As the tenth most popular website in the world, Twitter has quickly grown into a formidable communications platform. But what can you really do with 140 characters or less? How can arts managers make the most of this increasingly useful tool?
The document outlines ways to integrate technology into teaching about the US Civil Rights Movement through various online resources and activities. Students will conduct research using primary sources from sites like the Library of Congress and YouTube footage. They will create Twitter accounts to share information about key groups. A podcast and blogs will provide modern perspectives to spark discussion. Rubrics will evaluate students' multimedia presentations and group work planning the civil rights era.
Incremental Persuasion through Microblogging: A Survey of Twitter Users in La...Agnis Stibe
The document summarizes research on persuasion patterns in Twitter. A survey of 403 Latvian Twitter users found that more experienced users were more likely to generate content, trust information on Twitter, recognize unwritten communication rules, and feel Twitter could call users to action offline. The findings support the hypothesis that Twitter users' behaviors and attitudes can change incrementally over time through use of the platform, in line with the fourth postulate of the Persuasive Systems Design framework.
Twitter provides a selfie of envolving languageTERMCAT
Twitter provides a wealth of data that can be used to analyze language trends in real-time. The large volume of informal tweets sent daily help document the emergence and spread of new words and expressions. By following linguistic experts and word-related hashtags on Twitter, neologisms can be identified as they enter the language and their usage over time and in different locations can be tracked. Several organizations determine high-profile "Word of the Year" choices by analyzing which terms gained most attention over the past twelve months based on Twitter and other social media discourse.
Input Presentation at the „Computational Communication Science: Towards a Strategic Roadmap” conference in Hannover (http://ccsconf.com/), 15th Feb 2018
1. The document discusses free and low-cost technology solutions for non-profits, including free and freemium software, open-source options, and email service providers.
2. It recommends Google as a resource for finding free technologies and highlights specific free or low-cost donor management, customer relationship management, and content management systems.
3. The document provides resources for non-profits to learn more about available technology options and discounts.
The document discusses the history of Catalonia and the El Palau de la Música Catalana concert hall in Barcelona. It notes that Catalonia had one of the earliest parliaments and a rich literature. In the 18th century, Catalans were forced to speak Spanish. The modernism movement incorporated Gothic and new techniques. El Palau de la Música was built between 1905-1908 in this style and features sculptures relating to Catalan history and culture on the outside, and representations of composers on the inside. It was originally created as a temple for Catalan art but became home to a choral society, and now hosts classical concerts for the people of Catalonia.
The document summarizes information about El Palau de la Música Catalana, a concert hall in Barcelona designed by architect Lluís Domènech i Montaner. It was built between 1905-1908 and is considered a masterpiece of the Modernism movement. The exterior features sculptures representing Catalan history and culture, while the interior decoration blends modern and traditional elements. The hall was originally created as a temple for Catalan art but became home to the Orfeó Català choral society.
The document outlines ways to integrate technology into teaching about the US Civil Rights Movement through various online resources and activities. Students will conduct research using primary sources from sites like the Library of Congress and YouTube footage. They will create Twitter accounts to share information about key groups. A podcast and blogs will provide modern perspectives to spark discussion. Rubrics will evaluate students' multimedia presentations and group work planning the civil rights era.
Incremental Persuasion through Microblogging: A Survey of Twitter Users in La...Agnis Stibe
The document summarizes research on persuasion patterns in Twitter. A survey of 403 Latvian Twitter users found that more experienced users were more likely to generate content, trust information on Twitter, recognize unwritten communication rules, and feel Twitter could call users to action offline. The findings support the hypothesis that Twitter users' behaviors and attitudes can change incrementally over time through use of the platform, in line with the fourth postulate of the Persuasive Systems Design framework.
Twitter provides a selfie of envolving languageTERMCAT
Twitter provides a wealth of data that can be used to analyze language trends in real-time. The large volume of informal tweets sent daily help document the emergence and spread of new words and expressions. By following linguistic experts and word-related hashtags on Twitter, neologisms can be identified as they enter the language and their usage over time and in different locations can be tracked. Several organizations determine high-profile "Word of the Year" choices by analyzing which terms gained most attention over the past twelve months based on Twitter and other social media discourse.
Input Presentation at the „Computational Communication Science: Towards a Strategic Roadmap” conference in Hannover (http://ccsconf.com/), 15th Feb 2018
1. The document discusses free and low-cost technology solutions for non-profits, including free and freemium software, open-source options, and email service providers.
