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America is in a state of civic crisis and we are
responding by emerging from individualism
and moving towards
collectivism. CrowdCommunity calls upon
every American to make just one change in
their life that will contribute to the
commonwealth and they can begin this
journey with CrowdCommunity. Everyone’s
contribution will come together to create a
lasting, strong spiritual and moral force for
rebuilding the social capital in America.
“ ”
COMPANY SUMMARY
P PROACTIVE E-COMMUNITY
• Search via locales (zip codes)
• CROWDSOURCING LOCAL PASSIONS,
ISSUES,
• AND CONCERNS
• CREATE/PARTICIPATE IN LOCAL
CROWDFUNDING PROJECTS,
DISCUSSIONS & PETITIONS
MANAGEMENT
JOSEPH AGLER
• Strengths: Critical thinking
and negotiating
• Participant in “OPERATION
SPLASH (Stop
Polluting, Littering And
Save Harbors)” —A non-
profit, all-volunteer org.
committed to improving the
quality of life along Long
Island shores
KARIM AZIZI
• Strengths: Creativity and
expression.
• Operations associate at
a charter high school in
the Bronx. Serves as a
leader for adolescents
and is apart of a team
that maintains a suitable
environment for
education.
JARLYNE BATISTA
• Strengths: Industrious and
charismatic
• Engaged and involved in
Student Campus Life
activities and a leading
Ambassador for Baruch
PRODUCTS & SERVICES
CROWDFUNDING PLATFORM
• Create crowdfunding projects
CROWDSOURCING PLATFORM
• Discussion boards for maximum
engagement and sharing of information
PETITIONS
• Proactive civic participation in community
ISSUES/PROBLEMS
DISCONNECTED COMMUNITY
• Declining civic engagement/mindset
• Indifferent towards neighbors
LOWER GOV’T FUNDING FOR
COMMUNITIES
• Recession
• Sequester
SLOW PROCESS AND PROGRESS IN
MAKING LOCAL CHANGES
DIVERGENCE OF ENERGY AND
RESOURCES
SOLUTIONS
CONVERGENCE OF ENERGY &
RESOURCES
• Motivating citizens and leaders of
institutions
to leverage their talents and positions
towards civic ends
PROVIDE CROWDSOURCING &
CROWDFUNDING
TOOLS TO FACILITATE CHANGES
• for problems and passions in various
locales through online engagement
WEBSITE & SOCIAL PLATFORMS TO
ENGAGE, DEVELOP NETWORKS AND
STRONG, LASTING RELATIONSHIPS
AND CHANGES
TARGET MARKET
16-65+
• Active members of
the community
• Non-active
members looking to
be more involved
STUDENTS: 16-25
• Enjoy volunteering
and participating
• Educated— see
value in
neighborhood
improvement and
progress
YOUNG ADULTS: 35-
45
• Parents- Desire to
bring about changes
that will positively
impact their
children’s present &
future
ADULTS: 45-65+
• Have watched and
experienced
neighborhood
changes and can
envision more
growth and
solutions
BUSINESS MODEL
VALUE PROPOSITIONS
• Share and Discover new
crowdfunding projects
• Engagement and
crowdsourcing through
discussion boards for full
transparency on issues and in
developing effective solutions
• Active civic participation
through petitions
• A greater sense of community,
purpose and a say in the
changes that go on in their
locale
• Converge energy and
resources into one place
COST STRUCTURE
• Marketing and
Sales(advertising)
Personnel and Operations
• Future Expansion and growth
• Software development
• Infrastructure Creation &
Upkeep
KEY ACTIVITIES
• Develop a social network
website and mobile app to
inform and connect locals and
facilitate communication for
maximum community
participation
• Platform management
• Organize Data and
Community
• Advertisement for community
businesses
KEY RESOURCES
• IT Infrastructure: software &
developers, cyber Security
and Storage
• Maps
• Communication channels
• Cyber Security
• API tools
• Crowdfunding platform
• Social networks
KEY PARTNERS
• Social Networks
• Location Based Networks
• Newspapers/local media
• Developers
• Community Leaders
• Business Partnerships
• Local Institutions
• Payment providers
• Large
organizations/foundations
• Local Politicians
CHANNELS
• Website & mobile app
• Social Media Integration-FB
pages and ads, Google+,
Foursquare, Twitter,
PublicStuff ,etc...
