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Modis CEO 
Survey 2014 
IT Scores an A+ with CEOs, 
Business Owners 
September 2, 2014
SURVEY BACKGROUND 
Background 
• This survey explores CEO and business owner opinions of their IT 
department, specifically focusing on perceptions of IT leadership. 
Methodology 
• This report presents the findings of a telephone survey conducted among a 
sample of 500 business owners and CEOs, living in the United States, of 
which 206 had IT departments. Interviewing for this survey was completed on 
July 27th – August 12th, 2014. The margin of error is +/- 4.38% 
2 
+++
KEY FINDINGS 
3 
Senior Leadership in IT Continue to Prove Themselves a Valuable Asset to CEOs and Business Owners and in the 
Process Earn Greater Share of Budget 
• CEOs and business owners trust their IT senior leaders as the overwhelming majority believes their CIO hires the right 
IT talent for their business. In fact, almost all (93 percent) CEOs and business owners believe that their company’s IT 
department with play a critical role in their business in 2015. 
• CIOs are even making sure that other departments understand the role they play, according to CEOs and business 
owners, as nearly all (98 percent) say they adequately articulate the role IT plays at their company to other departments. 
• Nearly all CEOs and business owners believe their IT department is either delivering on par (51 percent) or above 
expectations (36 percent) when it comes to their return on investment. Only 7 percent do not believe they are meeting 
expectations. 
• As such, it comes as no surprise that nearly half (48 percent) intend to increase their IT budget in 2015, with almost as 
many keeping it the same (46 percent). Only a few (5 percent) are planning to decrease IT budgets in 2015. 
• Nearly all CEOs and business owners trust their head of IT to appropriately invest in technology that will grow their 
business (98 percent).
MAIN FINDINGS 
Senior Leadership in IT Continue to Prove Themselves 
a Valuable Asset to CEOs and Business Owners
CIOS AND HEADS OF IT MEETING AND BEATING 
EXPECTATIONS OF CEOS AND BUSINESS OWNERS 
Nearly all CEOs and business owners believe their IT department is either delivering on 
par (51 percent) or above expectations (36 percent) when it comes to their return on 
investment. Only 7 percent do not believe their IT department is meeting expectations. 
1% 
Which 
of 
the 
following 
best 
describes 
the 
Return 
on 
Investment 
(ROI) 
your 
company 
gets 
from 
its 
IT 
department? 
5% 
(among 
those 
with 
an 
IT 
department) 
7% 
36% 
51% 
Prefer 
not 
to 
answer 
NA 
-­‐ 
My 
company's 
IT 
department 
is 
not 
responsible 
for 
delivering 
on 
ROI 
My 
company's 
IT 
department 
delivers 
an 
ROI 
below 
expectaFons 
My 
company's 
IT 
department 
delivers 
an 
ROI 
above 
expectaFons 
My 
company's 
IT 
department 
delivers 
an 
ROI 
on 
par 
with 
expectaFons 
5 
Which of the following best describes the Return on Investment (ROI) your company gets from its IT department? (n=206)
CIOS ARE REWARDED WITH GREATER SHARE OF 
BUDGET 
6 
Senior leadership in IT continue to prove themselves a valuable asset to CEOs and 
business owners and in the process earn greater share of budget. In fact, nearly half 
(48 percent) plan to increase IT budgets in 2015. 
My 
company’s 
IT 
department 
will 
play 
a 
criFcal 
role 
in 
the 
overall 
success 
of 
my 
business 
in 
2015. 
93% 
I 
believe 
my 
CIO/Director 
of 
IT 
hires 
the 
right 
IT 
talent 
for 
my 
business. 
80% 
My 
CIO/Director 
of 
IT 
adequately 
arFculates 
the 
role 
IT 
plays 
at 
my 
company 
to 
other 
departments. 
98% 
CEO 
or 
Business 
Owner 
Which 
of 
the 
following 
best 
describes 
how 
you 
believe 
your 
company 
should 
allocate 
its 
IT 
budget 
in 
2015? 
5% 
1% 
48% 
46% 
My 
company 
will 
increase 
its 
IT 
budget 
in 
2015 
My 
company 
should 
keep 
its 
IT 
budget 
the 
same 
in 
2015 
as 
it 
is 
in 
2014 
My 
company 
should 
decrease 
its 
budget 
in 
2015 
Prefer 
not 
to 
answer 
I 
trust 
my 
CIO/Director 
of 
IT 
to 
appropriately 
invest 
in 
technology 
that 
will 
grow 
my 
business. 
