The CDQM Award 2013 organized by the Business Engineering Institute St. Gallen in collaboration with the European Foundation for Quality Management (EFQM) went to Shell and TetraPak. SAP came in as third.

1. CDQ Good Practice Award
2013 Award Overview
Prof. Dr. Boris Otto, Dr. Martin Ofner, Rene Abraham
St. Gallen, October 10, 2013

2. Shell and TetraPak win CDQ Good Practice Award!
Link to official announcement
http://cdq.iwi.unisg.ch/en/veranstaltungen/
cdq-award-2013/winners-2013/
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 2

3. CDQ Good Practice Award – Winner Shell
Winner
CDQ
Shell
CDQ Good Practice Winner 2013
Shell’s PLM end to end process improvement project
pays big benefits!
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 3

4. CDQ Good Practice Award – Winner Tetra Pak
Winner
CDQ
Tetra Pak
CDQ Good Practice Winner 2013
Better business performance by integrating master data
management as a natural part of business processes
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 4

5. CDQ Good Practice Award – Finalist SAP
Winner
CDQ
SAP
CDQ Good Practice Finalist 2013
Avoiding data corruption during mergers and
acquisitions
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 5

6. CDQ Good Practice Award impressions
Leesin Tan (Shell) presenting Shell’s PLM end to end process
improvement project
Jesper Persson (Tetra Pak) talking about MDM being a natural
part of Tetra Pak’s business processes
Leesin Tan (Shell) talking about the development of nearly 500
business rules regarding product data
Marc Amblard (EFQM) speaking at the award ceremony
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 6

7. Pictures of the award ceremony
Boris Otto (CC CDQ) presenting the winner of the
CDQ Good Practice Award 2013
Boris Otto (CC CDQ) presenting the award to Per Ciwesson and
Jesper Persson (Tetra Pak)
Boris Otto (CC CDQ) presenting the award to
Carsten Danner (SAP)
Boris Otto (CC CDQ) presenting the award to Leesin Tan (Shell)
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 7

8. Group pictures
Carsten Danner, Dr. Martin Ofner, Jesper Persson, Prof. Dr. Boris Otto,
Per Ciwesson, Marc Amblard, Leesin Tan (from left to right)
Dr. Martin Ofner, Jesper Persson, Per Ciwesson, Prof. Dr. Boris Otto,
Marc Amblard (from left to right)
Dr. Martin Ofner, Leesin Tan, Prof. Dr. Boris Otto,
Marc Amblard (from left to right)
Dr. Martin Ofner, Carsten Danner, Prof. Dr. Boris Otto,
Marc Amblard (from left to right)
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 8

9. Contact
Univ.-Prof. Dr. Ing. Boris Otto
TU Dortmund University
Audi-Endowed Chair of
Supply Net Order Management
Boris.Otto@tu-dortmund.de
Dr. Martin Ofner
http://www.iwi.unisg.ch
BEI St.Gallen AG
CC Corporate Data Quality
martin.ofner@bei-sg.ch
Tel.: +41 71 224 2893
Institute of Information Management at the University of St. Gallen
http://www.bei-sg.ch
Business Engineering Institute St. Gallen
http://cdq.iwi.unisg.ch
Competence Center Corporate Data Quality
Rene Abraham
Research Assistant
University of St. Gallen
CC Corporate Data Quality
rene.abraham@unisg.ch
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 9
https://benchmarking.iwi.unisg.ch/
CC CDQ Benchmarking Platform
http://www.xing.com/net/cdqm
CC CDQ Community at XING

10. Backup
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 10

11. The adjudication process determined three finalists
PLM end to end process improvement project
Speaker: Leesin Tan
MDM as a natural part of business processes
Speaker: Per Ciwesson, Jesper Persson
Avoiding data corruption during mergers and acquisitions
Speaker: Carsten Danner
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 11

12. The winner of the CDQ Good Practice Award is
determined in a two-step adjudication process
1
Determination of finalists
Jury reviews all submissions (8-10 pages each)
and determines the three finalists for the webinar
sessions
2
Identification of the winner
The three finalists present their cases in separate
webinar sessions. Based on the presentation and the
submission the jury identifies the winner of the CDQ
Good Practice Award.
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 12

13. The CDQ Good Practice Award involves an international
jury
Geert Opdenbosch
Dr. Carola Carstens
European Foundation for
Quality Management
European Commission,
Content and Technology
Unit - Data Value Chain
Henning Uiterwyk
eCl@ss
Prof. Dr. Andy
Koronios
University of South
Australia
Jodi Maciejewski
ASUG
Data Goverance SIG
C. Lwanga Yonke
International Association
for Information and
Data Quality
© BEI St. Gallen – St. Gallen, 10.10.2013, B. Otto, M. Ofner, R. Abraham / 13