2. It recommends Google as a resource for finding free technologies and highlights specific free or low-cost donor management, customer relationship management, and content management systems.
3. The document provides resources for non-profits to learn more about available technology options and discounts.
The document discusses the history of Catalonia and the El Palau de la Música Catalana concert hall in Barcelona. It notes that Catalonia had one of the earliest parliaments and a rich literature. In the 18th century, Catalans were forced to speak Spanish. The modernism movement incorporated Gothic and new techniques. El Palau de la Música was built between 1905-1908 in this style and features sculptures relating to Catalan history and culture on the outside, and representations of composers on the inside. It was originally created as a temple for Catalan art but became home to a choral society, and now hosts classical concerts for the people of Catalonia.
The document summarizes information about El Palau de la Música Catalana, a concert hall in Barcelona designed by architect Lluís Domènech i Montaner. It was built between 1905-1908 and is considered a masterpiece of the Modernism movement. The exterior features sculptures representing Catalan history and culture, while the interior decoration blends modern and traditional elements. The hall was originally created as a temple for Catalan art but became home to the Orfeó Català choral society.
Digital Humanities at Small Liberal Arts CollegesRebecca Davis
This document discusses digital humanities at small liberal arts colleges. It provides context on digital humanities and defines it. It then discusses how some liberal arts colleges are engaging with digital humanities through undergraduate research projects, internships, courses and institutional structures like centers. Challenges include tradition, isolation and sustainability. Case studies show avenues of engagement can include partnerships with other institutions, library involvement, and team-teaching across disciplines.
This document discusses using niche social networks like Tumblr, Pinterest, and Reddit for student recruitment. It provides tips for using each platform effectively. Tumblr is popular among teens and allows short, visual posts. Schools can engage students by commenting on others' posts. Pinterest drives significant traffic through organized image boards and can showcase campus life. Reddit reaches a desirable college-aged demographic; schools should contribute intellectual content and promote faculty discussions rather than overt promotions.
Ad Hoc Innovation by Users of Social Networks: The Case of TwitterAxel Bruns
This document discusses how Twitter users have innovated features like retweets, hashtags, and URL shorteners to enhance communication on the platform. It also describes how third-party developers have built applications that integrate with Twitter's open API. However, the document notes that Twitter's recent changes like restricting API access and prioritizing its own URL shortener could undermine the user-led innovation ecosystem and independent development of Twitter tools.
1. The document summarizes two studies on the use of Twitter as a social reporting tool during crisis events.
2. The first study examined how information authentication on Twitter during the 2010 Haiti earthquake reduced rumors and enabled collaboration. It found authentication was important to establish credibility.
3. The second study analyzed content selection on Twitter during the 2009 Gaza conflict. It introduced the concept of "second-level gatekeeping" and found an unequal distribution of content, with traditional media disproportionately represented.
This document discusses the opportunities and challenges facing social media. While social media enables greater social connections and empowerment, it also faces threats from changing business models, technical issues, problematic user behavior, and increasing regulation. The author argues that over-regulation risks undermining the democratic potential of social media. Researchers should study social media impacts, inform debates, and help develop more appropriate regulatory models to address issues while preserving social media's vitality.
The Web today offers a wealth of opportunities for academics to share, discuss and measure their research. Whether that be social media, alternative metrics, video or scholarly communications via blogs or websites. The purpose of this workshop was to explain the benefits, and how academics maximise them for their own workflows, research, impact and profile. The workshop also showcased content from the Research Hack series and how researchers negate issues and problems in engaging with new technologies.
Discussing Public Voting in the Web as a Measure to Democratize Award DecisionsMartin Ebner
This document summarizes research into a public voting contest held in Germany to award funding for Massive Open Online Courses (MOOCs). The researchers analyzed the strategies used by applicants to maximize votes, including harnessing existing online communities and using arguments around open education, topic relevance, and national/institutional pride. They found the top applicants all had large supporting communities before voting began. While the contest intended for the public to decide, the researchers concluded cheating was common and applicants needed to actively campaign within their communities to succeed rather than just waiting for votes.
The document discusses social media and its potential use for the Ports-to-Plains organization. It begins with an overview of social media and common tools. It then analyzes the current state of the Ports-to-Plains website and social media presence. Finally, it outlines a roadmap for improving the Ports-to-Plains website and social media strategy in the future to increase engagement and information sharing.