• Local Ads, events &
newspapers
• Word of mouth
• Partner Programs
CUSTOMER SEGMENTS
• Disconnected members of a
community
• Local business, industry,
morale - Communities at large
• Advertisers
• Members who wanted to make
a difference in their community
• Locals who do not see the
changes they desire taking
place; unsatisfied community
members
• Current and future generations
by setting an example through
our key activities and value
propositions
CUSTOMER
RELATIONSHIPS
• Focused on connecting people
who might not have otherwise
connected to develop new
ideas
• Developing new long lasting
relationships with their
neighbors
Trust & Transparency
REVENUE STREAMS
• Free (Subscription based)
• Percentage from crowdfunds
• Advertising - (local
businesses, AdSense, etc).
Home Projects LocalsPetitions Discussion
s
Profile
Locale: Sign Up Log In
Most Popular:
Projects
Petitions
Discussions
My Locale
NationWide
Add Locale(s)
Nationwide
My Locale
NationWide
Add Locale(s)
Home Projects LocalsPetitions Discussion
s
Profile
Sign Up Log In
Most Popular:
Projects
Petitions
Discussions
10002Locale:
Locale:
CROWDCOMMUNITY Home Projects LocalsPetitions Discussion
s
Profile
Sign Up Log In
Most Popular: Projects
Petitions
Discussions
10002, 10005
Art:
Citizen Care:
Education:
ExploreProjects
Passions in action. Improve your community! Start a Petition
See All
See All
See All
Search by Locale
Tags:
All
Activities
Art/Culture
Athletic Facilities
Citizen Care
Community Grants
Educational Facilities
Library
Neighborhood
Improvement
Parks
Sustainability/Energy
Savings
Sort by:
Close to me
Recently Added
Ending Soon
Most Funded
Art:
Citizen Care:
Education:
ExploreProjects
Passions in action. Improve your community! Start a Project
See All
See All
See All
Search by Locale
Tags:
All
Activities
Art/Culture
Athletic Facilities
Citizen Care
Community Grants
Educational Facilities
Library
Neighborhood
Improvement
Parks
Sustainability/Energy
Savings
Sort by:
Close to me
Recently Added
Ending Soon
Most Funded
Join the Movement
Engage in a Network of Empowerment!
Art/Culture
Neighborhood Improvement
Start a Thread
See All
See All
Search by Locale
Tags:
All
Activities
Art/Culture
Athletic Facilities
Citizen Care
Community Grants
Educational Facilities
Library
Neighborhood
Improvement
Parks
Sustainability/Energy
Savings
Sort by:
Close to me
Recently Added
Ending Soon
Most Funded
Title:
Brief
Description:
Body:
Invite Locals
Name Search:
Advanced Search
Regions: Interest Tags:
Search by Locale
Tags:
All
Activities
Art/Culture
Athletic Facilities
Citizen Care
Community Grants
Educational Facilities
Library
Neighborhood
Improvement
Parks
Sustainability/Energy
Savings
Sort by:
Close to me
Recently Added
Ending Soon
Most Funded
COMPETITIVE LANDSCAPE
REVENUE STREAMS & MARKETING STRATEGY
RETAIN ABOUT 3% OF FUNDS RAISED
CHARGE LOCAL BUSINESSES $100 FOR
ADVERTISEMENT SPACE ON OUR SITE
TAKE ADVANTAGE OF SOCIAL NETWORKS
FINANCIAL$
WEBSITE (CMS) & UPKEEP : 3,500-9,500
• High customization based on our
market needs
• Integrated analytics, social integration,
e-commerce
 Web upkeep: 500-1000pm
APP DEVELOPMENT: 2,000-15,500
• Simple, table-based app: 1,000-4,000
• Sharing capabilities: 500-1,500
• iPhone: 500-10,000
• PAYPAL GIVING WIDGET: 0 setup costs &
2.9%+ 0.30 per transaction
• MARKETING
• MARKETING PLAN: 350-5000
• SEARCH ENGINE OPTIMIZATION (SEO):
500pm
• PAY PER CLICK SEARCH ADVERTISING:
200pm
• SOCIAL MEDIA STRATEGY: 500pm
• LOCAL RADIO, NEWSPAPERS, ADS,
EVENTS: 500-2000pm
STARTUP: $30,000–$55,000
MONTHLY: ~$3000
TOTAL: $91,000
FINANCIAL$ (2)
***If we cannot receive the 55k in investor funding:
1. SBA loan
2. Patent the process and license to existing crowdfunding companies
5 YEAR PROJECTIONS
• Year 1 = Break into and establish a presence in the crowdfunding
market
• Years 2-4: Expectations of steady increases of about 2.5% a year in
income (funding and advertising)
• Year 5: Goal is to have funding total of $50 million annually and a full
time staff.
