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European Journal of Business and Management                                                         www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

 Resourcing Small and Medium Enterprises: Owners Willingness
             to Seek Funding From Banks in Ghana

           *Dr. Alexander Ayogyam 1, William Ansah Appienti2, Jenkins A. Asaah3, Zakari Abubakari 4
      1. Institute of Entrepreneurship and Enterprise Development, Kumasi Polytechnic, P.O.Box 854 Kumasi,
                                                            Ghana
      2. Institute of Entrepreneurship and Enterprise Development, Kumasi Polytechnic, P.O.Box 854 Kumasi,
                                                            Ghana
                                  3. Administrative Staff, Kumasi Polytechnic, Ghana
      4. Institute of Entrepreneurship and Enterprise Development, Kumasi Polytechnic, P.O.Box 854 Kumasi,
                                                            Ghana
                           *E-mail address of corresponding author (ayogyama@yahoo.com)

ABSTRACT
One of the most important resources required by owners of Small and Medium Enterprises (SMEs) in their
operation is capital. When internal funds become inadequate for the running of the business, the need arises for
owners to seek external funding to support what is generated internally. Many SMEs in Ghana have not utilized
the banks in their pursuit for external funding and that is a source of worry for both parties. This study was then
motivated to find out the factors contributing to this action. A sample size of 125 SME owners was made to
respond to questions pertaining to the objective of the study. The data generated was analyzed using an
Econometric views regression model called the probit model and it turned out that, four out of the eight variables
used in the study had significant effect on the willingness of SMEs owners to seek funding from banks. The study
therefore concluded among other things that, firms prefer to deal with banks they are not familiar with and also
innovative oriented firms are not necessarily large firms.
Keywords: Resourcing, willingness, funding, banks, SME, internal, external, funding

1.0 INTRODUCTION

In Ghana, the interest rate charged by the banks is considerably lower than other sources that Small and Medium
Enterprises (SMEs) could draw funding from. Other sources such as non-banking institutions, traditional money
lenders and investors offer funding assistance to SMEs at a rate slightly higher than the banks. Despite their
lower interest rate, the banks continue to record low patronage from SMEs. According to the World Bank (2011)
report, the domestic credit to private sector (as percentage of GDP) in Ghana was reported as 15.88% in 2008,
15.66% in 2009 and 15.23% in 2010. These figures refer to financial resources provided to the private sector in
the form of loans for the years indicated. The percentage decrease from 2008 through to 2010 confirms the fact
that SMEs’ interest in seeking loans from the banks keeps declining. The decline may be due to the fact that,
some SMEs have diversified their funding needs (search for funding) among the various bodies in the country
that are capable of lending money. This trend has become a global concern because it has been experienced by
other European countries including England. The Bank of England (2004) indicated that 65% of the firms in
England used debt financing in the 1980s. This number reduced to 39% during the period 2000-2002 and further
reduced to 23% by 2008. It can therefore be deduced from the trend of events that, it is not a lower interest rate
alone that can motivate a firm to seek funding from a bank. As a result, this study sought to discuss other factors
that could impact on the willingness of SMEs to seek loans from banks and not other sources. To support the
basis for this research, the president of Ghana was captured by the May, 3 2012 edition of the Daily Graphic
newspaper to have indicated that, SMEs are increasingly face with challenges of accessing facilities from the
banks though they are the pivot of the economy.




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European Journal of Business and Management                                                           www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

In an attempt to check this menace, the Network for Governance, Entrepreneurship and Development in Geneva
2008 called for collateral base to be broadened to encouraged bank lenders to finance SMEs with insufficient
collateral. In a similar attempt, Ghana enacted the Borrowers and Lenders Act 2008 to encourage the use of
movable assets such as vehicles, furniture, goods etc as collateral in accessing bank loans in addition to the use of
real estate. The C.E.O of Samba Foods in Ghana on November, 6, 2009 also recommended that, macro level
regulations must be moderated to motivate the banks to foster healthy relationships with SMEs within the
manufacturing sector. The Agricultural Development Bank in Ghana has also pledged to categorize SMEs to
ensure fairness in loan approval so as to solve the problems of struggling SMEs in the country (ADB Research
team, 2012).

