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ENT REPRENEUR:
BEING A ST UDENT
AN INSIDER'S GUIDE
by Kate Kotenko Lengold
Hi everyone!
I am KateKAT E
AND MY COMPANY
ABOUT ME
A FEW WORDS
#1
A ST UDENT PRENEUR
WHY BECOME
#2
SURVIVE?
HOW TO
#3
CAUT ION
I have strong opinions on things
I don’t fully understand
INNOVAT ION
ENT REPRENEURSHIP + IT
COMPUT ER SCIENCE
MY JOURNEY
IT + PROJECT 

MANAGEMENT
FOUNDER & CEO
SERVICES
FOR SAT ELLIT E & AERIAL IMAGERY
MARKET PLACE
A ST UDENT PRENEUR
WHY BECOME
#2
ST UDENT MAGAZINE
EARTH WORM BUSINESS
ST UDENT PRENEURS
MINIMUM RISK
✓ no responsibility 

to take care of your family
✓ can afford to make mistakes
✓ can fail multiple times
FRESH VISION
✓ freshness in the way you tackle things
✓ not restricted by the norms and
standards of the industry
LEARN ABOUT
YOURSELF
✓ expand your horizon
✓ figure out what things you
enjoy and what things you
are good at
CO-FOUNDERS
✓ meet your co-
founders at
school or events
like this one
✓ time to get to
know your co-
founders.
“I’d look for the people
who are not just smart, but
incurable builders. Look for the people
who keep starting projects, and finish
at least some of them.”
- Paul Graham
CHANCE TO LEARN
✓ There's a lot to learn before
starting up
✓ Read online. Use Coursera. 

Get the skills
✓ Find a mentor or fellow
entrepreneur and get advice
NET WORK
✓ senior students who
have started up
✓ professors - free
consulting
✓ alumni network
SPREADING
THE WORD
✓ word of mouth works really
well on a college campus
✓ getting your product known 

is easier
SURVIVE?
HOW TO
#3
ST EVE JOBS LARRY ELLISON BILL GAT ES MARK ZUCKERBERG
ST EVE JOBS LARRY ELLISON BILL GAT ES MARK ZUCKERBERGCOLLEGE DROPOUTS
the average net worth of billionaires who
dropped out of college is about 
three times more than the average
net worth of billionaires with Ph.D.s
It’s possible to launch a startup
from your dorm room, and still
manage to graduate
USE AVAILABLE
RESOURCES
✓ professor can be a mentor
✓ fellow classmates as a beta pool
✓ entrepreneurial competitions and
conferences for students access
to free tools, like the Adobe Suite,
Microsoft products
SET ASIDE T IME TO WORK
ON THE BUSINESS
✓ making time for your
business requires
discipline
✓ pick a day or two per week
where you and other
members of the team all
work together in the same
room. 
SET GOALS &
EXPECTAT IONS
✓ What will it take for you and your
other co-founders to leave
school and dive in full-time to
the startup?
✓ Discuss everything ahead of
time so everyone understands
and buys into the game plan.
HAVE A PLAN
✓ Talk to potential customers
to validate your idea
✓ Make a simple prototype
✓ Test it
✓ Improve it
✓ Test again
✓ Repeat
THERE IS NO SUCH
THING AS FAILURE
✓ most people’s first business
ventures don’t succeed - it’s ok.
✓ give things a try - it the best time
to take a risk
✓ when things don't go as
planned (which is very frequent)
it's called an experience
now it’s time for
the most important lesson
HAVE FUN!
email: kate@imageairy.com
LET’S STAY IN TOUCH!
twitter: @katelengold
THANK YOU!

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Being a student entrepreneur

  • 1. ENT REPRENEUR: BEING A ST UDENT AN INSIDER'S GUIDE by Kate Kotenko Lengold
  • 2. Hi everyone! I am KateKAT E
  • 3. AND MY COMPANY ABOUT ME A FEW WORDS #1 A ST UDENT PRENEUR WHY BECOME #2 SURVIVE? HOW TO #3
  • 4. CAUT ION I have strong opinions on things I don’t fully understand
  • 5. INNOVAT ION ENT REPRENEURSHIP + IT COMPUT ER SCIENCE MY JOURNEY IT + PROJECT 
 MANAGEMENT FOUNDER & CEO
  • 6. SERVICES FOR SAT ELLIT E & AERIAL IMAGERY MARKET PLACE
  • 7.
  • 8.
  • 9. A ST UDENT PRENEUR WHY BECOME #2
  • 10. ST UDENT MAGAZINE EARTH WORM BUSINESS ST UDENT PRENEURS
  • 11. MINIMUM RISK ✓ no responsibility 
 to take care of your family ✓ can afford to make mistakes ✓ can fail multiple times
  • 12. FRESH VISION ✓ freshness in the way you tackle things ✓ not restricted by the norms and standards of the industry
  • 13. LEARN ABOUT YOURSELF ✓ expand your horizon ✓ figure out what things you enjoy and what things you are good at
  • 14. CO-FOUNDERS ✓ meet your co- founders at school or events like this one ✓ time to get to know your co- founders. “I’d look for the people who are not just smart, but incurable builders. Look for the people who keep starting projects, and finish at least some of them.” - Paul Graham
  • 15. CHANCE TO LEARN ✓ There's a lot to learn before starting up ✓ Read online. Use Coursera. 
 Get the skills ✓ Find a mentor or fellow entrepreneur and get advice
  • 16. NET WORK ✓ senior students who have started up ✓ professors - free consulting ✓ alumni network
  • 17. SPREADING THE WORD ✓ word of mouth works really well on a college campus ✓ getting your product known 
 is easier
  • 19. ST EVE JOBS LARRY ELLISON BILL GAT ES MARK ZUCKERBERG
  • 20. ST EVE JOBS LARRY ELLISON BILL GAT ES MARK ZUCKERBERGCOLLEGE DROPOUTS the average net worth of billionaires who dropped out of college is about  three times more than the average net worth of billionaires with Ph.D.s
  • 21. It’s possible to launch a startup from your dorm room, and still manage to graduate
  • 22. USE AVAILABLE RESOURCES ✓ professor can be a mentor ✓ fellow classmates as a beta pool ✓ entrepreneurial competitions and conferences for students access to free tools, like the Adobe Suite, Microsoft products
  • 23. SET ASIDE T IME TO WORK ON THE BUSINESS ✓ making time for your business requires discipline ✓ pick a day or two per week where you and other members of the team all work together in the same room. 
  • 24. SET GOALS & EXPECTAT IONS ✓ What will it take for you and your other co-founders to leave school and dive in full-time to the startup? ✓ Discuss everything ahead of time so everyone understands and buys into the game plan.
  • 25. HAVE A PLAN ✓ Talk to potential customers to validate your idea ✓ Make a simple prototype ✓ Test it ✓ Improve it ✓ Test again ✓ Repeat
  • 26. THERE IS NO SUCH THING AS FAILURE ✓ most people’s first business ventures don’t succeed - it’s ok. ✓ give things a try - it the best time to take a risk ✓ when things don't go as planned (which is very frequent) it's called an experience
  • 27. now it’s time for the most important lesson
  • 29. email: kate@imageairy.com LET’S STAY IN TOUCH! twitter: @katelengold THANK YOU!