Neil Kelley

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I'm Senior Lecturer and Course Director within the School of Marketing, PR and Communications, responsible for our two Undergraduate Marketing degrees BA (Hons) Marketing Management and BA (Hons) Marketing with Advertising Management. I've brought in the CIM Graduate Gateway, BING Forward and Google Online Marketing Challenge for the Undergraduate degrees - adding a level of professional education and qualification to the already high quality degree content. I am a Lead Examiner with the CIM for Digital Marketing, as well as one of their Specialist Awards/Modules - Mobile Marketing in Practice - and an Examiner with the University of Cambridge. I'm also a practising marketer as well...

marketing digital communications advertising planning strategy ppc seo personal selling beckett leeds degree integrated marketing communications display web design sem sustainability digital marketing social media earned media cro in-store sponsorship content marketing user expereince ux sales public relations direct marketing mix sales promotion objectives media situation analysis audit concepts sostac disruption theory introduction

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Social Media

Vor 9 Jahren • 256 Aufrufe

Digital Strategy DigitalDerbyshire

Vor 9 Jahren • 440 Aufrufe

IMC Lecture 2

Vor 8 Jahren • 2444 Aufrufe

Digital Marketing Lecture 3

Vor 8 Jahren • 8701 Aufrufe

Advertising Media Strategy Lecture Three...

Vor 8 Jahren • 295 Aufrufe

Integrated Marketing Communications Lecture Three...

Vor 8 Jahren • 2604 Aufrufe

Blogging tutorial

Vor 8 Jahren • 873 Aufrufe

Digital Marketing Lecture 4

Vor 8 Jahren • 8931 Aufrufe

IMC Lecture 5

Vor 8 Jahren • 2039 Aufrufe

Digital Marketing Lecture 5

Vor 8 Jahren • 8034 Aufrufe

Advertising Media Strategy Lecture 6

Vor 8 Jahren • 312 Aufrufe

Integrated Marketing Communications

Vor 8 Jahren • 3406 Aufrufe

Branding... tutorial 5

Vor 8 Jahren • 590 Aufrufe

Digital Tutorial 7

Vor 8 Jahren • 1141 Aufrufe

IMC Lecture 7

Vor 8 Jahren • 1884 Aufrufe

IMC Lecture 8

Vor 8 Jahren • 1671 Aufrufe

IMC Lecture 9

Vor 8 Jahren • 1638 Aufrufe

Content Marketing

Vor 8 Jahren • 3086 Aufrufe

Introduction to Marketing Communications Lecture 1

Vor 8 Jahren • 7094 Aufrufe

Digital Marketing Lecture One

Vor 8 Jahren • 4644 Aufrufe

Digital Marketing Lecture Two

Vor 8 Jahren • 1696 Aufrufe

Introduction to Marketing Communications Lecture 2

Vor 8 Jahren • 8892 Aufrufe

Introduction to Marketing Communications Tutorial 1

Vor 8 Jahren • 909 Aufrufe

Digital Marketing Lecture 3

Vor 8 Jahren • 1415 Aufrufe

Introduction to Marketing Communications Lecture 3

Vor 8 Jahren • 6601 Aufrufe

Digital Marketing Lecture 4

Vor 8 Jahren • 2166 Aufrufe

Introduction to Marketing Communications Tutorial 4

Vor 8 Jahren • 764 Aufrufe

Digital Marketing Lecture 5

Vor 8 Jahren • 1482 Aufrufe

Introduction to Marketing Communications Lecture 6

Vor 8 Jahren • 3941 Aufrufe

Introduction to Marketing Communications Tutorial 6

Vor 8 Jahren • 812 Aufrufe

Consumer behaviour UK cinema Mintel 2018

Vor 4 Jahren • 367 Aufrufe

Smarties Brief 2019 2020

Vor 4 Jahren • 573 Aufrufe

Haribo Brief 2019

Vor 4 Jahren • 742 Aufrufe

Module Handbook Introduction to Digital Marketing

Vor 4 Jahren • 140 Aufrufe

Module Handbook MPP

Vor 4 Jahren • 156 Aufrufe

Module Handbook Introduction to Digital Marketing

Vor 3 Jahren • 293 Aufrufe

Advertising Strategy Overview

Vor 3 Jahren • 150 Aufrufe

I'm Senior Lecturer and Course Director within the School of Marketing, PR and Communications, responsible for our two Undergraduate Marketing degrees BA (Hons) Marketing Management and BA (Hons) Marketing with Advertising Management. I've brought in the CIM Graduate Gateway, BING Forward and Google Online Marketing Challenge for the Undergraduate degrees - adding a level of professional education and qualification to the already high quality degree content. I am a Lead Examiner with the CIM for Digital Marketing, as well as one of their Specialist Awards/Modules - Mobile Marketing in Practice - and an Examiner with the University of Cambridge. I'm also a practising marketer as well...

marketing digital communications advertising planning strategy ppc seo personal selling beckett leeds degree integrated marketing communications display web design sem sustainability digital marketing social media earned media cro in-store sponsorship content marketing user expereince ux sales public relations direct marketing mix sales promotion objectives media situation analysis audit concepts sostac disruption theory introduction