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The Perfect Storm & Your Information Strategy
1.
“The Perfect Storm” Anders
Nyström, Principal Expert at Information Strategy & BICC
2.
Copyright © Capgemini
2012 –. All Rights Reserved The globe shrinks A Challenge Right Now This is basically driven by: 1. Travelling and bringing new habits 2. Information Technology Demanding new business logic • Structures • Business decisions Innovation Marketing New way of working Collaboration and sharing Improvement of business processes Information consolidation Tailored vs. overload • Big Data • Cloud BI • Social BI • Mobile Data • Cost saving • Scalability, • Easy access • Security • Business drivers This has happen the last 20 years and is still progressing! • Technology drivers What will happen? The Perfect Storm
3.
Copyright © Capgemini
2012 –. All Rights Reserved Utilizing Information Strategically is an Art Information Strategy Scope Key Information Capabilities Vision Information Targets Strategic Plan Information Focus Areas A critical resource has the following qualities: •Valuable •Unique •Difficult to imitate •Difficult to substitute The Information Strategy From environment based perspective to resource based perspective Strategy is not operational efficiency!
4.
Copyright © Capgemini
2012 –. All Rights Reserved Lack of Business Value Business Value can never be visualized when the Information Strategy is stand-alone or is completely missing, and investments are derived from operational issues •Gap between business and information supply •Special interests, silo structure and fragmented budget •Focus on deliverables, not effects As-is Resource Waste Inspired by “Crafting Strategy”, HBR article 1998, Henry Mintzberg
5.
Copyright © Capgemini
2012 –. All Rights Reserved Prioritize The Right Project OK, how can a journey actually look like! Information Target is derived from business objectives! • Information Target is set according to a business objective´s of functions, customers, and partners e g increased revenue with 10 % or increased market share with 10 %. • Key Information Capability is based on the business model. e g cross channel selling, one client engagement view. Inspired by “Crafting Strategy”, HBR article 1998, Henry Mintzberg To-be
6.
Copyright © Capgemini
2012 –. All Rights Reserved A Journey BI Strategic Plan Baltics system map Swedish system map Group Product Structure - One group product structure and product definition - App 3 + Self Service Analysis Business data layer - Top down, business driven - Clean data - Bottom up, from 18 000 products to 370 - App 1 • New Contracts • Selling Units • Distribution Channels • Organisation/ Customer Ownership • Daily updated App 2 + volumes The Whole Flow E2E - Includes horizontal and vertical flow - Customer Performance Mgt 2007 2008 2009 Information Board • Key stakeholders • Joint prioritization and funding • Design guidelines
7.
Thanks for your
attention! Anders Nyström, Principal Expert at Information Strategy & BICC