The document discusses social media and its application to the Ports-to-Plains organization. It begins with an overview of social media and common tools. It then analyzes the current state of the Ports-to-Plains website and social media presence. Finally, it outlines a roadmap for improving the Ports-to-Plains website and social media strategy in the future to increase engagement and information sharing.
The Networked Creativity in the Censored Web 2.0Weiai Wayne Xu
This document discusses a study analyzing the Twitter activities of Chinese users discussing and mobilizing around internet censorship. It provides background on China's censorship policies and innovations used to bypass them. The study uses Twitter data from 2014 and network, content, and demographic analyses to understand how users interact, tactics used, and characteristics of central users in the censorship discussion network. The goal is to understand how Web 2.0 platforms facilitate technological and political strategies to crowdsource responses to censorship.
This document analyzes 653 tweets containing the words "public relations" or the acronym "PR" to understand how Twitter contributes to the development of public relations theory and practice. The tweets were categorized and the following key findings were reported:
1. The most common categories were announcements/events (28.6%) and discussions between users (18.7%), showing Twitter's role in networking and sharing information.
2. Press releases (4.3%) and jobs (15.2%) were also frequently discussed, demonstrating Twitter's use for professional purposes in PR.
3. Unexpectedly, few tweets discussed academic topics (2.3%), suggesting PR scholars do not often use Twitter, though it
The document discusses models of citizen consultation in Australian politics, including top-down government-run initiatives, bottom-up non-government organization (NGO)-run initiatives, and individual social media accounts. It analyzes examples like the Digital Economy blog launched by the Australian government and GetUp!'s Project Democracy site. It also examines politicians' use of social media and the potential for and challenges of direct engagement between citizens and their representatives online.
This document provides information about various social media platforms, including Twitter and Snapchat. For Twitter, it discusses the platform's history and purpose of allowing short message updates. It also describes how hashtags group tweets by topic and how the platform generates revenue from promoted tweets, trends, and accounts. For Snapchat, it explains the ephemeral nature of content on the platform and how it aims to encourage natural interactions. It also provides statistics on Snapchat's target demographic and growing sources of revenue like geofilters and sponsored lenses. The document discusses some legal and ethical issues that both platforms face regarding data privacy and regulation of harmful content.
Digital intermediation: Towards Transparent Public Automated MediaUniversity of Sydney
The document discusses digital intermediation, which refers to the combination of data (online content producers) and algorithms (automated decision making within media systems) and how they create new forms of online communities and knowledge exchange. It examines digital influencers and micro-platformization, where digital agencies ensure advertisers receive the appropriate influencer. It proposes three potential applications of digital intermediation: applying it to public service media, policy recommendations on regulatory systems, and designing algorithmic transparency interfaces. The overall aim is to understand how this new media ecosystem works and provide recommendations to help media organizations engage audiences on important issues.
This document discusses news and social media platforms. It provides details about upcoming deadlines for a video story, print story, and website that are due in April and May. It also lists suggested topics for a class presentation on the relationship between a digital platform and news, including Snapchat, virtual reality, drones, and various social media sites. The document then discusses how different social media platforms are used for news and their audience demographics, including statistics on Facebook, YouTube, Twitter, Reddit, and LinkedIn users that get news from each site.
1. The document discusses various topics relating to news and social media platforms, including an upcoming student presentation that must cover a digital platform, its strengths/weaknesses, and examples of its use for news.
2. It provides statistics on news consumption across different social media platforms like Facebook, Twitter, YouTube, and LinkedIn. Platforms vary in their total user bases and the portion that access news on each site.
3. Challenges facing Twitter are discussed, like slower user growth compared to Facebook. Reasons proposed for Twitter's troubles include its chronological newsfeed format and 140-character limit.
This document discusses social media trends in 2010 and beyond. It notes that 1 in 3 online Americans update their social media status at least weekly. It also states that 31 million Americans will write blogs in 2010 while over 104 million will read blogs. The document emphasizes that social media should be integrated into business strategies and goals, and outlines steps to structure social media use, including establishing policies, examining workflows, and focusing on tactics not tied to specific platforms.
The document discusses livestreaming and crowdsourcing techniques for journalism. It provides examples of live blogging events and using platforms like CoverItLive and Twitter. Crowdsourcing techniques discussed include curating social media posts using tools like Storify, capturing community photos, and inviting readers to investigate documents or flag issues using tools like SeeClickFix.