2.0 LITERATURE REVIEW

The choice of a particular source of funding hinges on some factors including; the venture’s stage of development
and nature of assets for which finance was required (Stokes and Wilson, 2010: 403). Another issue that could
arouse the SME’s quest for optional funding is the inadequacy of internal funds to meet the demands of the
business (Myers and Majluf, 1984). Usually, the extent of flexibility and willingness to try new approaches
makes SME more innovative than larger firms, hence necessitating the need for more funding from optional
sources to augment the current strength of the firm in terms of finance (Davis, 1991).

A sharp contrast exists between the banks and the SMEs when it comes to information dissemination. The two
bodies place different values on information, hence the contrast. Banks are seeking information on SMEs to
enhance loan approval decision but the SMEs are also making relentless efforts to conceal it. According to Berry
et al., (1987), SMEs find it difficult to let out vital information. Meanwhile the banks stress emphatically on
financial information and personal interviews as the most important source of information to enable them make
lending decisions. The reluctance on the part of SMEs is attributed to the unprofessional manner they handle
information in their businesses. As a result of this, information on SMEs was either unavailable (Berry et al;
1987); unreliable (Tomlinson and Knight, 1978) or was not useful under present conditions (Egginton, 1982).
These conditions actually make it difficult to assess the risk factors prior to the approval of loans by the banks
and so many SMEs are faced with difficulties in their search for loans (Stiglitz and Weiss, 1981).

There is a growing concern by SME owners that banks use unfair practices in their dealings with them. The
European Commission (2003) discovered that across Europe, the cost of financing (interest rates and bank
charges) tends to be higher for small firms than the larger ones. In the light of this, the Competition Commission
in 2002 investigated and found that, the major banks in the United Kingdom (UK) were guilty of making
excessive profits from their SME banking operations (Bank of England, 2002). It is therefore evident that, many
SMEs would be reluctant to do business with the banks.

The building of strong relationships with SMEs by the banks has been identified as being crucial in the
determination of the quantum of business SMEs can place at the door step of the banks. A research by Bharath et
al., (2007) showed that, banks that have good relationship with SMEs have a 42% chance of securing loan
request as against 3% for those not having any relationship with them. The first group can also gain easy access
to information on SMEs to facilitate their decisions. It was supported by another research that, a client would
willingly give out information to a bank he/she relates very well to (Allen, Saunders and Udell, 1991). In that
way, the client and the bank reduces risk associated with searching for a credible bank and the risk associated
with loan approval and disbursement respectively (Rajan, 1992).

Collateral request as a requirement for loan approval by the banks is perceived as a risk reducing practice
whereas the SMEs see it as an inhibiting factor during loan application especially when it is beyond their reach



                                                        12
European Journal of Business and Management                                                         www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

(Jimenez and Suarina, 2004). A study by Menkhoff et al., (2006) on 560 banks in Thai confirmed that collateral
helps in reducing credit risk. The actions of banks in Ghana seem to have a root from this research, hence the
demand for higher collateral from SMEs. They envisaged a significant positive relationship between collateral
and loan default recovery (Dermine and de Carvalho, 2006). This was one of the reasons why the ‘Borrowers and
Lenders Act’ was passed in 2008 to moderate collateral request from banks so that SMEs would be willing and
prepared to do business with the banks.Banks in Ghana find it comfortable dealing with firms which are larger in
size compared to the smaller ones. Their perception is in line with one of the research findings of Mitchell (1994)
which indicated that larger firms tend to survive longer than smaller ones. The import of the research suggested
an association with profitability and sustainability which was supported by Bercovitz and Mitchell (2007);
Silverman et al., (1997) that, the size of a firm can directly affect profitability and sustainability of business.
Consequently, smaller firms are likely to be rejected by banks and that can affect the SME’s willingness to apply
for funding from their outfit. The owner’s share of investment in a business determines to some extent the firm’s
survival (Bates, 1990). Affirming this revelation, Chandler and Hanks (1998) claimed that, insufficient financial
resources on the part of the owner could limit his/her commitment and that can lead to business failure. If the
business owner injects more resources, the share of the business risk increases significantly leaving the bank with
minimal risk to contend with hence the practical adoption by many banks as a criteria for loans approval
(Vaughn, 1997).