98% 
(among 
those 
with 
an 
IT 
department) 
Do you believe your CIO/Director of IT hires the right IT talent for your business? (n=206) 
Do you believe your company’s IT department will play a critical role in the overall success of your business in 2015? (n=206) 
Which of the following best describes how you believe your company should allocate its IT budget in 2015? (n=206) 
Do you believe that your CIO/Director of IT adequately articulates the role IT plays at your company to other departments? (n=206) 
Do you trust your CIO/Director of IT to appropriately invest in technology that will grow your business? (n=206)
Salary Guide Survey 2014 
September 2, 2014?

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Modis CEO Survey 2014

  • 1. Modis CEO Survey 2014 IT Scores an A+ with CEOs, Business Owners September 2, 2014
  • 2. SURVEY BACKGROUND Background • This survey explores CEO and business owner opinions of their IT department, specifically focusing on perceptions of IT leadership. Methodology • This report presents the findings of a telephone survey conducted among a sample of 500 business owners and CEOs, living in the United States, of which 206 had IT departments. Interviewing for this survey was completed on July 27th – August 12th, 2014. The margin of error is +/- 4.38% 2 +++
  • 3. KEY FINDINGS 3 Senior Leadership in IT Continue to Prove Themselves a Valuable Asset to CEOs and Business Owners and in the Process Earn Greater Share of Budget • CEOs and business owners trust their IT senior leaders as the overwhelming majority believes their CIO hires the right IT talent for their business. In fact, almost all (93 percent) CEOs and business owners believe that their company’s IT department with play a critical role in their business in 2015. • CIOs are even making sure that other departments understand the role they play, according to CEOs and business owners, as nearly all (98 percent) say they adequately articulate the role IT plays at their company to other departments. • Nearly all CEOs and business owners believe their IT department is either delivering on par (51 percent) or above expectations (36 percent) when it comes to their return on investment. Only 7 percent do not believe they are meeting expectations. • As such, it comes as no surprise that nearly half (48 percent) intend to increase their IT budget in 2015, with almost as many keeping it the same (46 percent). Only a few (5 percent) are planning to decrease IT budgets in 2015. • Nearly all CEOs and business owners trust their head of IT to appropriately invest in technology that will grow their business (98 percent).
  • 4. MAIN FINDINGS Senior Leadership in IT Continue to Prove Themselves a Valuable Asset to CEOs and Business Owners
  • 5. CIOS AND HEADS OF IT MEETING AND BEATING EXPECTATIONS OF CEOS AND BUSINESS OWNERS Nearly all CEOs and business owners believe their IT department is either delivering on par (51 percent) or above expectations (36 percent) when it comes to their return on investment. Only 7 percent do not believe their IT department is meeting expectations. 1% Which of the following best describes the Return on Investment (ROI) your company gets from its IT department? 5% (among those with an IT department) 7% 36% 51% Prefer not to answer NA -­‐ My company's IT department is not responsible for delivering on ROI My company's IT department delivers an ROI below expectaFons My company's IT department delivers an ROI above expectaFons My company's IT department delivers an ROI on par with expectaFons 5 Which of the following best describes the Return on Investment (ROI) your company gets from its IT department? (n=206)
  • 6. CIOS ARE REWARDED WITH GREATER SHARE OF BUDGET 6 Senior leadership in IT continue to prove themselves a valuable asset to CEOs and business owners and in the process earn greater share of budget. In fact, nearly half (48 percent) plan to increase IT budgets in 2015. My company’s IT department will play a criFcal role in the overall success of my business in 2015. 93% I believe my CIO/Director of IT hires the right IT talent for my business. 80% My CIO/Director of IT adequately arFculates the role IT plays at my company to other departments. 98% CEO or Business Owner Which of the following best describes how you believe your company should allocate its IT budget in 2015? 5% 1% 48% 46% My company will increase its IT budget in 2015 My company should keep its IT budget the same in 2015 as it is in 2014 My company should decrease its budget in 2015 Prefer not to answer I trust my CIO/Director of IT to appropriately invest in technology that will grow my business. 98% (among those with an IT department) Do you believe your CIO/Director of IT hires the right IT talent for your business? (n=206) Do you believe your company’s IT department will play a critical role in the overall success of your business in 2015? (n=206) Which of the following best describes how you believe your company should allocate its IT budget in 2015? (n=206) Do you believe that your CIO/Director of IT adequately articulates the role IT plays at your company to other departments? (n=206) Do you trust your CIO/Director of IT to appropriately invest in technology that will grow your business? (n=206)
  • 7. Salary Guide Survey 2014 September 2, 2014?