30. Tagging Places
curl -F 'access_token=<access_token>'
-F 'recipe=http://myapp.com/object_id'
'place=360804836705’
'https://graph.facebook.com/me/appname:cook'
Place ID
Montag, 5. Dezember 11
31. 1. Social By Design
Social can’t just be added on at the end
Montag, 5. Dezember 11
32. 2. Build for the OpenGraph now
Opportunity to own your vertical
Montag, 5. Dezember 11
33. 3. Get your data right
Model your data
Add context through references
Create amazing Aggregations
Montag, 5. Dezember 11
34. 4. Build products which exist over time
Add to a user’s Identity
Distribution is tied to reputation
Think beyond ‘campaigns’
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35. 5. Focus on Mobile
especially HTML5
Facebook Platform for Mobile
Montag, 5. Dezember 11
36. The Open Graph
One API, More Distribution, More Traffic
Montag, 5. Dezember 11
37. The Open Graph
Ticker Stories
Simon Cross listened to
Poor Souls on Spotify
News Feed Stories
Simon Cross listened
Add to Timeline to songs on Spotify
Timeline Aggregations
One API, More Distribution, More Traffic
Montag, 5. Dezember 11