Mobilizing the Arts: Engaging Audiences Through the Mobile WebCAMT
With the rapid adoption of web-enabled cell phones, smartphones and tablet computers, how are arts organizations adapting to the rise of the mobile Internet? What options are available to arts professionals who want to engage their audiences via mobile devices? What are the cost implications for these new technologies?
A technology plan is a framework for selecting tools that help achieve strategic objectives efficiently. It should include components like acceptable use policies, budgets, timelines and inventories of hardware, software, networks and facilities. The plan establishes a process for making decisions and provides a basis for fundraising. Conducting a business analysis aligns the technology strategy with organizational goals. It identifies current business processes, objectives for improvement and how technology can support goals. The plan should also include inventories of current equipment and software with recommendations to keep, upgrade or replace items. Identifying and evaluating potential technology tools involves setting criteria, researching options, weighing criteria to pick a solution, and ensuring accurate cost estimates.
Digital Humanities at Small Liberal Arts CollegesRebecca Davis
This document discusses digital humanities at small liberal arts colleges. It provides context on digital humanities and defines it. It then discusses how some liberal arts colleges are engaging with digital humanities through undergraduate research projects, internships, courses and institutional structures like centers. Challenges include tradition, isolation and sustainability. Case studies show avenues of engagement can include partnerships with other institutions, library involvement, and team-teaching across disciplines.
This document discusses using niche social networks like Tumblr, Pinterest, and Reddit for student recruitment. It provides tips for using each platform effectively. Tumblr is popular among teens and allows short, visual posts. Schools can engage students by commenting on others' posts. Pinterest drives significant traffic through organized image boards and can showcase campus life. Reddit reaches a desirable college-aged demographic; schools should contribute intellectual content and promote faculty discussions rather than overt promotions.
Ad Hoc Innovation by Users of Social Networks: The Case of TwitterAxel Bruns
This document discusses how Twitter users have innovated features like retweets, hashtags, and URL shorteners to enhance communication on the platform. It also describes how third-party developers have built applications that integrate with Twitter's open API. However, the document notes that Twitter's recent changes like restricting API access and prioritizing its own URL shortener could undermine the user-led innovation ecosystem and independent development of Twitter tools.
1. The document summarizes two studies on the use of Twitter as a social reporting tool during crisis events.
2. The first study examined how information authentication on Twitter during the 2010 Haiti earthquake reduced rumors and enabled collaboration. It found authentication was important to establish credibility.
3. The second study analyzed content selection on Twitter during the 2009 Gaza conflict. It introduced the concept of "second-level gatekeeping" and found an unequal distribution of content, with traditional media disproportionately represented.
This document discusses the opportunities and challenges facing social media. While social media enables greater social connections and empowerment, it also faces threats from changing business models, technical issues, problematic user behavior, and increasing regulation. The author argues that over-regulation risks undermining the democratic potential of social media. Researchers should study social media impacts, inform debates, and help develop more appropriate regulatory models to address issues while preserving social media's vitality.
The Web today offers a wealth of opportunities for academics to share, discuss and measure their research. Whether that be social media, alternative metrics, video or scholarly communications via blogs or websites. The purpose of this workshop was to explain the benefits, and how academics maximise them for their own workflows, research, impact and profile. The workshop also showcased content from the Research Hack series and how researchers negate issues and problems in engaging with new technologies.
Discussing Public Voting in the Web as a Measure to Democratize Award DecisionsMartin Ebner
This document summarizes research into a public voting contest held in Germany to award funding for Massive Open Online Courses (MOOCs). The researchers analyzed the strategies used by applicants to maximize votes, including harnessing existing online communities and using arguments around open education, topic relevance, and national/institutional pride. They found the top applicants all had large supporting communities before voting began. While the contest intended for the public to decide, the researchers concluded cheating was common and applicants needed to actively campaign within their communities to succeed rather than just waiting for votes.
The document discusses social media and its potential use for the Ports-to-Plains organization. It begins with an overview of social media and common tools. It then analyzes the current state of the Ports-to-Plains website and social media presence. Finally, it outlines a roadmap for improving the Ports-to-Plains website and social media strategy in the future to increase engagement and information sharing.
The document discusses social media and its application to the Ports-to-Plains organization. It begins with an overview of social media and common tools. It then analyzes the current state of the Ports-to-Plains website and social media presence. Finally, it outlines a roadmap for improving the Ports-to-Plains website and social media strategy in the future to increase engagement and information sharing.
