpoint for Bauer magazine
samuelcoulson30
9953056974 Young Call Girls In Kirti Nagar Indian Quality Escort service
9953056974 Young Call Girls In Kirti Nagar Indian Quality Escort service
9953056974 Low Rate Call Girls In Saket, Delhi NCR
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
Call girl Jaipur
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
SocioCosmos
Film show pre-production powerpoint for site
Film show pre-production powerpoint for site
AshtonCains
VIP Chandigarh Call Girls Service 7001035870 Enjoy Call Girls With Our Escorts
VIP Chandigarh Call Girls Service 7001035870 Enjoy Call Girls With Our Escorts
sonatiwari757
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service 👖
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service 👖
anilsa9823
Elite Class ➥8448380779▻ Call Girls In New Friends Colony Delhi NCR
Elite Class ➥8448380779▻ Call Girls In New Friends Colony Delhi NCR
Delhi Call girls
Enjoy Night⚡Call Girls Palam Vihar Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Palam Vihar Gurgaon >༒8448380779 Escort Service
Delhi Call girls
Night 7k Call Girls Noida Sector 120 Call Me: 8448380779
Night 7k Call Girls Noida Sector 120 Call Me: 8448380779
Delhi Call girls
Night 7k Call Girls Atta Market Escorts Call Me: 8448380779
Night 7k Call Girls Atta Market Escorts Call Me: 8448380779
Delhi Call girls
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Delhi Call girls
Kürzlich hochgeladen
(20)
CALL ON ➥8923113531 🔝Call Girls Ashiyana Colony Lucknow best sexual service O...
CALL ON ➥8923113531 🔝Call Girls Ashiyana Colony Lucknow best sexual service O...
BDSM⚡Call Girls in Sector 76 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 76 Noida Escorts >༒8448380779 Escort Service
Elite Class ➥8448380779▻ Call Girls In Nizammuddin Delhi NCR
Elite Class ➥8448380779▻ Call Girls In Nizammuddin Delhi NCR
Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
Factors-on-Authenticity-and-Validity-of-Evidences-and-Information.pptx
Lucknow 💋 Dating Call Girls Lucknow | Whatsapp No 8923113531 VIP Escorts Serv...
Lucknow 💋 Dating Call Girls Lucknow | Whatsapp No 8923113531 VIP Escorts Serv...
Top Call Girls In Charbagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
Top Call Girls In Charbagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
Film show production powerpoint for site
Film show production powerpoint for site
Top Call Girls In Telibagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
Top Call Girls In Telibagh ( Lucknow ) 🔝 8923113531 🔝 Cash Payment
Website research Powerpoint for Bauer magazine
Website research Powerpoint for Bauer magazine
9953056974 Young Call Girls In Kirti Nagar Indian Quality Escort service
9953056974 Young Call Girls In Kirti Nagar Indian Quality Escort service
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
CASH PAYMENT ON GIRL HAND TO HAND HOUSEWIFE
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
Film show pre-production powerpoint for site
Film show pre-production powerpoint for site
VIP Chandigarh Call Girls Service 7001035870 Enjoy Call Girls With Our Escorts
VIP Chandigarh Call Girls Service 7001035870 Enjoy Call Girls With Our Escorts
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service 👖
CALL ON ➥8923113531 🔝Call Girls Takrohi Lucknow best Female service 👖
Elite Class ➥8448380779▻ Call Girls In New Friends Colony Delhi NCR
Elite Class ➥8448380779▻ Call Girls In New Friends Colony Delhi NCR
Enjoy Night⚡Call Girls Palam Vihar Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Palam Vihar Gurgaon >༒8448380779 Escort Service
Night 7k Call Girls Noida Sector 120 Call Me: 8448380779
Night 7k Call Girls Noida Sector 120 Call Me: 8448380779
Night 7k Call Girls Atta Market Escorts Call Me: 8448380779
Night 7k Call Girls Atta Market Escorts Call Me: 8448380779
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
SMGZH 58: Communication Controlling und Datenauswertung
1.
SOCIALMEDIAGIPFEL.CH flickr.com/photos/socialmediagipfel facebook.com/SocialMediaGipfel twitter.com/smgzh slideshare.net/SocialMediaGipfel #smgbe / #smgzh
2.
SOCIALMEDIAGIPFEL.CH Communication Controlling und Datenauswertung Barnaby
Skinner NZZ Visuals Ophelie Janus Siemens REFERENT*INNEN Irène Messerli Bernet Relations Roger Wernli Previon + MODERATION
3.
VERANSTALTER © 2021 SOCIAL
MEDIA GIPFEL ZURICH SOCIALMEDIAGIPFEL.CH bernet.ch previon.ch Irène Messerli Roger Wernli
4.
SOCIALMEDIAGIPFEL.CH REFERENT*INNEN Barnaby Skinner NZZ Ophelie Janus Siemens
5.
Barnaby Skinner NZZ SOCIALMEDIAGIPFEL.CH WER SIND
DIE AKTIVSTEN CORONA-KRITIKER AUF TELEGRAM? EINE RECHERCHE MIT PYTHON
6.
Wer sind die
aktivsten Corona-Kritiker auf Telegram? Eine Recherche mit Python Barnaby Skinner, Ressortleiter NZZ Visuals 7. April 2021
7.
++ Aggregierung ++
Reinigung ++ Analyse ++ Plotting ++ Mapping ++ Scrollytelling ++ Interactives ++ Illustration ++ Texten NZZ Visuals
8.
