SlideShare ist ein Scribd-Unternehmen logo
1 von 9
Overview BEFORE You Start Your  Social Media Marketing
First - Traditional Marketing ,[object Object],[object Object],Marketing Plan Your Customers “ Fail to plan, plan to fail.”
Triple Jump - Hop, Step, Jump ,[object Object],[object Object],[object Object]
Understanding Who You Are ,[object Object],[object Object],[object Object],[object Object],Before you even think of communicating
Know The Market leader ,[object Object],[object Object],[object Object]
Benefits of Market Leadership ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Next – The campaign ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],George  Benckenstein
Notes ,[object Object],[object Object],[object Object],[object Object],[object Object]

Weitere ähnliche Inhalte

Was ist angesagt?

Lecture 3 marketing in practice
Lecture 3   marketing in practiceLecture 3   marketing in practice
Lecture 3 marketing in practiceJohnMillsonline
 
Pull vs push strategy
Pull vs push strategyPull vs push strategy
Pull vs push strategyAIESECGreece
 
Social Media Chapter 2
Social Media Chapter 2Social Media Chapter 2
Social Media Chapter 2szotakal
 
Social media chapter 2
Social media chapter 2Social media chapter 2
Social media chapter 2Tsu-Min Lin
 
Promotion
PromotionPromotion
Promotionsimi
 
Promotion an important element of marketing mix
Promotion   an important element of marketing mixPromotion   an important element of marketing mix
Promotion an important element of marketing mixSheetal Narkar
 
Marketing communication
Marketing communicationMarketing communication
Marketing communicationSamir Yassin
 
Marketing Communication Planning Process
Marketing Communication Planning ProcessMarketing Communication Planning Process
Marketing Communication Planning ProcessBalram Chaudhary
 
Imc approach to marketing and advertising planning
Imc approach to marketing and advertising planningImc approach to marketing and advertising planning
Imc approach to marketing and advertising planningReinalyn Merza
 
Promotion(marketing mix)
Promotion(marketing mix)Promotion(marketing mix)
Promotion(marketing mix)Ashish Gupta
 
Marketing Research in Advertising Campaign Planning
Marketing Research in Advertising Campaign PlanningMarketing Research in Advertising Campaign Planning
Marketing Research in Advertising Campaign PlanningAlbina Tort
 
Introduction to Marketing Communications Lecture 7
Introduction to Marketing Communications Lecture 7Introduction to Marketing Communications Lecture 7
Introduction to Marketing Communications Lecture 7Neil Kelley
 
17-1 (what steps are required in developing an advertising program)
17-1 (what steps are required in developing an advertising program)17-1 (what steps are required in developing an advertising program)
17-1 (what steps are required in developing an advertising program)Sameer Mathur
 
Building advertising programs
Building advertising programsBuilding advertising programs
Building advertising programsSarath Allapra
 

Was ist angesagt? (20)

Promotion strategy p1 of 3
Promotion strategy p1 of 3Promotion strategy p1 of 3
Promotion strategy p1 of 3
 
Lecture 3 marketing in practice
Lecture 3   marketing in practiceLecture 3   marketing in practice
Lecture 3 marketing in practice
 
Pull vs push strategy
Pull vs push strategyPull vs push strategy
Pull vs push strategy
 
Social Media Chapter 2
Social Media Chapter 2Social Media Chapter 2
Social Media Chapter 2
 
Social media chapter 2
Social media chapter 2Social media chapter 2
Social media chapter 2
 
Promotion
PromotionPromotion
Promotion
 
Promotion an important element of marketing mix
Promotion   an important element of marketing mixPromotion   an important element of marketing mix
Promotion an important element of marketing mix
 
Advertising & salespromotion
Advertising & salespromotionAdvertising & salespromotion
Advertising & salespromotion
 
Marketing communication
Marketing communicationMarketing communication
Marketing communication
 
Marketing Communication Planning Process
Marketing Communication Planning ProcessMarketing Communication Planning Process
Marketing Communication Planning Process
 
Imc approach to marketing and advertising planning
Imc approach to marketing and advertising planningImc approach to marketing and advertising planning
Imc approach to marketing and advertising planning
 
Promotion mix
Promotion mixPromotion mix
Promotion mix
 
Promotion(marketing mix)
Promotion(marketing mix)Promotion(marketing mix)
Promotion(marketing mix)
 
Promotional mix
Promotional mixPromotional mix
Promotional mix
 
Ch15 promotion mix
Ch15 promotion mixCh15 promotion mix
Ch15 promotion mix
 
Marketing Research in Advertising Campaign Planning
Marketing Research in Advertising Campaign PlanningMarketing Research in Advertising Campaign Planning
Marketing Research in Advertising Campaign Planning
 
Introduction to Marketing Communications Lecture 7
Introduction to Marketing Communications Lecture 7Introduction to Marketing Communications Lecture 7
Introduction to Marketing Communications Lecture 7
 
17-1 (what steps are required in developing an advertising program)
17-1 (what steps are required in developing an advertising program)17-1 (what steps are required in developing an advertising program)
17-1 (what steps are required in developing an advertising program)
 
Building advertising programs
Building advertising programsBuilding advertising programs
Building advertising programs
 
Advertising models
Advertising modelsAdvertising models
Advertising models
 

Ähnlich wie Before Social Media

Advertising
AdvertisingAdvertising
Advertisingmssd
 
Social marketing
Social marketing Social marketing
Social marketing Eglė M
 
Unit1 marketing mix promotion
Unit1 marketing mix promotionUnit1 marketing mix promotion
Unit1 marketing mix promotionSubhajit Sanyal
 
