This document discusses concepts related to Web 2.0 including blogs, wikis, podcasting, folksonomies, AJAX, mashups, and the long tail. It provides definitions and examples of these terms, noting that Web 2.0 emphasizes user participation, openness, network effects, and using the network as a platform. Examples include Wikipedia, corporate blogging platforms, and mashups that combine content from different sources.

1. Web2.0, Blog, Wiki, Vodcasting, Folksonomy, OpenAPI, AJAX, Mashup, Long Tail,...
Das Konzept hinter den Buzzwords
Niels Anhalt
Bereichsleiter Beratung & Konzeption
niels.anhalt@nexum.de
Maarweg 149-161 Tel.: +49 (0)221-770-1100
50825 Köln Fax: +49 (0)221-770-1365 http://www.nexum.de

2. nexum AG
Einordnung innerhalb der PIRONET NDH Gruppe
CONSULTING & ITK OUTSOURCING
PRODUCTS & SOLUTIONS
CREATIVE SERVICES
§ Application
§ Beratung § CMS: § Stammdatenpool
Outsourcing
§ Design
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§ PIM:
§ Entwicklung
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§ Redaktion § Bewegungsdatenplatt-
- pirobase CB for Retail
form
§ Projektmanagement
- Kiosk-Lösungen
- Data Mining
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§ Finance Solutions
Betriebsgeschäft
Transaktionsgeschäft
Projektgeschäft Produktgeschäft
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3. Web 2.0 - Hype !
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4. Was ist Web 2.0?
„An attitude not a technology“
Tim O‘Reilly, What is Web 2.0?, 2004
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5. Was ist Web 2.0?
„The Web as Platform“
Tim O‘Reilly, What is Web 2.0?, 2004
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6. Was ist Web 2.0?
Tim O‘Reilly, What is Web 2.0?, 2004
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7. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
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8. Folksonomy und Tagging
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9. Folksonomy und Tagging
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10. Was ist Web 2.0?
„Users add value"
„Network effects by default"
„Software gets better the more people use it"
Tim O‘Reilly, What is Web 2.0?, 2004
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11. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
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12. Read/Write-Web: Die Wurzeln
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13. Wikis - Vorzeigebeispiel Wikipedia
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14. Read/Write-Web
„Trust your users"
Tim O‘Reilly, What is Web 2.0?, 2004
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15. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
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16. Blog - Ein Beispiel
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17. Corporate Videoblogging - Vodcasting
http://channel9.msdn.com/
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18. Blog-Vernetzung
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19. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
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20. AJAX - Definition
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21. AJAX - Definition
Designing for Ajax, Bill W. Scott, Y! Ajax Evangelist
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22. AJAX - Ein einfaches Beispiel
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23. Rich User Experience und Ajax
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24. Rich User Experience und Ajax
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25. RSS
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26. RSS
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27. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
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28. Mashup
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29. OpenAPI
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30. OpenAPI: amazon
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31. OpenAPI: BBC
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32. Mashup: BBC News für Google Startseite
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33. Mashup: BBC Weather News + Google maps
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34. Decentralization
„The Web as Platform"
„Cooperate, Don‘t Control"
Tim O‘Reilly, What is Web 2.0?, 2004
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35. Distributed Content: Widgets
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36. Distributed Content: Widgets
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37. Distributed Content: Widgets
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38. Mashup
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39. Mashup
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40. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
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41. Long Tail Economy
Wired Magazine, 2004
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42. Long Tail Economy
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43. Long Tail Economy
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44. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
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45. Convergence: Video
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46. Convergence: Video
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47. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
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48. Alles schon mal da gewesen...
Was hat sich in der Zwischenzeit geändert?
1. Internet ist Medium für die Masse
2. Modernere Software und Hardware
3. Höhere Bandbreite
4. Always-On
5. Wir haben besser verstanden, wie das Medium „Internet“
funktioniert.
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49. Vodcasting
Podcasting
Corporate Blogging
Blog Social Networks
Wiki
Social Software
Tagging
Folksonomy Read/Write-Web Design
Ajax Focus on Simplicity
Participation User Experience
Joy of Use
User Centered
Recommendation
Openness
Web 2.0 Long Tail Economy
lightweight
Decentralization Data-Driven Convergence
Distributed Content
Remixability
Audio Mobile
Video
Hackability RSS Syndication
Mashup OpenAPI
20.04.2007 Web 2.0 49