Identive Group, Inc. (NASDAQ: INVE; Frankfurt: INV), a provider of products and services for the identification, security and RFID industries, today announced new radio frequency identification (RFID) labels for the medical industry that are specially designed to withstand the radiation processes commonly used to sterilize medical devices, equipment and supplies. Unlike standard RFID products that lose their memory content when exposed to radiation, Identive’s new radiation-resistant labels enable critical identification, usage and tracking information to reside on medical components and storage containers throughout their useful lives. For more information, please visit http://www.identive-group.com.

1. Identive Announces Radiation Resistant RFID Tracking Labels for
Medical Industry
SANTA ANA, Calif. and ISMANING, Germany, February 6, 2013 – Identive Group, Inc.
(NASDAQ: INVE; Frankfurt: INV), a provider of products and services for the identification,
security and RFID industries, today announced new radio frequency identification (RFID)
labels for the medical industry that are specially designed to withstand the radiation
processes commonly used to sterilize medical devices, equipment and supplies. Unlike
standard RFID products that lose their memory content when exposed to radiation, Identive’s
new radiation-resistant labels enable critical identification, usage and tracking information to
reside on medical components and storage containers throughout their useful lives.
RFID technology offers superior convenience and performance to many other identification
technologies, such as barcodes, but is just beginning to be adopted for medical applications.
One barrier has been the challenge of adapting the technology to operate in harsh and
demanding environments, such as sterilization using X-rays or gamma radiation. As an
innovator of RFID applications to solve complex problems, Identive has created the new
labels to address the stringent manufacturing and operating requirements of the healthcare
industry. Identive’s new RFID labels are resistant to radiation, offer read/write functionality
and have a memory capacity of up to 256 bytes. Compliance with ISO 15693, ISO 18000-3
and EPCglobal® standards ensures compatibility with common RFID reader devices
worldwide. Identive is offering its radiation-resistant labels in a variety of shapes, sizes,
surface materials and printing options. Inquiries about the radiation-resistant labels may be
sent to salesemea@identive-transponders.com. Learn more about Identive’s full range of
specialized tags and labels for difficult or unique environments by visiting our website at
www.identive-group.com.
About Identive
Identive Group, Inc. (NASDAQ: INVE; Frankfurt: INV) is focused on building the world’s
signature company in Secure ID. The company’s products, software, systems and services
address the markets for identity management, physical and logical access control, cashless
payment, NFC solutions and a host of RFID-enabled applications for customers in the
government, enterprise, consumer, education and healthcare sectors. Identive’s mission is to

2. build a lasting business of scale and technology based on a combination of strong
technology-driven organic growth and disciplined acquisitive expansion. The company
delivers up-to-date information on its activity as well as industry trends through its
industry-leading social media initiatives and educational resource, AskIdentive.com. For
additional information, please visit www.identive-group.com or follow on Twitter at
@IdentiveGroup.
Note: Identive and the Identive logo are trademarks of Identive Group, Inc, registered in
many jurisdictions worldwide. All other company, product or service names may be
trademarks or registered trademarks of others and are property of their respective owners.
Contacts:
Darby Dye, +1 949 553-4251, ddye@identive-group.com
Lennart Streibel, +49 89 9595-5195, lstreibel@identive-group.com
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