Gaming VR - Buzz or next Big Thing? Video game industry - tradition of innovations Different Headsets, different strategies, different results quality experience facing key blockers ...

1. Gaming VR - Buzz or Next Big Thing?
Timothée COLLARD – Head of Windows Consumer

2. Video Game industry – Tradition of innovations
VirtuaBoy - 1995 WII - 2006 Kinect - 2010

3. In 2015/2016 – Big players launched VR Headsets
to provide a new level of entertainement

4. Different Headsets, Different strategies, Different results
March 28th 2016October 13th 2016 April 5th 2016
0
200 000
400 000
600 000
Samsung Gear Sony PSVR Oculus Rift HTC Vive
November 27th 2015
Source IDC : Worldwide Shipments of AR/VR Headsets Q2 2017

5. Quality experience facing Key blockers
Total Cost of
Ownership
Complexity Lack of Content
Demo Experience
Few AAA
No Platform driverHigh level of
Specs
High Price at
Launch
Independant Studios

6. Legitimate question :
Is VR heading towards to …. ?

7. As industrials, what are the solution to
drive VR into a Must Have?

8. PHYSICAL REALITY DIGITAL REALITY

9. MIXED REALITY
DIGITAL REALITYPHYSICAL REALITY

10. Our devices deliver
distinct experiences
across the mixed
reality spectrum
Mobility Performance
Physical
Reality
VR/tethered
headsets
VR/mobile appsHoloLens
AR headsets Windows Mixed
Reality headsets
Portable
Opaque
Tethered
See-through
Desktop Performance
Digital
Reality

11. Hololens for enterprise
leveraging gaming
Mixed Reality headsets
for consumers
Leveraging Hololens technology

12. Grow the addressable market through…
More Choice – More Marketing
More Compatible PCs
Integrated Intel® HD Graphics 620

13. Grow the addressable market through…
Easy to connect Effortless Set up
Simpler experience
New way to interact

14. Bring more and better content
Develop the catalog Bring Platform Sellers

15. More Choice
More Marketing
More convenience More Content

16. MR is about to move from Core to More.
Are you Ready?