The Networked Creativity in the Censored Web 2.0Weiai Wayne Xu
This document discusses a study analyzing the Twitter activities of Chinese users discussing and mobilizing around internet censorship. It provides background on China's censorship policies and innovations used to bypass them. The study uses Twitter data from 2014 and network, content, and demographic analyses to understand how users interact, tactics used, and characteristics of central users in the censorship discussion network. The goal is to understand how Web 2.0 platforms facilitate technological and political strategies to crowdsource responses to censorship.
This document analyzes 653 tweets containing the words "public relations" or the acronym "PR" to understand how Twitter contributes to the development of public relations theory and practice. The tweets were categorized and the following key findings were reported:
1. The most common categories were announcements/events (28.6%) and discussions between users (18.7%), showing Twitter's role in networking and sharing information.
2. Press releases (4.3%) and jobs (15.2%) were also frequently discussed, demonstrating Twitter's use for professional purposes in PR.
3. Unexpectedly, few tweets discussed academic topics (2.3%), suggesting PR scholars do not often use Twitter, though it
The document discusses models of citizen consultation in Australian politics, including top-down government-run initiatives, bottom-up non-government organization (NGO)-run initiatives, and individual social media accounts. It analyzes examples like the Digital Economy blog launched by the Australian government and GetUp!'s Project Democracy site. It also examines politicians' use of social media and the potential for and challenges of direct engagement between citizens and their representatives online.
This document provides information about various social media platforms, including Twitter and Snapchat. For Twitter, it discusses the platform's history and purpose of allowing short message updates. It also describes how hashtags group tweets by topic and how the platform generates revenue from promoted tweets, trends, and accounts. For Snapchat, it explains the ephemeral nature of content on the platform and how it aims to encourage natural interactions. It also provides statistics on Snapchat's target demographic and growing sources of revenue like geofilters and sponsored lenses. The document discusses some legal and ethical issues that both platforms face regarding data privacy and regulation of harmful content.
Digital intermediation: Towards Transparent Public Automated MediaUniversity of Sydney
The document discusses digital intermediation, which refers to the combination of data (online content producers) and algorithms (automated decision making within media systems) and how they create new forms of online communities and knowledge exchange. It examines digital influencers and micro-platformization, where digital agencies ensure advertisers receive the appropriate influencer. It proposes three potential applications of digital intermediation: applying it to public service media, policy recommendations on regulatory systems, and designing algorithmic transparency interfaces. The overall aim is to understand how this new media ecosystem works and provide recommendations to help media organizations engage audiences on important issues.
This document discusses news and social media platforms. It provides details about upcoming deadlines for a video story, print story, and website that are due in April and May. It also lists suggested topics for a class presentation on the relationship between a digital platform and news, including Snapchat, virtual reality, drones, and various social media sites. The document then discusses how different social media platforms are used for news and their audience demographics, including statistics on Facebook, YouTube, Twitter, Reddit, and LinkedIn users that get news from each site.
1. The document discusses various topics relating to news and social media platforms, including an upcoming student presentation that must cover a digital platform, its strengths/weaknesses, and examples of its use for news.
2. It provides statistics on news consumption across different social media platforms like Facebook, Twitter, YouTube, and LinkedIn. Platforms vary in their total user bases and the portion that access news on each site.
3. Challenges facing Twitter are discussed, like slower user growth compared to Facebook. Reasons proposed for Twitter's troubles include its chronological newsfeed format and 140-character limit.
This document discusses social media trends in 2010 and beyond. It notes that 1 in 3 online Americans update their social media status at least weekly. It also states that 31 million Americans will write blogs in 2010 while over 104 million will read blogs. The document emphasizes that social media should be integrated into business strategies and goals, and outlines steps to structure social media use, including establishing policies, examining workflows, and focusing on tactics not tied to specific platforms.
The document discusses livestreaming and crowdsourcing techniques for journalism. It provides examples of live blogging events and using platforms like CoverItLive and Twitter. Crowdsourcing techniques discussed include curating social media posts using tools like Storify, capturing community photos, and inviting readers to investigate documents or flag issues using tools like SeeClickFix.
Mobilizing the Arts: Engaging Audiences Through the Mobile WebCAMT
With the rapid adoption of web-enabled cell phones, smartphones and tablet computers, how are arts organizations adapting to the rise of the mobile Internet? What options are available to arts professionals who want to engage their audiences via mobile devices? What are the cost implications for these new technologies?
