Mi Casa es su Casa – Co-Creation as the future of digital product development by Denis Danielyan, CEO Technology & Development @gravity&storm GmbH Working closely in collaborative teams offers a new way of solving developmental challenges and services in a sustaining and durable manner. Instead of the classic approach, in which the success of a project depends on single interactions between clients and service providers, the goal of Co- Creation is to team up for a fixed period in order to learn from each other and maximize the outcome. In the long run, this results in self-sufficiency and empowerment for the customer and highly satisfying project results.