Bihler – the world’s leading company for stamping and forming machines and software technology. (www.bihler.de). --------- This case study will look at Bihler’s unique problem of delivering technical content to multiple types of touchscreen devices, standard on their products. It will start with the beginnings of a FrameMaker to PDF publishing workflow and end with a more efficient, new “TechComm Responsive Publishing Suite” output to HTML5. The pilot project and final production will be detailed to show the benefits of the newly developed workflow with responsive multi-device output. #sct14

1. Seite 1
21.05.2014
Georg Eck Geschäftsführer, Adobe Certified Expert, WebWorks University Coach | Adobe | WebWorks | Tetra 4D
May 2014: STC Summit at Phoenix, AZ (USA) – Case Study – Bihler (US)
Multi-Device publishing on demand
Go mobile
Follow me on twitter @squidds, facebook and linkedin

2. Seite 2
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Table of Content
 About Georg Eck and SQUIDDS
 Needs for 2010: Convert files to PDF.
 Needs for 2013: Add an additional Multi-device output.
 The Right Solution for Bihler
» Workflow Solution: TechComm Responsive Publishing Suite
» Benefits of HTML5 responsive and Mobile App*
 Bihler pilot project: Create – Manage – Generate - App
 Mobile App
 Benefits from the SQUIDDS Solution
HTML5 responsive & Mobile App*
*) Note: The mobile App called „TechComm App“ in Apple, Windows and Google Store

3. Seite 3
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
About Georg Eck
 Founder and CEO … more than 25 years experience
in the Technical Communications Industry
 Associate lecturer for „Scientific Publishing“ at GSO-University
About SQUIDDS – We optimize your tasks…
…with products, solutions and services:
 SQUIDDS workflow built for your specific needs
- CREATE, MANAGE, DEPLOY
 Output available with SQUIDDS workflow
- Multi-device, PDF (Printing, 3D, and Forms)
 Content delivery ONLINE/OFFLINE for both internal
departments and external customers
 Advanced search features for your audience
 Partnerships

4. Seite 4
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
About Bihler
 Bihler – the world’s leading company for
stamping and forming machines with
the most advanced software.
 Founded 1953 from Otto Bihler
 2014: Over 900 employee
Headquarter in Halblech (Germany)
Bihler of America, Inc., Phillipsburg, NJ
Bihler of China, Dongguan City, China
 More information: www.bihler.de

5. Seite 5
Needs for 2010?
Convert files to PDF.

6. Seite 6
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
What created the need?
 The new VariControl system with TouchScreen...
 … got an Online Manual based on Adobe PDF
Challenges:
 Right PDF release
 Right player
for rich media
Desired Results:
+ easy to use
+ embedded
+ same content…

7. Seite 7
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Adobe printed the SQUIDDS success story 2011
 Single source
 Integration of rich media…
http://bit.ly/Jh0wQh

8. Seite 8
Needs for 2013?
Add an additional Multi-device output.

9. Seite 9
21.05.2014
2013: First answer – advanced technology
» WebWorks Reverb
HTML5 responsive (ONLINE)
» Native App
(OFFLINE)
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand

10. Seite 10
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
2013: Problems to solve for multi-device output
 Take the same single source
 Take the same integrated rich media
2013: Desired results
 ONE Output format
 ONLINE and OFFLINE content accessibility
 Relevant for internal departments and external customers

11. Seite 11
The Perfect Solution for Bihler
TechComm Responsive Publishing Suite

12. Seite 12
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Workflow Solution: TechComm Responsive Publishing Suite - 2014
 STEP 1:
CREATE your content
with RichMedia integration
 STEP 2:
MANAGE your source for review
 STEP 3:
GENERATE HTML5 responsive
and MANAGE your content,
create a QR code, …
 STEP 4:
TechCommToGo:
Get your private and public
TechComm on your
MOBILE DEVICE to go!

13. Seite 13
Bihler pilot project
Create – Manage – Generate - App

14. Seite 14
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Create your content:
 Adobe FrameMaker

15. Seite 15
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Manage your source:
 WebWorks ePublisher
 WebWorks CloudDrafts
More as two fantastic Benefits:
 Write and collaborate with your team
 Publish to any format
and to HTML5 reponsive (Reverb)…

16. Seite 16
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Generate
 GENERATE HTML5 responsive
and manage your content,
create a QR code …
App
 Use the Webportal to upload
your content
 Download the App from the
App-Stores
» Windows 8.1 +: (soon)
» iOS 6 +: http://j.mp/19Qs6Cx
» Android 4 +: http://j.mp/1isaIFZ

17. Seite 17
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Web Portal / Dashboard

18. Seite 18
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Mobile App
Scan QR-Code or Log-In to
- link the generated Bihler Content
-> ONLINE content is available
- if it‘s updated, see the bandage
-> you need the content OFFLINE?
-> download it
… open the
Bihler Content.

19. Seite 19
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Data Workflow and Security
DataCenterpark* Nuremberg Mobile App
 Certified TUEV Sued
 Availability
 Security
» Electronic access control system
» Security cameras for 24/7-Control
of entrance and rooms
*) or of your choice
VPN/SSL VPN/SSL
 Login/Password
 QR-Code
 30 days offline
 PIN
 Create Content and Generate HTML5 responsive
 Managing and Upload ZIP-Container
VPN/SSL
Web Portal

20. Seite 20
Benefits from the SQUIDDS Solution
HTML5 responsive & Mobile App

21. Seite 21
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Benefits of HTML5 responsive
 Improved user experience
 Increase your reach
 Search engine optimization
 Save time and maintenance costs
 Simplified Reporting [Andy Wooles]

22. Seite 22
21.05.2014
May 2014: STC Summit – Case Study – Bihler (US)
Multi-Device publishing on demand
Benefits of TechComm Mobile App from SQUIDDS
 Push your multitude of HTML5 container to your Web Portal
 Manage the security and rights of your container
 Create the QR-Codes for a container or each topic
 Get your HTML5 container on the App
 Use the container ONLINE or OFFLINE as you like
 Update your multitude of container everytime
 Analyzing the access to the container (search, usually opened pages,…).

23. SQUIDDS®
People.Products.Passion. e.K.
Donaustrasse 36 | 90451 Nuremberg
GERMNAY
Fon: +49 (0) 911 / 21 53 47 - 0
eMail: kontakt@squidds.de
twitter.com/squidds
facebook.com/squidds und /eck.georg
linkedin.com/in/eckgeorg slideshare.net/squidds
www.techcommtogo.com
www.clouddrafts.com