The agency for the development, production and support of omni-channel digital marketing and advertising.

1. 1pilot Screentime

2. pilot Screentime GmbH.
 Established April 2012, based in Hamburg, manager owned.
 We design, create and maintain screen-based applications for Smart TVs and screens in public
space and support manufacturers, agencies, broadcasters, publishers, content owners and retailers
to optimize their communication strategy on three levels: branding, sales and customer loyalty.
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www.screentime.de

3. References.
3pilot Screentime
Musik- und Kongresshalle Lübeck

4. The full service agency for your digital screen communication.
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Strategy, Planning und Project Management
1
Software
Development
Content &
Production
Installation & Roll-Out
Management
Hardware
Procurement
2 5
Service &
Support
Smartphone Smart TVPCTablet
Digital „Customer Journey“ Plattform Integration
64
7
3

5. Digital screen communication at POS and POI.
 Digital screen communication with emotional content, information and advertising controlled via one
content management system.
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Video walls
Advertising
Menu boards
Interactive kiosks
Guides
Produkt demos

6. Visualization and Prototype Development.
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7. Our digital screen approach.
 Smart customer communication – where, when and how they like it!
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Impact Engagement
Clicks, Views, OTS
Updatíng
Attention Speed of renewal / time to market
Reporting
Effectiveness / Sales / Engagement
Experience Reaction

8. SCREENwall: Advertising and E-Commerce in one screen.
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Youtube Video
Client: ProSiebenSat.1

9. SCREENwall: Shopping on the iWall with Smartphones.
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iWall 2nd Screen
application for e-commerce
Secure transaction

10. Airport Screens (Bremen) UHD / 4K Installation.
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Reference:

11. Interactive „POS-Engagement“ marketing.
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Reference:
Installed at Frankfurt & Hamburg Airports

12. Transparent fridges at POS.
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Reference:
POS fridge with transparent screen
Youtube Video

13. Gesture controlled interactive games.
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Kinect camera tracking
Reference:

14. Welcome screen technology.
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Reference:
Realtime or scheduled control of screens
Easy administration via web browser

15. Data Dashboard development.
 Development of individual Digital Signage interfaces to databases or market leading enterprise
software systems.
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16. „POS Advertising and Content.
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Reference:

17. SCREENnetwork: Digital Customer Journey.
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On Board
Cutomer:

18. Interface design and screen design.
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19. Motion design.
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20. Full-HD and 4K motion design.
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21. Interactive design with face and gesture control.
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Screentime LAB, Hamburg.

22. Format adaption.
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16:9 DooH, 10s
9:16 DooH, 10s
4:3 DooH, 10s
16:9 In-Store, 20s

23. Template development.
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Morning EveningAfternoon
Price
synchronisation Linked to cash-
register system
„Language“
Templates

24. Template development with database integration.
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25. Editiorial and content licensing.
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Travel direction Denmark/Schweden
Travel direction Deutschland
Weather
VIP News
Sport
Politics, Economy,
Travel, Auto
Horoscope
Stock Market

26. Eyecatcher; 50%
Product; 29%
Service; 14%
Content; 7%
16h / 6 days
Playlist development and management.
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27. Hardware procurement and installation.
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Evaluation Procurement Warranty
Guarantee type, Certification: IPx, Energy Star,
EPEAT, TCO, Eco-Flower, Blue Angle, CE, RoHS,
Fire Protection, Production of HD-Images.
Repair, Pick-Up, Exchange and Installation.
Guarantee and availabilty planning (3, 4, 5
years).Custom configuration and inventory
management.
Hardware Type, Availability , Cost-Use
analysis, 24/7 o.16/5 Operation, Portrait /
Landscape, Screen Size, Software-
certification, IP Level, Brightness, Dimming,
Contrast, Audio, Daisy-Chain, Energy
Efficiency etc…
Indoor screens Outdoor screens Touch screens Video Walls Fridges

28. Digital Signage Workflow.
 We utilize a content management system, that can be supervised entirely by us or directly by the
customer in „Buy“ or „SaaS“ form.
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Marketing
API
Partner
Ad agency
Editorial team
In-house graphics
Installation
Lobby
Store

29. Simple „HTML-Frontend“ control of digital screen networks.
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30. Omni-channel software development.
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31. The right Digital Signage strategy?
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PASSAGE SITUATION
REACH
ENGAGMENT
WAITING SITUATION
CLIENT
CONTENT & PRODUCTION HARD & SOFTWARE
REFINANCING MAINTENANCE
PARTNER
NATIONAL NETWORKS
LOCAL NETWORKS
OWNED
SALES HOUSE
OWNED
SALES HOUSE

32. Digital Signage in practice.
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Outdoor Screens Indoor Screens
AWARENESS INTEREST TRIAL
DooH
In-Store Screens
LOYALITYPURCHASE
Re-purchase
Kiosk Screens
POS

33. Contact.
pilot Screentime GmbH
Neu Rabenstraße 12
20354 Hamburg
Germany
Damian Rodgett
Managing Director
Tel: 040 – 30 37 66 – 17
Fax: 040 – 30 37 66 – 99
Email: d.rodgett@pilot-screentime.de
Web: www.pilot-screentime.de
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