A technology plan is a framework for selecting tools that help achieve strategic objectives efficiently. It should include components like acceptable use policies, budgets, timelines and inventories of hardware, software, networks and facilities. The plan establishes a process for making decisions and provides a basis for fundraising. Conducting a business analysis aligns the technology strategy with organizational goals. It identifies current business processes, objectives for improvement and how technology can support goals. The plan should also include inventories of current equipment and software with recommendations to keep, upgrade or replace items. Identifying and evaluating potential technology tools involves setting criteria, researching options, weighing criteria to pick a solution, and ensuring accurate cost estimates.
This document summarizes strategies for maximizing your presence on Facebook. It discusses using Facebook profiles for personal use and pages for organizations. It provides tips for growing your Facebook fan base such as inviting email subscribers and running contests. It also discusses using groups, events, and causes to engage members and raise visibility or donations. Finally, it covers targeting and designing Facebook ads to promote your page.
Twitter is a social media platform that allows users to send short text messages called tweets that are 140 characters or less. Tweets are displayed on user profiles and timelines for followers to see. The short format allows for quick information sharing. Users can find people to follow through search or by using lists to organize followers. Building an effective Twitter strategy involves setting objectives, understanding your audience, integrating Twitter into your organization, and using tools to engage and measure success.
This document outlines a framework for developing an effective social media strategy for arts organizations. It discusses defining objectives, targeting audiences, integrating social media with other communications, addressing organizational culture changes, allocating capacity, selecting appropriate tools and tactics, and establishing methods for measurement. Specific tactics covered include listening, engagement, sharing content, generating buzz, and community building. The framework emphasizes starting with small pilots to experiment before fully implementing a strategy and continually learning and improving efforts.
Video technology is a cost-effective way to promote your work and engage your current (and potential) audience through channels that are widely accessed and have a broad reach. Arts organizations can effectively harness this technology to improve their visibility, attract new audiences, and find exciting ways to tell their story. This presentation will help you identify ways in which a video might best be used by your organization and discuss the tools you will need to physically produce and promote your video.
This document discusses strategies for grassroots fundraising. It emphasizes building a broad base of financial support from individual donors at all income levels within a community. This can help arts groups achieve long-term sustainability by allowing them independence over programming decisions. Specific fundraising tactics mentioned include personal asks, leveraging existing connections, and thanking donors.
A “sticky” Web site is one that engages users at length and encourages repeat visits by featuring regularly updated content and creating a sense of community. During the first part of this workshop, CAMT consultants present an overview of some effective and affordable interactive Web features. Using this overview as a guide, participants have an opportunity to review their own Web sites and discuss opportunities for improvement. Attendees leave the session with practical ideas for enhancing the usability and interactivity of their sites.
Web 2.0 is a term coined to describe the explosion of online tools and social networking sites in recent years driven by a philosophy of participation and sharing. With such a strong philosophical connection between Web 2.0 and folk culture, it seems only natural that these tools and sites could be of great use to folklorists. Pulling on specific examples from the folklife community, this session will demystify various online tools and sites as well as explore their potential uses in programming and research for traditional art and folk culture.
This document summarizes best practices for using various social media tools. It discusses using RSS feeds, blogging, YouTube, Facebook profiles, groups and pages, Twitter, and creating custom social networks. Key recommendations include using RSS to streamline workflows, finding your voice in blogging, tagging YouTube videos, engaging followers on Twitter through sharing and responses, and using multiple platforms to share content. The document advocates strategic and focused use of social media that respects an organization's capacity.
The Arts and Social Media: From Experiment to StrategyCAMT
Webinar presented on October 6, 2009 by David Dombrosky, executive director of the Center for Arts Management and Technology at Carnegie Mellon University
It is becoming increasingly necessary for arts managers to understand technology and its application in their organizations. Development, marketing, finance, education… every department in an organization requires technology solutions to function efficiently and effectively. This technology planning presentation provides a step-by-step examination of an effective technology planning process, as well as an overview of the major technology concepts with which arts managers should be comfortable.
Presentation by Brad Stephenson, who hosts the monthly Technology in the Arts podcast and works as the Director of Online Communication for Carnegie Mellon University’s H. John Heinz III College.
Social Media And Social Networks From Experiment To Strategy Aug09CAMT
A look at a possible framework for building a social media strategy. Best practices and tips are shared on particular social media types and platforms.
