Vortrag bei FRAppe an der Universität Frankfurt am 17.6.2014 zum Thema "Lean Startup".

1. LEAN
STARTUP
Vortrag bei FRAppe am 17.6.2014

2. Paul Herwarth von Bittenfeld
 Seit 2003 Projektleitung und
Geschäftsführung für
Tochtergesellschaften der
//SEIBERT/MEDIA GmbH.
 Initiator von Lean Startup Circle
Rhein-Main und Rhein-Main-
Startups.com
 Twitter: @pherwarth

3. https://www.flickr.com/photos/phobia/2308371224/

4. http://www.flickr.com/photos/betsyweber/6719450919/

5. 1. Wortsinn

6. LEAN
(PRODUCTION)https://www.flickr.com/photos/toyotauk/4711057629/

7. „A STARTUP is an organization
dedicated to creating something
new under conditions of extreme
uncertainty.“ - Eric Ries
http://www.flickr.com/photos/mikebehnken/5007703932/

8. 2. Vorgehen

9. http://www.flickr.com/photos/myfuturedotcom/6053042920/

10. BUILDLEARN
MEASURE
PRODUCT
DATA
IDEA

11. Minimum Viable
MVP

12. Get out of the
building!
https://www.flickr.com/photos/tobiastoft/4356115459/

13. Persevere
Pivot

14. Lean Canvas für ein Social Media Tool
● Painful
aggregation
of data over
different
services
● Easy to use
● One-shop-
stop for
Social Media
Metrics
● One tracking
for all services
● Personal
analytics
dashboard
● Number of
Active Users
● Revenue
● Scrum team
financed by
existing
business
● Social Media
Heavy User
(Twitter,
Facebook, …)
● Small
businesses
● Hosting
● Development
● Freemium
● Micro payments
● Marketing
● Performance
tweet
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15. 3. Beispiele

16. https://www.flickr.com/photos/smartjunco/3262564224/

17. http://www.flickr.com/photos/sea-turtle/5167883243/

18. https://www.flickr.com/photos/bigpinkcookie/401577225/

20. http://www.flickr.com/photos/eugeniot/7698510122/

21. LEAN STARTUP CIRCLE RHEIN-MAIN:
www.leanstartup-frm.de
Kontakt: Paul Herwarth von Bittenfeld
Twitter (@pherwarth), XING, LinkedIn, Facebook