BREAK-EVEN POINT
• Gross funding (sales) of 3,033,333.33 needed to cover 91,000 total
costs (55k, including startup costs for the 1st year
QUESTIONS
?

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Final crowdcommunityppt

  • 1.
  • 2. America is in a state of civic crisis and we are responding by emerging from individualism and moving towards collectivism. CrowdCommunity calls upon every American to make just one change in their life that will contribute to the commonwealth and they can begin this journey with CrowdCommunity. Everyone’s contribution will come together to create a lasting, strong spiritual and moral force for rebuilding the social capital in America. “ ”
  • 3. COMPANY SUMMARY P PROACTIVE E-COMMUNITY • Search via locales (zip codes) • CROWDSOURCING LOCAL PASSIONS, ISSUES, • AND CONCERNS • CREATE/PARTICIPATE IN LOCAL CROWDFUNDING PROJECTS, DISCUSSIONS & PETITIONS
  • 4. MANAGEMENT JOSEPH AGLER • Strengths: Critical thinking and negotiating • Participant in “OPERATION SPLASH (Stop Polluting, Littering And Save Harbors)” —A non- profit, all-volunteer org. committed to improving the quality of life along Long Island shores KARIM AZIZI • Strengths: Creativity and expression. • Operations associate at a charter high school in the Bronx. Serves as a leader for adolescents and is apart of a team that maintains a suitable environment for education. JARLYNE BATISTA • Strengths: Industrious and charismatic • Engaged and involved in Student Campus Life activities and a leading Ambassador for Baruch
  • 5. PRODUCTS & SERVICES CROWDFUNDING PLATFORM • Create crowdfunding projects CROWDSOURCING PLATFORM • Discussion boards for maximum engagement and sharing of information PETITIONS • Proactive civic participation in community
  • 6. ISSUES/PROBLEMS DISCONNECTED COMMUNITY • Declining civic engagement/mindset • Indifferent towards neighbors LOWER GOV’T FUNDING FOR COMMUNITIES • Recession • Sequester SLOW PROCESS AND PROGRESS IN MAKING LOCAL CHANGES DIVERGENCE OF ENERGY AND RESOURCES
  • 7. SOLUTIONS CONVERGENCE OF ENERGY & RESOURCES • Motivating citizens and leaders of institutions to leverage their talents and positions towards civic ends PROVIDE CROWDSOURCING & CROWDFUNDING TOOLS TO FACILITATE CHANGES • for problems and passions in various locales through online engagement WEBSITE & SOCIAL PLATFORMS TO ENGAGE, DEVELOP NETWORKS AND STRONG, LASTING RELATIONSHIPS AND CHANGES
  • 8. TARGET MARKET 16-65+ • Active members of the community • Non-active members looking to be more involved STUDENTS: 16-25 • Enjoy volunteering and participating • Educated— see value in neighborhood improvement and progress YOUNG ADULTS: 35- 45 • Parents- Desire to bring about changes that will positively impact their children’s present & future ADULTS: 45-65+ • Have watched and experienced neighborhood changes and can envision more growth and solutions
  • 9. BUSINESS MODEL VALUE PROPOSITIONS • Share and Discover new crowdfunding projects • Engagement and crowdsourcing through discussion boards for full transparency on issues and in developing effective solutions • Active civic participation through petitions • A greater sense of community, purpose and a say in the changes that go on in their locale • Converge energy and resources into one place COST STRUCTURE • Marketing and Sales(advertising) Personnel and Operations • Future Expansion and growth • Software development • Infrastructure Creation & Upkeep KEY ACTIVITIES • Develop a social network website and mobile app to inform and connect locals and facilitate communication for maximum community participation • Platform management • Organize Data and Community • Advertisement for community businesses KEY RESOURCES • IT Infrastructure: software & developers, cyber Security and Storage • Maps • Communication channels • Cyber Security • API tools • Crowdfunding platform • Social networks KEY PARTNERS • Social Networks • Location Based Networks • Newspapers/local media • Developers • Community Leaders • Business Partnerships • Local Institutions • Payment providers • Large organizations/foundations • Local Politicians CHANNELS • Website & mobile app • Social Media Integration-FB pages and ads, Google+, Foursquare, Twitter, PublicStuff ,etc... • Local Ads, events & newspapers • Word of mouth • Partner Programs CUSTOMER SEGMENTS • Disconnected members of a community • Local business, industry, morale - Communities at large • Advertisers • Members who wanted to make a difference in their community • Locals who do not see the changes they desire taking place; unsatisfied community members • Current and future generations by setting an example through our key activities and value propositions CUSTOMER RELATIONSHIPS • Focused on connecting people who might not have otherwise connected to develop new ideas • Developing new long lasting relationships with their neighbors Trust & Transparency REVENUE STREAMS • Free (Subscription based) • Percentage from crowdfunds • Advertising - (local businesses, AdSense, etc).
