Most salespeople are struggling when it comes to integration social media into they sales strategy and approach. They suffer from 4 symptoms: No (or bad) presence on social, No content, No time and No results. During this session I will hand 4 antidotes to cure these symptoms.
7. Here is your prescription
LinkedIn
• Profile & cover picture
• Business card info
• Elevator pitch (summary)
• Rich media (ppt, video)
• Experience
• Projects
• Share content
Twitter
• Profile & cover picture
• Complete Biography
• Hashtags
• Websites
• Start to tweet
8.
9. Your daily medication!
•Your Website is full of content
•Use frequently asked question by your clients
•(Re-)Posts from the influencers
•(Re-) Posts content from your clients
•Share Tips & Tricks
•Share & comment on industry news your read
•Share Company posted messages
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13. While you wait at client’s reception
While you wait for your lunch/dinner to show up
Cut your Facebook time in half
Stop emails that you never read
Stop doing everything in real time
Switch off alerts on your mobile phone
20. SocialSelling-As-A-Service
1. Give me your social logins
2. I will
• Create the perfect professional profiles that act as lead magnets!
• Create, Curate and Post 90 days of content
3. Results (ROI)
• In the 3rd month I will deliver 1 lead/week
4. I will work on a NO CURE, NO PAY basis
Welcome
Who am I?
20 years of marketing (product and general marketing)
10 years of international sales
Me and social networking
Marketing strategy no longer works
Move towards face to face networking
Move towards social media