Marketplace for outdoor media buying and selling

2. Team
C.E.O
Fahad Abbas Khan
Ms Finance
BZU
Wbe Developer
Rana Junaid
BSCS
IUB

3. The Problem
• There isn't any marketplace for Outdoor Media buying/selling in
Pakistan so there is definitely a GAP (An Opportunity)
• Businesses can’t find available* outdoor media in locations they
want because they want better ROI for their bucks
• Media property owners find it difficult to market their available
media and lose a lot when their media space remains ad-less.
• The commissions of advertising agencies are sky-rocketing about
(15-20)% therefore media property owners avoid them
• Media owners always look for trusted agencies because there is
always payment defaulted risk

4. The Secret Sauces* (actually)
• We have made Outdoor Media sharing easy for media
owners/marketers hence we will always have updated Media.
• Media listing will show our #’s for bookings.
• Industry rates are different for outsiders (PR works)
• Up-selling is the key to $
• Search engine optimization and social media will help us a lot as
more and more businesses look online for media buying and there
isn’t any competitor online.

5. The Product Market
We are serving both parties in this Industry.
Total outdoor spent approximately was 1 Billion in June 2015.
1- SMEs and Big Brands which spend heavily on Outdoor Ads
We expect to reach most of the SMEs and secure some big
contracts from notable brands as well.
2- All the Outdoor media owners and marketers

6. The Minimum Viable Product
The Slider

7. Nest i/o?
MONEY FOR HIRING STAFF
MORE PRODUCT DEVELOPMENT.
ACCESS TO "MOVER AND SHAKER" NETWORKS.
SUPPORT FROM MENTORS