1. Cri'cal
cultural
factors
for
expanding
companies
Provoca've
Ques'on:
How
would
you
s'mulate
the
cultural
change
of
an
organisa'on
in
the
transi'on
from
a
small
to
a
large
company?

2. Cri'cal
cultural
factors
for
expanding
companies
About
organisa'onal
culture…
Ø Set
of
structures,
rules,
rou-nes
and
norms
Ø Mostly
implicit
values,
a7tudes
and
belief
systems
Ø Constructed
and
re-­‐created
through
interac-ons
Ø Shaped
by
leadership
behaviour

3. Cri'cal
cultural
factors
for
expanding
companies
Management
of
culture
as
a
leadership
task
Ø The
founder
forms
the
culture,
the
culture
forms
the
leaders
Ø When
the
environment
changes
leaders
need
to
adapt
cultural
assump-ons
Ø Leadership
in
cultural
change
is
the
ability
to
understand
the
culture,
step
outside
and
evolve
it
adap-vely

4. Cri'cal
cultural
factors
for
expanding
companies
Development
from
the
culture
type
„family“
to
the
type
„organisa'on“:
Ø func-onal
effec-veness
over
personal
preferences
Ø contact
follows
task
Ø More
and
more
indirect
communica-on

5. Cri'cal
cultural
factors
for
expanding
companies
From
“Start
up”
to
“Sustaining
Success”
Ø Personal
development
of
the
founder/CEO
from
„father“
to
manager
Ø Delega-on
(le7ng
go
and
ge7ng
the
leadership
team
into
responsibility)
Ø Re-­‐structuring
(leadership
span)
Ø Defini-on
and
training
of
new
leadership
roles

6. Cri'cal
cultural
factors
for
expanding
companies
Management
of
Cultural
Change
Ø Founder
understands
own
impact
on
cultural
issues
and
adopts
a
meta-­‐posi-on
Ø He/she
ini-ates
change
through
à
himself
(personal
development)
à
interac-on
(team
development)
à
re-­‐structuring
(organisa-onal
development)

7. Cri'cal
cultural
factors
for
expanding
companies
Provoca've
Q:
How
would
you
s'mulate
the
cultural
change
of
an
organisa'on
in
the
transi'on
from
a
small
to
a
large
company?