UBER ( Technology Environment)

1. JAMIA HAMDARD
School of Management & Business Studies
TECHNOLOGICAL ENVIRONMENT

3. • Uber Technologies, Inc., commonly known as Uber, is an American company that
offers vehicles for hire, food delivery (Uber Eats), package delivery,couriers, freight
transportation and the company is based in San Francisco.
• Uber is estimatedto have over110 million monthly active users worldwideIn the United
States, Uber has a 67% market share for ride-sharing
• Uber was originally seen as providing a cost-saving platform that matched car owners
with empty seats to customers going to the same destination—true ride-sharing.
• It determines the terms on which independentdrivers are allocated tocustomers and
the prices that will be charged to them
INTRODUCTION

4. • In 2009, Uber was founded as Ubercab by Garrett Camp, a computerprogrammer and
the co-founder of StumbleUpon, and Travis Kalanick
• The first prototype was built by Camp and his friends Following a beta launch in May
2010, Uber's services and mobile app officially launched in San Francisco in 2011.
• In 2011, the company changed its name from UberCab to Uber after complaints from
San Francisco taxicab operators
• In April 2012, Uber launched a service in Chicago where users were able to request a
regular taxi or an Uber drivervia its mobile app
• the company introduced UberX and Uber Pool,a cheaper option that allowspeople to
drive for Uber using non-luxury vehicles and a shared transport service.
• In November 2020, Uber announced that it has lost $5.8 billionthis year due to the Covid-
19 pandemic.
HISTORY

6. The statement in itself is sufficient to exhibit innovation of UBER business model.
• On-demand Service Model
Uber does not own a single cab for providing the service. It evaluates the demand and provides
the service accordingly.
• Exciting Features
Uber introduces exciting features which keeps on retaining its users - Book Now, Book Now Ride
Later, Split Fare, Book for Others, Awaiting Schedules, to list out a few.
• The rise of Uber in the last few years has been remarkable. It's gone from being an innovative
new concept taking on cab rides to becoming one of the premiere tech companies of the
current decade.

7. 1. Promotion Of Electric Cars
In Chicago, Uber users who want to support clean driving efforts can now order electric Ubers
specifically. With the continued spread of electric vehicles.
2. Mandatory Safe Driving Practices
UBER is using wireless sensors for vehicle tracking it's extremely feasible and could help Uber to
swiftly improve its safety monitoring.
3. Automated Driving
In a sense the idea of automated driving (or driverless cars) seems to work against the idea of
Uber as a pseudo-employer of so many drivers around the world. Nevertheless, the CEO of
Uber has reportedly reached out to Tesla and offered to buy as many as half a million
autonomous cars by 2020, if indeed Tesla can manufacture them by that point. It wouldn't
wipe out Uber drivers completely in all likelihood, but it would change the nature of the
company to one fully based on technology. Just imagine calling for an Uber and having a
driverless car arrive to transport you in a matter of seconds or minutes!

8. Air services
Operated by HeliFlite, Uber Copter offers 8-minute helicopter flights between Manhattan and John F.
Kennedy International Airport for approximately $200 per passenger.
UberAir, under development, will provide short flights using VTOL aircraft. Demonstration flights are
projected to start in 2020 in Dallas and Los Angeles.
Uber Freight
Uber Freight matches freight shippers with truckers in a similar fashion to the matching of passengers with
drivers.
Boat transportation
In partnership with local operators, Uber offered boat transportation during peak season in several
locations including Croatia and Miami.

10. Uber is an ecommerce platform.
Initially,Uber started as an aggregator marketplace to connect service providers to customers.After
the success of Uber as an online taxi and cab booking platform, Uber came with the concept of
Uber Eats. Uber Eats is also following the same aggregator marketplace model.It allows different
restaurants as well as food shops to connect with the platform and offer collaborated services to
meet the demand of customers for home delivery of food.
Like the typical ecommerce business,Uber also enables its customers and users to make an online
payment viadigital payment methods and pay in case.
A business (Driver in case Uber driving app, and restaurant owner in case of
Uber Eats) can check the onlineand offline profile. Chat and call to connect
with the end-user, showcase the real-time navigation,get the work/order
history, and are allowedto accept/ reject request/ order.
Likewise, a customer-facing app enables users to check for the nearest options,
call/chat to connect with the serviceprovider, opt for payment options, refer
and earn, can review later.
Uber started as an aggregator marketplace to connect service providers to
customers. Uber platform enables connecting riders to the drivers to ease the
commute.

12. Uber's net revenue worldwide 2013-2019. Uber Technologies generated
around 14 billion U.S. dollars in net revenue in 2019. The mobile
transportation network company has more than 100 million monthly users
all over the world.

13. • Uber has a global market value of
$72 billion.
• Uber generated $12 billion in gross
bookings in the most recent
quarter.
• There are more than 75
million active Uber riders across the
world.
• Uber is available in more than 80
countries worldwide.
• Uber has completed more than 5
billion rides.
• Over 3 million people drive for
Uber.
• In the United States, Uber fulfills 40
million rides per month.
• The average Uber driver earns
$364 per month.

14. BENEFITS OF TECHNOLOGY
Uber started as a simple app to connect riders with drivers.
Users can book ride with a single tap and a lot of trouble that was previously involvedin
gettinga taxi is no more there. No need to bargain for price.
Riders can make cashless payments through the app.
The app has safety features too to inform your loved ones about your location.
Thus, technology has proved to be a source of competitive advantage and is at the core of
Uber’s fast growth.
While, it has popularised the service by the
convenience it offers, it has also created new
opportunitiesfor millions of drivers around the globe. Its
efficiency is the driver of Uber’s profitable business
model.
The company is also investing in self driving technology
and urban air transport.

15.  Uber has grown fast as a ride sharing company.
 Uber is leading the growth of the sharing economy. It has proved profitablefor both
the riders and the drivers.
 The popularity of Uber and its fast growth is based upon certain factors including
technology, rider convenience and marketing.
 Technology is at the core of Uber’s business model which has evolved very fast since
the company’s foundation.
 The core technology is also the reason that Uber is able to pay its drivers better.
 Thus, technology has proved to be a source of competitive advantage and is at the
core of Uber’s fast growth.

16. THANK YOU!!