2.1 THEORITICAL FRAMEWORK
The willingness of a particular SME to seek funding from a bank hinges on some factors. These factors can be
viewed from two perspectives (the firm’s specifics and bank’s specifics). The factors showed in figure 1 below
influence the SME’s willingness to seek bank funding or loan.

    Readines       Rate of          Owner           Size of        Stage
    s to let       innovative       investment       firm          of
    out            ness             in firm                        ventur
    business                                                       e
    strategy



                                Firm’s specifics




                      Willingness to seek
                      bank loan by SME                                                               Seeking
                                                                                                     the bank
                                                                                                     loan


                          Bank’s Specifics




                Collateral          Good           Bank’s
                variety             rapport        fairness
                applicabl           with SME       to all
                e                                  SMEs


Fig 1: Framework of factors influencing SMEs to seek bank funding/loan
         Source: Developed from literature


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European Journal of Business and Management                                                            www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

2.2 RESEARCH VARIABLES

The dependent variable according to the topic was “Willingness to seek bank Loan” and was represented by
WTSBL.
The independent or explanatory variables from the literature included;
    •‘’Preparedness to let out business strategy” (PBS)
    •“Size of the firm” (SOF)
    •“Owner investment in business” (OIB)
    •“Collateral varieties applicable” (CVA)
    •“Bank fairness in dealings” (BFD)
    •“Good rapport with firms” (GRF)
    •“Rate of innovativeness” (ROI)
    •“Stage of Venture Development (SVD)




3.0 RESEARCH METHODOLOGY

The study sought to establish casual relationships between explanatory variables indicated above and the
dependent variable. This rendered the research an explanatory one.

SMEs operating in Ghana were the target for the research. Three different stages were targeted along the Project
Life Cycle (PLC) with groups at each stage. The stages constituted the developmental, maturity and decline
stages of a project life cycle. Firms were selected at random from predetermined strata according to the following
conditions. The number of years of existence in a particular stage of the PLC, the industries to which firms
belong, the size of firm with respect to the number of branches and number of products offered, the number of
innovations embarked upon in a year and frequency of encounters with bankers. These conditions were used for
the groupings so that the research objective was addressed appropriately.

A sample of 125 SMEs across the country was used for the study. Since in a particular stratum, all the firms had
similar characteristics, few firms were selected to represent the entire group. This actually restricted the sample to
125 but did not affect the representativeness of a population size of 326.

The research used two familiar tools for the data collection. An interview guide was designed for the owners who
were prepared to take some time off their busy schedule to interact with the research team. A questionnaire was
also designed for those owners who could only respond to the same set of questions in their own time. That was
done so that the quality of the research was not compromised. Eventually, the data collected turned out to be
predominantly primary since secondary data could not be very relevant to the course of the study.

3.1 DATA ANALYSIS
The dependent variable was dichotomized into two mutually exclusive alternatives. That is, whether the SME
wanted to seek bank loan or not. Due to this characteristic in the dependent variable, it was appropriate to use
version 3.1 of the Econometric views (E-views) for the analysis according to (Gujurati, 2006).


3.1.1 ANALYTICAL FRAMEWORK
The decision by the SME to seek bank loan was dichotomized into two mutually exclusive issues. The SME may
either be willing to seek bank loan (to be denoted by 1) or may not be willing (denoted by 0). Models for



                                                         14
European Journal of Business and Management                                                           www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

estimating such phenomenon where the dependent variable is binary or dichotomized include the Probit model
(Gujarati, 2006). This binary phenomenon yields a binary dependent variable, yi which takes on the values of 1
and 0 as indicated above. The probability of observing the value 1 is:


                               Pr (yi=      =1-F (-χiβi))              (1)
Where F is a cumulative distribution function. It is continuous, strictly increasing function that takes a real value
and returns a value which ranges from 0 to 1. It follows that, the probability of observing a value of 0 is:



                                  Pr (yi=      =0-F (-χiβi))     …..   (2)


Given such a specification, the parameters for estimating this model by using the maximum likelihood estimation
approach can be determined. The dependent variable yi is related by the equation:

                             yi = βixi + µi                      ………   (3)

Where µi is the random disturbance term. The dependent variable is determined by whether the threshold value of
yi is exceeded or not.


                               yi =                                          (4)


Where yi* is the threshold value for yi and is assumed to be normally distributed.

