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Growing Up in the Social Web

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Jan Schmidt
Jan Schmidt

Presentation at next09, 6th may 2009, Hamburg

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Growing up in the Social Web ,[object Object],[object Object],[object Object]
What‘s happening? Commons-Based Peer Production (Yochai Benkler) Produsage (Axel Bruns) Convergence/ Participatory Culture (Henry Jenkins) Produsage (John Palfrey / Urs Gasser)
What‘s happening? ,[object Object],www.flickr.com/photos/44029537@N00/12760664/ ,[object Object],http://flickr.com/photos/mylesdgrant/495698908/ ,[object Object],[object Object],http://www.flickr.com/photos/axels_bilder/1267008046/ ,[object Object],[object Object]
Practices and developmental tasks ,[object Object],Information management Relationship management Identity management Practice Searching in Wikipedia Tagging a picture Rating a YouTube Video Requesting/confirming a contact Commenting on a blog Following Filling out a profile Publishing a Video Updating „MySpace Mood“ Examples What is happening in the world? General Orientation What is my position within groups, networks, society? Socialization Who am I? Self-Development Key Question Developmental Task
Our study ,[object Object],[object Object],[object Object],[object Object],[object Object]
Using the Social Web (in %, at least several times/week)
Popularity of (selected) Social Web Platforms (in %; ever visited) No, we didn't ask about Twitter!
Popularity of Platforms (in %; at least once/week)
Popularity of Platforms (in %; at least once/week)
Social Networks on Social Network Sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Problematic usage (in %) 6 17 5 6 5 12 9 … done things online others have protested against? 14 17 11 8 11 14 13 … been confronted with pictures of you which others uploaded without your consent? 26 37 25 25 29 27 28 … been bullyied online? 21-24 18-20 15-17 12-14 Female Male Total Have you ever…
Favorite communication channels (in %; green: most favorite channel; black: not suitable at all) 3,6 21,6 21,6 27,0 12,6 21,4 47,8 22,5 2,3 0,9 0,0 0,0 0,4 5,3 0,9 2,8 2,1 87,6 Breaking Up 4,9 20,2 10,8 12,0 10,9 12,3 13,0 5,5 4,3 2,4 0,2 6,5 19,9 5,3 1,8 3,7 0,6 59,6 Flirting 4,6 13,9 6,3 7,7 20,2 12,3 19,1 34,1 7,2 1,0 1,3 17,8 29,4 1,6 2,3 0,6 0,4 45,5 Meeting new people 5,8 19,5 8,9 8,0 1,8 13,3 18,3 38,4 2,2 0,2 0,2 2,0 17,6 33,1 0,6 2,1 0,2 44,0 Chatting / Small talk with friends 6,9 17,9 12,4 8,8 1,5 14,3 4,3 43,2 7,9 0,1 0,2 0,8 12,7 49,2 1,0 19,8 0,4 15,8 Arrange meetings, parties etc. None HP SNS IM Phone E-Mail SMS Letter F-2-F  
Thank You! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Download the White Paper (German) at http://www.hans-bredow-institut.de/webfm_send/367

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Growing Up in the Social Web

  • 1.
  • 2. What‘s happening? Commons-Based Peer Production (Yochai Benkler) Produsage (Axel Bruns) Convergence/ Participatory Culture (Henry Jenkins) Produsage (John Palfrey / Urs Gasser)
  • 3.
  • 4.
  • 5.
  • 6. Using the Social Web (in %, at least several times/week)
  • 7. Popularity of (selected) Social Web Platforms (in %; ever visited) No, we didn't ask about Twitter!
  • 8. Popularity of Platforms (in %; at least once/week)
  • 9. Popularity of Platforms (in %; at least once/week)
  • 10.
  • 11. Problematic usage (in %) 6 17 5 6 5 12 9 … done things online others have protested against? 14 17 11 8 11 14 13 … been confronted with pictures of you which others uploaded without your consent? 26 37 25 25 29 27 28 … been bullyied online? 21-24 18-20 15-17 12-14 Female Male Total Have you ever…
  • 12. Favorite communication channels (in %; green: most favorite channel; black: not suitable at all) 3,6 21,6 21,6 27,0 12,6 21,4 47,8 22,5 2,3 0,9 0,0 0,0 0,4 5,3 0,9 2,8 2,1 87,6 Breaking Up 4,9 20,2 10,8 12,0 10,9 12,3 13,0 5,5 4,3 2,4 0,2 6,5 19,9 5,3 1,8 3,7 0,6 59,6 Flirting 4,6 13,9 6,3 7,7 20,2 12,3 19,1 34,1 7,2 1,0 1,3 17,8 29,4 1,6 2,3 0,6 0,4 45,5 Meeting new people 5,8 19,5 8,9 8,0 1,8 13,3 18,3 38,4 2,2 0,2 0,2 2,0 17,6 33,1 0,6 2,1 0,2 44,0 Chatting / Small talk with friends 6,9 17,9 12,4 8,8 1,5 14,3 4,3 43,2 7,9 0,1 0,2 0,8 12,7 49,2 1,0 19,8 0,4 15,8 Arrange meetings, parties etc. None HP SNS IM Phone E-Mail SMS Letter F-2-F  
  • 13.

Hinweis der Redaktion

  1. Notizen: