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SCIENTIFIC WRITING &
STORYTELLING METHODS
Marcus	
  Birkenkrahe	
  —	
  msb@hwr-­‐berlin.de	
  
Berlin	
  School	
  of	
  Economics	
  and	
  Law	
  
ICCI	
  *	
  CC	
  	
  @	
  LSBU	
  August	
  19,	
  2014	
  
Photo:	
  Flickr	
  collecLon	
  of	
  the	
  State	
  Library	
  of	
  New	
  South	
  Wales	
  
 Thesis	
  challenges	
  
	
  ScienLfic	
  storytelling	
  
	
  PreparaLons	
  
	
  Research	
  Methods	
  xMOOC	
  
	
  Outlook	
  
ShooLng	
  range	
  
Photo:	
  Flickr	
  collecLon	
  of	
  the	
  State	
  Library	
  of	
  New	
  South	
  Wales	
  
Three	
  thesis	
  challenges	
  
Students
writing
their thesis
Photo:	
  Flickr	
  collecLon	
  of	
  the	
  NaLonal	
  Archives	
  UK,	
  Ref	
  AIR	
  27/149	
  
Length
Level
Loneliness
»We	
  have	
  two	
  jobs	
  as	
  scholars:	
  
Answering	
  interesLng	
  quesLons	
  	
  
and	
  telling	
  the	
  story.«	
  
	
  (Pollock/Bono,	
  2013)	
  
Photo:	
  Gregory	
  Peck	
  as	
  Captain	
  Ahab	
  in	
  Moby	
  Dick	
  (1956)	
  
The Conjecture
The	
  applicaLon	
  of	
  storytelling	
  techniques	
  	
  
to	
  teaching	
  research	
  methods	
  to	
  students	
  	
  
who	
  work	
  towards	
  their	
  thesis	
  can	
  improve	
  
(A) 	
  thesis	
  structure/content,	
  and	
  	
  
(B) 	
  wriLng	
  process/progress.	
  
Structure:	
  elements	
  of	
  narration	
  
Whe$en	
  theory	
  
building	
  block*	
  
Structure	
  
element	
  
Narra8ve	
  
element	
  
Sample	
  ques8ons	
  
for	
  students	
  
What	
   Constructs,	
  
models,	
  
conjectures,	
  
hypotheses	
  
Plot	
  line,	
  	
  
development,	
  	
  
arc	
  of	
  acLon	
  
What	
  happens	
  in	
  
your	
  thesis?	
  
How	
   RelaLonships,	
  
approach	
  
Actors,	
  
characters,	
  
parLcipants	
  
Who	
  is	
  involved	
  
in	
  the	
  research?	
  
Why	
   JusLficaLons,	
  
theme,	
  message	
  
Theme,	
  
Significance,	
  
message	
  
Why	
  is	
  this	
  
interesLng?	
  
Who,	
  where,	
  
when	
  
Boundary	
  
condiLons,	
  
limitaLons	
  
Scene	
  sehng,	
  	
  
back	
  story,	
  	
  
Point	
  of	
  View	
  
(POV)	
  
What	
  other	
  
results	
  exist?	
  	
  
*)	
  Whejen	
  (1989)	
  What	
  consLtutes	
  a	
  theoreLcal	
  contribuLon?	
  Acad.	
  Manag.	
  Rev.	
  14/89.	
  
Photo:	
  Orson	
  Welles	
  and	
  Jeanne	
  Moreau	
  in	
  Chimes	
  at	
  Midnight	
  (1966)	
  	
  
Plotline:	
  elements	
  of	
  narraLon	
  
Sehng	
  (opening	
  scene,	
  introducLon)	
  
Set	
  up	
  (exposiLon,	
  iniLaLng	
  event)	
  
Rising	
  acLon	
  (conflict)	
  
Rising	
  acLon	
  (more	
  conflict)	
  
Climax	
  (crisis)	
  
Falling	
  acLon	
  
ResoluLon	
  
[cp.	
  Noden	
  (1999)	
  Image	
  Grammar:	
  Using	
  GrammaLcal	
  Structures	
  to	
  Teach	
  WriLng.]	
  
Elements	
  of	
  narraLon:	
  	
  
Point	
  of	
  view	
  (POV)	
  
Photo:	
  Flickr	
  collecLon	
  of	
  the	
  State	
  Library	
  of	
  New	
  South	
  Wales	
  
PreparaLons	
  
2010-­‐2014	
  
Own	
  ficLon	
  wriLng	
  
Blogging	
  term	
  papers	
  
Wiki	
  supervision	
  
	
  
Photo:	
  Flickr	
  collecLon	
  of	
  the	
  NaLonal	
  Archives	
  UK,	
  Ref	
  MUN	
  5/385/1650/1	
  
Term	
  1:	
  training	
   Term	
  2:	
  thesis	
  
“Research	
  Methods”	
  xMOOC*	
  
*)	
  [e]x[tended	
  Massive	
  Open	
  Online	
  Course	
  
Unsupervised	
   Supervised	
  
Online	
  	
   Virtual	
  presence	
  
PracLce	
  focus	
   Thesis	
  focus	
  
InteracLve	
   Immersive	
  
Photo:	
  Flickr	
  collecLon	
  of	
  the	
  NaLonal	
  Archives	
  UK,	
  Ref	
  MUN	
  5/385/1650/1	
  
Crowd-­‐based	
   Community	
  
Storyfied	
  thesis	
  vs.	
  IMRaD	
  	
  
Sehng	
  up	
  an	
  
argument	
   IntroducLon	
  
Which	
  results	
  
to	
  share	
  &	
  how	
  
Method	
  =	
  
“acLon”	
  begins	
  
AcLon	
  	
  
research	
  
Climax	
  =	
  high	
  point	
   Discussion	
  
Summarizing	
  
ResoluLon	
  
Results	
  
Method	
  
State	
  of	
  research	
  
Conclusions	
  
Outlook	
  
SWOT	
  Analysis	
  of	
  Course	
  Design	
  
Strengths	
   Weaknesses	
  
•  Flexible	
  online	
  delivery	
  &	
  coaching	
  
•  Storytelling	
  (interest,	
  entertaining)	
  
•  Agile	
  process	
  (reader-­‐focus,	
  dialog)	
  
•  Methodical	
  mix	
  confuses	
  students	
  
•  Lack	
  of	
  good	
  examples	
  
•  Dependency	
  on	
  supervisor	
  high	
  
Opportuni8es	
   Threats	
  
•  Improving	
  well-­‐known	
  issues	
  
(moLvaLon,	
  ahtude,	
  emoLon)	
  
•  Scalable	
  concept	
  (xMOOC)	
  
•  Quality	
  &	
  Lme	
  management	
  
•  DisrupLve	
  of	
  rouLnes	
  
•  Lack	
  of	
  acceptance	
  in	
  scienLfic	
  
community	
  
•  Too	
  many	
  changes	
  at	
  once	
  
Photo:	
  Flickr	
  collecLon	
  of	
  the	
  State	
  Library	
  of	
  New	
  South	
  Wales	
  
 	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Outlook	
  
•  Create	
  course	
  (2014-­‐2015)	
  
•  Pilot	
  in	
  new	
  Masters	
  program	
  (2015)	
  
•  Evaluate	
  in	
  parLcipant-­‐observer	
  mode	
  
•  Open	
  course	
  to	
  outside	
  users	
  (2016)	
  
•  Experiment	
  with	
  different	
  plavorms	
  
•  InvesLgate	
  swarm-­‐supervision	
  (!)	
  
QuesLons?	
  
有问题吗?	
  
Fragen?	
  
Preguntas?	
  
!"न?	
  
Vragen?	
  
Вопросы?	
  
ご質問?	
  

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Scientific Writing And Storytelling Methods

  • 1. SCIENTIFIC WRITING & STORYTELLING METHODS Marcus  Birkenkrahe  —  msb@hwr-­‐berlin.de   Berlin  School  of  Economics  and  Law   ICCI  *  CC    @  LSBU  August  19,  2014   Photo:  Flickr  collecLon  of  the  State  Library  of  New  South  Wales  
  • 2.  Thesis  challenges    ScienLfic  storytelling    PreparaLons    Research  Methods  xMOOC    Outlook   ShooLng  range   Photo:  Flickr  collecLon  of  the  State  Library  of  New  South  Wales  
  • 3. Three  thesis  challenges   Students writing their thesis Photo:  Flickr  collecLon  of  the  NaLonal  Archives  UK,  Ref  AIR  27/149   Length Level Loneliness
  • 4. »We  have  two  jobs  as  scholars:   Answering  interesLng  quesLons     and  telling  the  story.«    (Pollock/Bono,  2013)   Photo:  Gregory  Peck  as  Captain  Ahab  in  Moby  Dick  (1956)  
  • 5. The Conjecture The  applicaLon  of  storytelling  techniques     to  teaching  research  methods  to  students     who  work  towards  their  thesis  can  improve   (A)   thesis  structure/content,  and     (B)   wriLng  process/progress.  
  • 6. Structure:  elements  of  narration   Whe$en  theory   building  block*   Structure   element   Narra8ve   element   Sample  ques8ons   for  students   What   Constructs,   models,   conjectures,   hypotheses   Plot  line,     development,     arc  of  acLon   What  happens  in   your  thesis?   How   RelaLonships,   approach   Actors,   characters,   parLcipants   Who  is  involved   in  the  research?   Why   JusLficaLons,   theme,  message   Theme,   Significance,   message   Why  is  this   interesLng?   Who,  where,   when   Boundary   condiLons,   limitaLons   Scene  sehng,     back  story,     Point  of  View   (POV)   What  other   results  exist?     *)  Whejen  (1989)  What  consLtutes  a  theoreLcal  contribuLon?  Acad.  Manag.  Rev.  14/89.   Photo:  Orson  Welles  and  Jeanne  Moreau  in  Chimes  at  Midnight  (1966)    
  • 7. Plotline:  elements  of  narraLon   Sehng  (opening  scene,  introducLon)   Set  up  (exposiLon,  iniLaLng  event)   Rising  acLon  (conflict)   Rising  acLon  (more  conflict)   Climax  (crisis)   Falling  acLon   ResoluLon   [cp.  Noden  (1999)  Image  Grammar:  Using  GrammaLcal  Structures  to  Teach  WriLng.]  
  • 8. Elements  of  narraLon:     Point  of  view  (POV)   Photo:  Flickr  collecLon  of  the  State  Library  of  New  South  Wales  
  • 9. PreparaLons   2010-­‐2014   Own  ficLon  wriLng   Blogging  term  papers   Wiki  supervision     Photo:  Flickr  collecLon  of  the  NaLonal  Archives  UK,  Ref  MUN  5/385/1650/1  
  • 10. Term  1:  training   Term  2:  thesis   “Research  Methods”  xMOOC*   *)  [e]x[tended  Massive  Open  Online  Course   Unsupervised   Supervised   Online     Virtual  presence   PracLce  focus   Thesis  focus   InteracLve   Immersive   Photo:  Flickr  collecLon  of  the  NaLonal  Archives  UK,  Ref  MUN  5/385/1650/1   Crowd-­‐based   Community  
  • 11. Storyfied  thesis  vs.  IMRaD     Sehng  up  an   argument   IntroducLon   Which  results   to  share  &  how   Method  =   “acLon”  begins   AcLon     research   Climax  =  high  point   Discussion   Summarizing   ResoluLon   Results   Method   State  of  research   Conclusions   Outlook  
  • 12. SWOT  Analysis  of  Course  Design   Strengths   Weaknesses   •  Flexible  online  delivery  &  coaching   •  Storytelling  (interest,  entertaining)   •  Agile  process  (reader-­‐focus,  dialog)   •  Methodical  mix  confuses  students   •  Lack  of  good  examples   •  Dependency  on  supervisor  high   Opportuni8es   Threats   •  Improving  well-­‐known  issues   (moLvaLon,  ahtude,  emoLon)   •  Scalable  concept  (xMOOC)   •  Quality  &  Lme  management   •  DisrupLve  of  rouLnes   •  Lack  of  acceptance  in  scienLfic   community   •  Too  many  changes  at  once   Photo:  Flickr  collecLon  of  the  State  Library  of  New  South  Wales  
  • 13.                                  Outlook   •  Create  course  (2014-­‐2015)   •  Pilot  in  new  Masters  program  (2015)   •  Evaluate  in  parLcipant-­‐observer  mode   •  Open  course  to  outside  users  (2016)   •  Experiment  with  different  plavorms   •  InvesLgate  swarm-­‐supervision  (!)  
  • 14. QuesLons?   有问题吗?   Fragen?   Preguntas?   !"न?   Vragen?   Вопросы?   ご質問?