The Probit model is preferred to the other models because of its superior advantages. It is able to constrain the
utility value of the SME’s decision to seek bank loan to lie between 0 and 1 and its ability to produce realistic
probabilities and also distribute the error term (Nagler, 1994).

The probability that a SME in Ghana would wish to seek a loan from bank Pi is given as;

                          Pi = P (yi*<yi)

                         Pi = P (yi*<β0 +βixi) = F (yi)


                          Pi=F(yi)=                                                 (5)


s is a random variable normally distributed with mean zero and variance one: yi represents the decision by SME
owner to seek bank loan and is dichotomized into 0 and 1: yi* is the threshold value for the dependent variable.
The inverse of the cumulative normal distribution function gives the estimate of the index z in (5).

                               yi = F-1(Pi) = β0 + βixi +µi                        (6)

The empirical model is then stated as;

  WTSBLi=β0+ β1PBS+ β2SOF+ β3OIB+ β4CVA+ β5BFD+ β6GRF+ β7ROI+ β8SVD+µi                              (7)

Where β0 is a constant and β1……………….. β8 were coefficients of the independent variables and


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European Journal of Business and Management                                                              www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

WTSBL is the Willingness of SMEs to seek Bank Loan which is a dummy variable (1 for making a decision to
seek bank loan and 0 for deciding otherwise).
PBS stands for the Preparedness to let out Business Strategy to the bank (1 for decision in favour and 0 for
decision against).
SOF represents Size of Firm (1 for SME to seek bank loan when firm is small in size and 0 for otherwise).
OIB stands for Owner Investment in the Business (1 for SME to seek bank loan when owner has low investment
in the firm and 0 for not seeking bank loan when owner has huge investment in business).
CVA stands for Collateral Varieties Applicable (1 for SMEs to seek bank loan when banks accept many types of
collateral and 0 for not seeking if banks do not accept many varieties of collateral).
BFD stands for Banks Fairness in their Dealings (1 for SME to seek bank loan if banks treat firms fairly and 0 for
otherwise).
GRF stands for Good Rapport between bank and Firm (1 for SME to seek bank loan if there exist a good rapport
between bank and firm and 0 for otherwise).
ROI represents Rate of Innovativeness (1 for SME to seek bank loan if there is increased rate of innovativeness
and 0 for otherwise).
SVD stands for Stage of Venture’s Development (1 for SME to seek bank loan if the firm is at the foundation
stage and 0 for otherwise).



4.0 RESULTS AND DISCUSSIONS

From the results in table 1 below, a Likelihood Ratio (LR) statistic of 5.296885 with Chi-squared (χ2) distribution
of 8 degrees of freedom was highly significant at 10% level. This was an indication that at least one of the
independent variables in the model had a significant effect on the willingness of a SME to seek bank loan for
business activities and the combined effect of all the explanatory variables was also significant and consequently
had influence on the dependent variable.

Table 1 gives the values of all the coefficients in the empirical model derived above. A positive sign attached to a
coefficient indicates that, a higher value of the variable increases the probability that a SME will seek bank loan
to finance its activities. On the contrary, negative values of coefficients indicate that, higher values of the variable
decrease the probability that a SME will seek bank loan for its operation. From the result table, 50% of the
variables used in the regression analysis were highly significant in determining the willingness of SMEs to seek
bank loans for their operation. Owner investment in the business, collateral varieties applicable at the bank and
Banks fairness in their dealings with SMEs were all highly significant in determining the willingness of firms at
5% level whiles the firm’s rate of innovativeness was significant at 10% level. Though the rest of the variables
were not significant in determining the willingness of firms in seeking bank loans to finance their business, each
of those variables showed a trend in relation to the dependent variable. As an addition to knowledge it was
discovered that, the more the variety of collateral a firm could tender in as security for a loan, the higher the
probability that the firm would prefer to apply for a loan from the bank to finance business operation. Similarly,
if banks improve on the fairness in their dealings with SMEs, the willingness to source funds from the banks
would also increase, hence confirming the finding of Bharath et al.,(2007). The research further discovered that,
as the owner’s share of investment in the business goes up, the business become reluctant to seek funding from
the bank hence indicating an inverse relationship between the explanatory and the dependent variable. This
discovery adds up to the body of knowledge propounded by Bate (1990); Chandler and Hanks (1998). Finally, as
a firm becomes more innovative, the quest for external funding like the bank diminishes significantly. This was a
contradiction to Davis (1991) accession that firms’ continual innovation calls for their quest for external funding.




