A Gowalla How-To - Only Shenanigans?

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Ralph Hutter

A Gowalla Introduction from @pixelfreund for the SocialMediaGipfel Zürich. #smgzh02

Technology

pixelfreund. OnlyShenanigans? A GowallaHow-To Ralph Hutter www.pixelfreund.ch | www.twitter.com/pixelfreund

Whatthe heck isGowalla? LocationBasedSocial Network LocationBased Info Services Virtual GeoCaching Augmented Reality TwitterReplacement Just a (mobile) Game

Gowalla Clients iPhoneApp Mobile Website m.gowalla.com Website www.gowalla.com

The Objectives? Collect Bonus items (forlogins) Vault 100 hiddenitems Collectpinsfor check Ins, completingtrips, foundingspots etc. Tweet „I am here“-indication Create andfound Spots

Goodtoknow Youcan‘tcarrymorethan 10 items The listofmissingitemsischangingfrequently You‘ll find themissingitemslist In yourprofile on www.gowalla.com WithGowalla Tools Youcan‘tmove back accidentallyvaulteditems Youcanadjustthepositionofnewspots on thewebsite

Dos andDonts Do Share items Add anddescribenewspots (carefully ) Foundexistingplaces Adjust /edityourfoundedspots on Website Tweet relevant factsaboutthespot

Dos andDonts Don‘t Tweeteachandevery check-in Invitepeopleyoudon‘tknowasfriends Create spotstwice Set „Spam“ orfakespots

Phenomenons Thousandsofuser‘shomes With funny nameslike: HQ, home, kitchen, batch, mother in law, homebase Bloggers creatingvirtuallounges in highlyfrequentedplaces

iPhoneApp Tap, tap, schrabbel, schrabbel

GowallaPassport It‘slikeyour personal passportwithstamps in it. Vault Items here Check In Add new Spots

Nearby Spots Nearby Spot Browse byCategories Hint: Browse byCategoryif an item does not appear on thelist

Spots Check in Foundspot Browse itemstoswap

People You will besurprised, howmanypeople will crossyourway

Items Swap missingitems (andvaultafterwards)

Check in Send a (spot-relevant) statusmessagetoTwitterorFacebook Userarely Don‘tspamyourfriends

Bonus Items Oh yeah! Bonus itemswon‘tdrop, ifyouhave 10 items in your pack Vaultandfoundoften Certainitemsdropaccordingto type ofspot (Slice of Pizza at an Italian Restaurant)

Items in Spots Check spotwhetherthereis a missing item youneed Swap withitemsfromyour pack

People in Spots Getfounderwheneverpossible Only a limited number per spotpossible

Mobile websitehttp://m.gowalla.com Klick, klack.

Mobile Website Web NOT iPhoneApp Use on all cellphoneswithbrowser

Missing Items Check missingitemsbeforevaulting

Passport / Account Check edityourownspots Check missingitems Check popularityofyourspots

Missingitems Beaware: Missing Items changefrequently

Mytrips Create yourowntrips Trips must haveat least 3 spots Don‘tforgetto push thepublishbutton

Spots Edit yourspots Description Position on Map

Shenanigans? Youdecide!. Getintothegameandtryyourself. WhataboutForesquare? Not even half thefun… OnlyShenanigans?

Tools / Links http://www.gowalla.com http://m.gowalla.com http://gowallatools.com/ http://iphone.gowallatools.com/ http://erikschimmel.de/gowalla-handbuch/Gowalla Tools

pixelfreund. Thankyou! Go out and check in. Ralph Hutter www.pixelfreund.ch | www.twitter.com/pixelfreund

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A Gowalla How-To - Only Shenanigans?

1. pixelfreund. OnlyShenanigans? A GowallaHow-To Ralph Hutter www.pixelfreund.ch | www.twitter.com/pixelfreund

2. Whatthe heck isGowalla? LocationBasedSocial Network LocationBased Info Services Virtual GeoCaching Augmented Reality TwitterReplacement Just a (mobile) Game

3. Gowalla Clients iPhoneApp Mobile Website m.gowalla.com Website www.gowalla.com

4. The Objectives? Collect Bonus items (forlogins) Vault 100 hiddenitems Collectpinsfor check Ins, completingtrips, foundingspots etc. Tweet „I am here“-indication Create andfound Spots

5. Goodtoknow Youcan‘tcarrymorethan 10 items The listofmissingitemsischangingfrequently You‘ll find themissingitemslist In yourprofile on www.gowalla.com WithGowalla Tools Youcan‘tmove back accidentallyvaulteditems Youcanadjustthepositionofnewspots on thewebsite

6. Dos andDonts Do Share items Add anddescribenewspots (carefully ) Foundexistingplaces Adjust /edityourfoundedspots on Website Tweet relevant factsaboutthespot

7. Dos andDonts Don‘t Tweeteachandevery check-in Invitepeopleyoudon‘tknowasfriends Create spotstwice Set „Spam“ orfakespots

8. Phenomenons Thousandsofuser‘shomes With funny nameslike: HQ, home, kitchen, batch, mother in law, homebase Bloggers creatingvirtuallounges in highlyfrequentedplaces

9. iPhoneApp Tap, tap, schrabbel, schrabbel

10. GowallaPassport It‘slikeyour personal passportwithstamps in it. Vault Items here Check In Add new Spots

11. Nearby Spots Nearby Spot Browse byCategories Hint: Browse byCategoryif an item does not appear on thelist

12. Spots Check in Foundspot Browse itemstoswap

13. People You will besurprised, howmanypeople will crossyourway

14. Items Swap missingitems (andvaultafterwards)

15. Check in Send a (spot-relevant) statusmessagetoTwitterorFacebook Userarely Don‘tspamyourfriends

16. Bonus Items Oh yeah! Bonus itemswon‘tdrop, ifyouhave 10 items in your pack Vaultandfoundoften Certainitemsdropaccordingto type ofspot (Slice of Pizza at an Italian Restaurant)

17. Items in Spots Check spotwhetherthereis a missing item youneed Swap withitemsfromyour pack

18. People in Spots Getfounderwheneverpossible Only a limited number per spotpossible

19. Mobile websitehttp://m.gowalla.com Klick, klack.

20. Mobile Website Web NOT iPhoneApp Use on all cellphoneswithbrowser

21. Gowalla Tools Klick, klack.

22. Web App www.gowallatools.com

23. Missing Items Check missingitemsbeforevaulting

24. WEBSITE / WWW.GOWALLA.COM Klick, klack.

25. Passport / Account Check edityourownspots Check missingitems Check popularityofyourspots

26. Missingitems Beaware: Missing Items changefrequently

27. Mytrips Create yourowntrips Trips must haveat least 3 spots Don‘tforgetto push thepublishbutton

28. Spots Edit yourspots Description Position on Map

29. Shenanigans? Youdecide!. Getintothegameandtryyourself. WhataboutForesquare? Not even half thefun… OnlyShenanigans?

30. Tools / Links http://www.gowalla.com http://m.gowalla.com http://gowallatools.com/ http://iphone.gowallatools.com/ http://erikschimmel.de/gowalla-handbuch/Gowalla Tools

31. pixelfreund. Thankyou! Go out and check in. Ralph Hutter www.pixelfreund.ch | www.twitter.com/pixelfreund

A Gowalla How-To - Only Shenanigans?

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