Museums continue to increase the dedication of their resources to the digitization of the art works in their possession in order to share their collections with a greater audience. As technology has advanced, so too has the ability of museums to visualize and display their exhibitions digitally in 3-D. In an effort to show not only their art works but also the exhibitions themselves, museums have made an investment in a variety of 3-D technologies that enable their staff to design, curate, plan, and share their exhibits.
Mobile Marketing - Interacting with Your Audience via Cell and Smart PhonesCAMT
Mobile marketing has the potential to change the advertising and marketing space in the same way that the emergence of the Internet did over a decade ago. Forecasts indicate that global spending on mobile marketing and advertising will see a 13-fold increase between 2006 and 2011. The bulk of that spending will come from SMS-based marketing, followed closely behind by video services.
GIS in arts administration and fundraising:
Philadelphia’s Wilma Theater used geographic analysis of patrons to characterize the nature of Wilma stronghold communities and identify similar communities where patronage of The Wilma Theater was lower than might be expected. This research helped to guide marketing campaigns, solicit new sponsorships, and reach new audiences.
GIS for arts outreach:
The walls of Philadelphia are covered in murals - more than 2,700 of them. To expose an even wider community to these beautiful resources, the Mural Arts Program developed a GIS-based website, enabling users to find information and photos of murals based on their location in the city.
GIS and arts advocacy:
The Greater Philadelphia Cultural Alliance is a membership-based service organization serving arts and cultural organizations in the Philadelphia region. It has effectively integrated geographic technologies into its advocacy software to better coordinate campaigns aimed a the local government.
How to Build Relationship and Achieve Fundraising Success in a Web 2.0 WorldCAMT
Establishing your organization’s brand and presence on the Web, with opportunities for potential donors to learn, blog, question and connect, leads to community-building and, ultimately, long-term giving. Join Jono Smith, director of marketing at Network for Good, to learn how to build affinity for your organization and use your Web presence to turn Web visitors into Web donors.
STREETONOMICS: Exploring the Uncharted Territories of Informal Markets throug...sameer shah
Delve into the world of STREETONOMICS, where a team of 7 enthusiasts embarks on a journey to understand unorganized markets. By engaging with a coffee street vendor and crafting questionnaires, this project uncovers valuable insights into consumer behavior and market dynamics in informal settings."
1. Elemental Economics - Introduction to mining.pdfNeal Brewster
After this first you should: Understand the nature of mining; have an awareness of the industry’s boundaries, corporate structure and size; appreciation the complex motivations and objectives of the industries’ various participants; know how mineral reserves are defined and estimated, and how they evolve over time.
University of North Carolina at Charlotte degree offer diploma Transcripttscdzuip
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Independent Study - College of Wooster Research (2023-2024) FDI, Culture, Glo...AntoniaOwensDetwiler
"Does Foreign Direct Investment Negatively Affect Preservation of Culture in the Global South? Case Studies in Thailand and Cambodia."
Do elements of globalization, such as Foreign Direct Investment (FDI), negatively affect the ability of countries in the Global South to preserve their culture? This research aims to answer this question by employing a cross-sectional comparative case study analysis utilizing methods of difference. Thailand and Cambodia are compared as they are in the same region and have a similar culture. The metric of difference between Thailand and Cambodia is their ability to preserve their culture. This ability is operationalized by their respective attitudes towards FDI; Thailand imposes stringent regulations and limitations on FDI while Cambodia does not hesitate to accept most FDI and imposes fewer limitations. The evidence from this study suggests that FDI from globally influential countries with high gross domestic products (GDPs) (e.g. China, U.S.) challenges the ability of countries with lower GDPs (e.g. Cambodia) to protect their culture. Furthermore, the ability, or lack thereof, of the receiving countries to protect their culture is amplified by the existence and implementation of restrictive FDI policies imposed by their governments.
My study abroad in Bali, Indonesia, inspired this research topic as I noticed how globalization is changing the culture of its people. I learned their language and way of life which helped me understand the beauty and importance of cultural preservation. I believe we could all benefit from learning new perspectives as they could help us ideate solutions to contemporary issues and empathize with others.
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"Does Foreign Direct Investment Negatively Affect Preservation of Culture in the Global South? Case Studies in Thailand and Cambodia."