9.
Florian Schoop, NZZ Zürich Grundlagenrecherche,
Texten Joana Kelén, NZZ Visuals Visualisierungen Barnaby Skinner, NZZ Visuals Datenanalyse, Texten Das Recherche-Team Martin Beglinger, NZZ Autor Storytelling
10.
Die Anlage
11.
Die Analyse
12.
Die Datenreinigung
13.
Imports Reinigung/ Analyse Analyse/ Visualisierung Styling Automatisierung
14.
Visualisierung - Iteration - Dokumentation
15.
Storytelling
16.
Neue Fragen
17.
Take-Aways 1. Open Source
Code erlaubt dem Journalismu die Beantwortung ganz neuer Fragestellungen. 2. Grosse Datenanalysen und damit verbundendenes Storytelling sind immer Team-Work. 3. Wie gehen wir in der Berichterstattung mit Ergebnissen um?
18.
Danke @barjack barnaby.skinner@nzz.ch Barnaby Skinner, Ressortleiter NZZ
Visuals 7. April 2021
19.
SOCIALMEDIAGIPFEL.CH Ophelie Janus Siemens HOW A
PLATFORM REVOLUTIONIZED HOW WE WORK, IN SWITZERLAND AND BEYOND
20.
How a platform
revolutionized how we work, in Switzerland and beyond Social Media Gipfel Ophélie Janus, Senior Communications Manager Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021
21.
Unrestricted | ©
Siemens 2021 | Communication Switzerland l April 2021 Our social media journey…
22.
Unrestricted | ©
Siemens 2021 | Communication Switzerland l April 2021 Page 22
23.
Where we started.
24.
Unrestricted | ©
Siemens 2021 | Communication Switzerland l April 2021 Page 24 Legacy of 173 years of innovation.
25.
Technology to transform
the everyday: Siemens AG Company setup as of October 1, 2020 Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021 Page 25 1 Siemens Healthineers with its own setup for Countries and Service & Governance Businesses Smart Infrastructure Digital Industries Mobility Portfolio Companies Siemens Healthineers1 Siemens Advanta Service & Governance Countries
26.
Page 26 Empowered. Social media
channels: +++ Agencies: ++ Platforms to manage social media: ++++
27.
Page 27 Restricted
| © Siemens 2020 | ST SU | 2020-10-14 Traditionally, one social media/digital expert per team.
28.
Page 28 Restricted
| © Siemens 2020 | ST SU | 2020-10-14 We loved it. To some extend…
29.
How it sometimes
felt like.
30.
Limited joint planning. Few
benchmarks. Different KPIs. Cannibalization.
31.
One tool. A
game changer. Everything under one roof.
32.
Restricted | ©
Siemens 20XX | Author | Department | YYYY-MM-DD Single platform policy. Global roll-out.
33.
Page 33 Editorial planning:
joint global/local editorial calendars, transparency, optimization Simplified posting: tracking codes, geo-targeting, image bank, post preview Community management: facilitating teamwork Analytics: instant, easy, dashboards, aligned, similar KPIs, comparable
34.
Sprinklr Snapshot CH Editorial
Calendar: Employee advocacy,Twitter, Linkedin, Facebook, … Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021 Page 34
35.
Sprinklr Snapshot. Posting easily
across channels. Everyone in the team is creating content and scheduling it directly across channels. Page 35 Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021
36.
A snapshot into
Sprinklr (organic only J, Swiss content on local channels) KPIs to consider: depending on your objective…. Page 36 Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021
37.
Automated dashboards, per
channel or together. Many filtering options. Based on tags, countries, campaigns, … Any topic owner can take a quick look to check how posts perform. Page 37 Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021
38.
Listening capabilities are
strong too. Page 38 Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021
39.
Page 39 One single
stop-shop!
40.
Challenges we faced
along the way.
41.
Looking back at
the challenges Sophisticated platform. • Intense training (in-person, live calls, tutorials, how-to, Q&A, …) • Local super user(s). • Onboard the whole team. • Continuous learning. • Best practice sharing. Demos. Commitment. • From team. From leaders. • No way back. • Mindset change. • Taking back the fun. • Reduce reliance on some agencies. Page 41 Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021
42.
What we learned
and what we achieved by moving all our social media activities to one single platform. Quantitative and qualitative. 1 Brought us closer as a team New way to efficiently collaborate. No one is left behind. Everyone can contribute. Everyone is digital. Everyone is a social media expert. Everyone learns and upskills. It’s a mindset. 2 It’s all about the data! Now we can finally compare the performance of posts across topics, campaigns, channels, local/global. We can share best practices, benchmarks. And we all love those dashboards. 3 This is how we connect the dots. Everything under one roof: planning, posting, analytics, organic, paid, listening, employee advocacy, image bank, tracking, community management,…everything is integrated, automated. Powered by AI. 4 Making an impact We improve our content, our impact, our ROI. We understand analytics better, we are closer to the market and can react immediately. Every month we review our top 3 posts and top flops. Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021 Page 42
43.
Q&A Page 43
44.
Contact Siemens Schweiz AG Communications Freilagerstrasse
40 8047 Zürich Schweiz www.siemens.ch Ophélie Janus Senior Communications Manager ophelie.janus@siemens.com Unrestricted | © Siemens 2021 | Communication Switzerland l April 2021 Seite 44
45.
Danke fürs Dabeisein. Wir
sehen uns am nächsten #smgzh/#smgbe. 2. Juni 1. September 3. November
Jetzt herunterladen