  • 10. Home Projects LocalsPetitions Discussion s Profile Locale: Sign Up Log In Most Popular: Projects Petitions Discussions My Locale NationWide Add Locale(s) Nationwide
  • 11. My Locale NationWide Add Locale(s) Home Projects LocalsPetitions Discussion s Profile Sign Up Log In Most Popular: Projects Petitions Discussions 10002Locale:
  • 12. Locale: CROWDCOMMUNITY Home Projects LocalsPetitions Discussion s Profile Sign Up Log In Most Popular: Projects Petitions Discussions 10002, 10005
  • 13. Art: Citizen Care: Education: ExploreProjects Passions in action. Improve your community! Start a Petition See All See All See All Search by Locale Tags: All Activities Art/Culture Athletic Facilities Citizen Care Community Grants Educational Facilities Library Neighborhood Improvement Parks Sustainability/Energy Savings Sort by: Close to me Recently Added Ending Soon Most Funded
  • 14. Art: Citizen Care: Education: ExploreProjects Passions in action. Improve your community! Start a Project See All See All See All Search by Locale Tags: All Activities Art/Culture Athletic Facilities Citizen Care Community Grants Educational Facilities Library Neighborhood Improvement Parks Sustainability/Energy Savings Sort by: Close to me Recently Added Ending Soon Most Funded
  • 15. Join the Movement Engage in a Network of Empowerment! Art/Culture Neighborhood Improvement Start a Thread See All See All Search by Locale Tags: All Activities Art/Culture Athletic Facilities Citizen Care Community Grants Educational Facilities Library Neighborhood Improvement Parks Sustainability/Energy Savings Sort by: Close to me Recently Added Ending Soon Most Funded
  • 16. Title: Brief Description: Body: Invite Locals Name Search: Advanced Search Regions: Interest Tags: Search by Locale Tags: All Activities Art/Culture Athletic Facilities Citizen Care Community Grants Educational Facilities Library Neighborhood Improvement Parks Sustainability/Energy Savings Sort by: Close to me Recently Added Ending Soon Most Funded
  • 18. REVENUE STREAMS & MARKETING STRATEGY RETAIN ABOUT 3% OF FUNDS RAISED CHARGE LOCAL BUSINESSES $100 FOR ADVERTISEMENT SPACE ON OUR SITE TAKE ADVANTAGE OF SOCIAL NETWORKS
  • 19. FINANCIAL$ WEBSITE (CMS) & UPKEEP : 3,500-9,500 • High customization based on our market needs • Integrated analytics, social integration, e-commerce  Web upkeep: 500-1000pm APP DEVELOPMENT: 2,000-15,500 • Simple, table-based app: 1,000-4,000 • Sharing capabilities: 500-1,500 • iPhone: 500-10,000 • PAYPAL GIVING WIDGET: 0 setup costs & 2.9%+ 0.30 per transaction • MARKETING • MARKETING PLAN: 350-5000 • SEARCH ENGINE OPTIMIZATION (SEO): 500pm • PAY PER CLICK SEARCH ADVERTISING: 200pm • SOCIAL MEDIA STRATEGY: 500pm • LOCAL RADIO, NEWSPAPERS, ADS, EVENTS: 500-2000pm STARTUP: $30,000–$55,000 MONTHLY: ~$3000 TOTAL: $91,000
  • 20. FINANCIAL$ (2) ***If we cannot receive the 55k in investor funding: 1. SBA loan 2. Patent the process and license to existing crowdfunding companies 5 YEAR PROJECTIONS • Year 1 = Break into and establish a presence in the crowdfunding market • Years 2-4: Expectations of steady increases of about 2.5% a year in income (funding and advertising) • Year 5: Goal is to have funding total of $50 million annually and a full time staff. BREAK-EVEN POINT • Gross funding (sales) of 3,033,333.33 needed to cover 91,000 total costs (55k, including startup costs for the 1st year
  • 21.