1. WE CANNOT AFFORD NOT
SHARING OUR KNOWLEDGE
AULIA BRAMANDITA

2. PARADIGM ABOUT KNOWLEDGE SHARING
Old Paradigm New Paradigm
SHARING
KNOWLEDGE KNOWLEDGE IS
IS POWER POWER

3. IMPORTANCE OF
KNOWLEDGE SHARING
Fact that it is essential to
convince the corporate
culture that everyone could
benefit from knowledge
sharing

4. THE NEED OF KNOWLEDGE MANAGEMENT
• “Knowledge has become the key resource, for a nation’s military
strength as well as for its economic strength… is fundamentally
different from the traditional key resources of the economist – land,
labor, and even capital…we need systematic work on the quality of
knowledge and the productivity of knowledge… the performance
capacity, if not the survival, of any organization in the knowledge
society will come increasingly to depend on those two factors”
[Drucker,1994]

5. KNOWLEDGE
Knowledge is information possessed in the mind of individuals
Knowledge is related to facts, procedures, concepts,
interpretations, ideas, observations and judgment’s
Knowledge is the result of cognitive processing triggered by
the inflow of new stimuli

6. KNOWLEDGE
COMPONENTS PEOPLE
attitudes, sharing,
innovation, skills, teamwork,
motivation, vision
PROCESS TECHNOLOGY
workflows, integration, data
best stores, networks, intern
practices, business et, data mining, decision
intelligence tools

7. • Intangible products - ideas, processes, information are taking a growing
share of global trade
• Increasingly the only sustainable competitive advantage is continuous
innovation (application of new knowledge)
• "Our problem as an organization is that we don't know what we know".
Expertise learnt and applied in one part of the organization is not
leveraged in another.
• Increasing turnover of staff. When someone leaves an organization
their knowledge walks out of the door with them.

8. • The amount of time spent to experience and acquire
knowledge has reduced sharply
• Strategic changing direction may lead to loss of knowledge
• Accelerating change - technology, business and social. As
things change so does our knowledge base
• Reductions in human resources will create a need to replace
informal knowledge with formal methods

9. WHY KNOWLEDGE SHARING ARE REQUIRED
The amount of information and knowledge is growing vastly, due to the
today’s growth of ICT.
A necessary consequence of the increasing pool of knowledge is increased
specialization. No one can keep with all new developments within this
broad range of required competencies. Then, specialization is required.
Consequence of the explosion of knowledge is that education no
longer should be regarded as a phase life, but rather as a life-long
experience.

10. MOTIVATING KNOWLEDGE SHARING
• Knowledge is a perishable. It is becoming short-lived. If we do not make use of
our knowledge then it will loses its value.
• Even with the low level of knowledge sharing – if we do not make our
knowledge productive than someone else with that same knowledge will do.
• By sharing our knowledge, we will gain more then we will lose. Sharing
knowledge is a synergistic process – we get more out than we give in.
• To get most things done in an organization today requires a collaborative effort.

11. KNOWLEDGE SHARING:
CONCEPTUAL FRAMEWORK
Primary tools to practicing
knowledge management Organizational technology
Dynamics
Process Engineering

12. KNOWLEDGE SHARING PROCESS
Knowledge Creation
Apply Knowledge Store Knowledge
Distribute Transfer
Knowledge

13. THE ROLE OF TECHNOLOGY (1/2)
• Some people believe that we do not need technology to implement Knowledge
Management. For some level, they might be right - Knowledge Management is
basically about people. Yet, there is no way that we can share knowledge
effectively within an organization without technology.
• Technology plays an important role and crucial part of changing the corporate
culture to knowledge sharing. In lot ways, it is technology that made knowledge
sharing take place.
• If well implemented and if people are trained and educated about its
use, knowledge sharing technology is definitely useful.

14. THE ROLE OF TECHNOLOGY (2/2)
• Accommodates knowledge sharing process and
communication
• Allows sharing the knowledge to multiple persons
simultaneously
• Offers a variety of services to the sharing process
• Integrates organization systems and networks

15. BARRIERS TO KNOWLEDGE SHARING
IMPLEMENTATIONS
• Psychological fear of IT
• Lack of understanding of the power of Knowledge Management
• Unsuitable decision-making and management structure
• Lack of simple and user friendly implementation tools
• IT cannot solve what is essentially a management problem (store
human intelligence and experience)

16. ISSUES ON KNOWLEDGE SHARING
• “Effective KM is not about making a choice between
“software vs. wetware, classroom vs. hands-on, formal vs.
informal, technical vs. social…uses all the options available
to motivated employees to put knowledge to work …[and]
depends on recognizing that all of these options basically
need each other” [Stewart, 2002].

17. BENEFITS OF KNOWLEDGE SHARING
• Keep innovating by encouraging the free flow
of ideas
• Help in understanding markets and customers
• Development of product and services
• Development of vision and strategies

18. BENEFITS OF KNOWLEDGE SHARING
• Reduce costs by eliminating redundant
or unnecessary processes
• Enhance employee retention rates by
recognizing the value of employee's
knowledge

19. SUMMARY
• The most effective way to create a knowledge sharing culture – is first to start to
practice it at our level. The higher up the organization the more effective will be
in creating the culture. Second, put in place the knowledge sharing technology
and train & educate people in its effective use.
• Knowledge sharing as a concept is very attractive and provides massive business
opportunities that must not be missed. It is core that transforms knowledge into
economic value. Learning from past mistakes, time will change and takes
knowledge sharing as the concept in the right direction and obtain its benefits to
the fullest.

20. “ An investment in knowledge
pays the best interest ”
Benjamin Franklin
THANK YOU !