Week 8: Campaign Planning
Week 8: Campaign PlanningWeek 8: Campaign Planning
Week 8: Campaign Planninglisahaggis
 
Advertising and sales promotion
Advertising and sales promotion Advertising and sales promotion
Advertising and sales promotion Arunagiri N
 
Communication strategies
Communication strategiesCommunication strategies
Communication strategiesprince.surya
 
Designing and Managing Integrated Marketing Communications
Designing and Managing Integrated Marketing CommunicationsDesigning and Managing Integrated Marketing Communications
Designing and Managing Integrated Marketing CommunicationsSumit Pradhan
 
Social media chapter 2
Social media chapter 2Social media chapter 2
Social media chapter 2apostolann
 
Managing integrated marketing communication
Managing integrated marketing communicationManaging integrated marketing communication
Managing integrated marketing communicationSaad Hossain Tapu
 
Push & Pull Strategy international Markets
Push & Pull Strategy international MarketsPush & Pull Strategy international Markets
Push & Pull Strategy international MarketsAdil Suleman
 
6 Steps To Develop A Winning Political Marketing Campaign.pdf
6 Steps To Develop A Winning Political Marketing Campaign.pdf6 Steps To Develop A Winning Political Marketing Campaign.pdf
6 Steps To Develop A Winning Political Marketing Campaign.pdfacharya elections
 
Market advertizing
Market advertizingMarket advertizing
Market advertizingSohar Bakhsh
 
Marketing mix and sale promotion
Marketing mix and sale promotionMarketing mix and sale promotion
Marketing mix and sale promotionBehshad mehrabi
 
PROCESS OF CHOOSING A MARKETING COMMUNICATIONS MIX
PROCESS OF CHOOSING A MARKETING COMMUNICATIONS MIXPROCESS OF CHOOSING A MARKETING COMMUNICATIONS MIX
PROCESS OF CHOOSING A MARKETING COMMUNICATIONS MIXVivian Jaque Martinez
 

Ähnlich wie Before Social Media (20)

Advertising
AdvertisingAdvertising
Advertising
 
Social marketing
Social marketing Social marketing
Social marketing
 
Unit1 marketing mix promotion
Unit1 marketing mix promotionUnit1 marketing mix promotion
Unit1 marketing mix promotion
 
Week 8: Campaign Planning
Week 8: Campaign PlanningWeek 8: Campaign Planning
Week 8: Campaign Planning
 
Advertising and sales promotion
Advertising and sales promotion Advertising and sales promotion
Advertising and sales promotion
 
Communication strategies
Communication strategiesCommunication strategies
Communication strategies
 
MARKETING-CH10
MARKETING-CH10MARKETING-CH10
MARKETING-CH10
 
Social media chap 2
Social media chap 2Social media chap 2
Social media chap 2
 
Designing and Managing Integrated Marketing Communications
Designing and Managing Integrated Marketing CommunicationsDesigning and Managing Integrated Marketing Communications
Designing and Managing Integrated Marketing Communications
 
9fms pp18
9fms pp189fms pp18
9fms pp18
 
Social media chapter 2
Social media chapter 2Social media chapter 2
Social media chapter 2
 
Social media chap 2
Social media chap 2Social media chap 2
Social media chap 2
 
Managing integrated marketing communication
Managing integrated marketing communicationManaging integrated marketing communication
Managing integrated marketing communication
 
Push & Pull Strategy international Markets
Push & Pull Strategy international MarketsPush & Pull Strategy international Markets
Push & Pull Strategy international Markets
 
6 Steps To Develop A Winning Political Marketing Campaign.pdf
6 Steps To Develop A Winning Political Marketing Campaign.pdf6 Steps To Develop A Winning Political Marketing Campaign.pdf
6 Steps To Develop A Winning Political Marketing Campaign.pdf
 
Market advertizing
Market advertizingMarket advertizing
Market advertizing
 
Media ap
Media apMedia ap
Media ap
 
Marketing mix and sale promotion
Marketing mix and sale promotionMarketing mix and sale promotion
Marketing mix and sale promotion
 
PROCESS OF CHOOSING A MARKETING COMMUNICATIONS MIX
PROCESS OF CHOOSING A MARKETING COMMUNICATIONS MIXPROCESS OF CHOOSING A MARKETING COMMUNICATIONS MIX
PROCESS OF CHOOSING A MARKETING COMMUNICATIONS MIX
 
Sonu pawan
Sonu pawanSonu pawan
Sonu pawan
 

Kürzlich hochgeladen

Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...amitlee9823
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsP&CO
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityEric T. Tung
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noidadlhescort
 
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...Anamikakaur10
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)-  A new venture conceptBusiness Model Canvas (BMC)-  A new venture concept
Business Model Canvas (BMC)- A new venture conceptP&CO
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...rajveerescorts2022
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Falcon Invoice Discounting
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...allensay1
 
Falcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business PotentialFalcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business PotentialFalcon investment
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel
 
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂EscortCall Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escortdlhescort
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon investment
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfAdmir Softic
 
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...lizamodels9
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...daisycvs
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...lizamodels9
 

Kürzlich hochgeladen (20)

Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
Call Now ☎️🔝 9332606886🔝 Call Girls ❤ Service In Bhilwara Female Escorts Serv...
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)-  A new venture conceptBusiness Model Canvas (BMC)-  A new venture concept
Business Model Canvas (BMC)- A new venture concept
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 
Falcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business PotentialFalcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business Potential
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂EscortCall Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
Call Girls In Nangloi Rly Metro ꧂…….95996 … 13876 Enjoy ꧂Escort
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 

Before Social Media