Everybody working with Scrum, Kanban, etc. knows the challenge: How to convince management that Scrum is not just for development teams and its respective departments. Thus this presentation addresses managers, entrepreneurs as well as those (Scum Masters, Product Owners, etc.) who want or have to convince their management. From my point of view as an entrepreneur and former international C-Level manager with a business administration background, I will share with you in management-speak why and how you should convince your middle and top managers to transform to an Agile Organisation and how to go about this.