                                                          16
European Journal of Business and Management                                                            www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

For the variables which were found to have insignificant effect on the dependent variable, the size of the firm and
the preparedness to let out business strategy showed insignificantly positive effect. This implies that, as the size
of a firm increases, the probability to seek bank loan also increases and as the firm becomes increasingly fearless
in divulging business strategy by way of supplying the bank with the needed information, they would seek for
loans from banks. On the contrary, the stage of a venture and setting up good rapport with the firms showed
insignificant negative effect on the dependent variable. Additionally, as firms progresses from the developmental
stage towards decline on the life cycle, the motivation to seek bank loan reduces.

Table 1: Result of the regression of factors influencing SME willingness to seek bank loan.



                Dependent Variable: WTSBL
                Method: ML Binary Probit
                         Variable           Coefficient         Std. Error   z-Statistic       Prob.
                           C                  0.433107       0.591116         0.732693       0.4637
                          BFD                 0.404725      0.298190*         1.357274       0.0147
                          CVA                 0.182660      0.298855*         0.611199       0.0211
                          GRF                -0.073967       0.285065        -0.259473       0.7953
                          OIB                -0.057992      0.294190*        -0.197124       0.0437
                          PBS                 0.103755       0.283838         0.365544       0.7147
                          ROI                -0.328065     0.299313**        -1.096058       0.0731
                          SOF                 0.225566       0.255874         0.881550       0.3780
                          SVD                -0.169767       0.289434        -0.586550       0.5575
                Mean dependent var            0.728000     S.D. dependent var               0.446781
                S.E. of regression            0.451021     Akaike info criterion            1.272101
                Sum squared resid             23.59672     Schwarz criterion                1.475739
                Log likelihood               -70.50630     Hannan-Quinn criter.             1.354828
                Restr. log likelihood        -73.15474     Avg. log likelihood             -0.564050
                LR statistic (8 df)           5.296885     McFadden R-squared               0.036203
                Probability(LR stat)          0.065424
                Obs with Dep=0                       34        Total obs                        125
                Obs with Dep=1                       91
                    Note: (*) indicates significance at 5% level and (**) indicates significance at 10%
level
                     Source: computed from the data generated for the study


CONCLUSION AND RECOMMENDATION

Based on the discussions above and the field interactions, it can be concluded that banks in Ghana will find it
extremely difficult to attract SMEs whose owners are capable of supplying their business needs. Banks are
therefore entreated to reorganize their strategies and start financing those without adequate capital. Since an
increase in rapport rate between any SME and the bank reduces the SME’s willingness, firms preferred to deal
with banks they were unfamiliar with such as new banks springing up in the country hence defying the notion that
SMEs are willing to deal with banks they interact with regularly as portrayed in the literature. Owners of firms
were likely to be assisted by many bodies if they continued to be innovative. Some of their innovations could
help broaden the business collateral base making the business lucrative to many investors. As a result of this,
many innovative driven SMEs tend to have less taste for bank loans because many stakeholders including
customers chose them. It was then recommended to SMEs, to embrace the act of innovativeness so that they
could catch the eyes of interest free lenders and the like if they want to avoid dealing with the banks. From the
discussions, it could be concluded that the size of firm has no relationship with the number of innovations to be


                                                          17
European Journal of Business and Management                                                           www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

embarked upon. It could be inferred that, if a firm embarks on frequent innovations it hardly seek bank loan but
at the same time, it was discovered that as a firm becomes larger, their quest for loan increases. This means that
innovation oriented firms are not necessarily large firms. Another revelation from the discussion was that, when
the owner’s investment is high in business, it is likely to translate into huge collaterals and so the issue of banks
opening up to accept many forms of collateral as indicated in the literature becomes insignificant to that firm
when it wishes to seek for a loan.

REFERENCES
1. ADB Research team (2012).Strengthening commitment to SMEs finances. Published online:
    www.ghananewslink.com
2. Allen, L., Saunders, A., