5. ANSWER – FRAGEN NACH ANTWORTEN
Audience
• Who they are
• What they do
• How they feel
Needs
• Business goal
• Behaviors
Strengths
Juli 14
5Lutz | Orsingher | Riegler | Robausch | M. Stadler
6. ANSWER – FRAGEN NACH ANTWORTEN
Weaknesses
Expertise
Results
Juli 14
6Lutz | Orsingher | Riegler | Robausch | M. Stadler