Do elements of globalization, such as Foreign Direct Investment (FDI), negatively affect the ability of countries in the Global South to preserve their culture? This research aims to answer this question by employing a cross-sectional comparative case study analysis utilizing methods of difference. Thailand and Cambodia are compared as they are in the same region and have a similar culture. The metric of difference between Thailand and Cambodia is their ability to preserve their culture. This ability is operationalized by their respective attitudes towards FDI; Thailand imposes stringent regulations and limitations on FDI while Cambodia does not hesitate to accept most FDI and imposes fewer limitations. The evidence from this study suggests that FDI from globally influential countries with high gross domestic products (GDPs) (e.g. China, U.S.) challenges the ability of countries with lower GDPs (e.g. Cambodia) to protect their culture. Furthermore, the ability, or lack thereof, of the receiving countries to protect their culture is amplified by the existence and implementation of restrictive FDI policies imposed by their governments.
My study abroad in Bali, Indonesia, inspired this research topic as I noticed how globalization is changing the culture of its people. I learned their language and way of life which helped me understand the beauty and importance of cultural preservation. I believe we could all benefit from learning new perspectives as they could help us ideate solutions to contemporary issues and empathize with others.
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Getting the Most Out of Twitter
1. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
Presented by David Dombrosky
Carnegie Mellon’s Center for Arts Management and Technology
November 18, 2010
Getting the Most Out of Twitter
2. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
Learning Objectives
• Overview of Twitter: what it is;
who uses it; and why they want to
engage your organization.
• Exploiting the powerful aspects of
Twitter
• 70-20-10 Rule for Engagement
• Best practices
• 3rd
party applications
• Twitter analytic tools
3. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
What is Twitter?
• Twitter is a website offering a social networking and
micro-blogging service, which enables its users to send
and read other users' messages called tweets.
• Tweets are text-based posts of up to 140 characters
displayed on the user's profile page.
• Users may subscribe to other users' tweets—this is
known as following and subscribers are known as
followers.
4. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
On September 14, 2010, Twitter announced
that the number of registered users had risen
to 175 million. That’s a growth of 69 million
users or 65% in 5 months.
5. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
6. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
7. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
On September 14, 2010, Twitter announced
that the average number of tweets per day
had risen to 95 million. That’s a 72% growth
rate over 5 months.
8. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
9. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
Powerful Aspects of Twitter
• Capitalizes on the Attention
Economy
• Hyper-finite real estate for
communication
• Immediacy
• Open social network
• Strong focus on sharing
• Thrives on authentic voices
10. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
70-20-10 Rule of Engagement
11. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
Best Practices for Twitter Writing
1. Be clear and concise
2. Be simple
3. Be relevant
4. Offer exclusives
5. Ask away
6. Use URL shorteners like Bit.ly
7. Sound like a human being
8. Don’t imitate the voice of the community
9. Provide context for what you share
10.Save room for retweets – 120 Char. Rule
A clever and useful Twitter style
guide may be found here –
Strunk and Twite.
12. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
Customize Your Twitter Page’s Background
13. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
Customize Your Twitter Page’s Background
14. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
Other Best Practices
Do
• Follow other people/organizations
• Retweet and respond to others
• Use hashtags
• Communicate with others as you
would if they were standing in your
lobby or at your event
• Use 3rd
party applications to provide
interesting content and manage your
Twitter account
Don’t
• Spam people with the same message
over and over again
• Use txt speak – it’s lazy
• Stifle your personality – be human
• Forget to post regularly
• Tell us what you had for lunch
• Forget to measure your success
15. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
3rd
Party Applications and Analytic Tools
• The Only Twitter Applications List You’ll Need
• Four Free Analytic Tools for Facebook and Twitter
• 11 Free Services for Scheduling
Social Media Updates
16. Presented by the Center for Arts Management and Technology (CAMT.Artsnet.org), Carnegie Mellon’s H. John Heinz III College
daviddom@cmu.edu
www.twitter.com/DDombrosky
David Dombrosky
Technology in the Arts
www.technologyinthearts.org
www.twitter.com/techinthearts
Center for Arts Management & Technology
http://camt.artsnet.org
Hinweis der Redaktion
You can add any image you like as long as it is less than 800k.
In most circumstances, you want your background to be large enough not to tile. The total image size should be around 1600px wide by 1200px tall. This takes care of almost all screen resolutions.
If you build a left-hand column (which is popular on Twitter), make sure that it is small enough not to be covered up by the central Twitter content. Many designers suggest smaller than 200px.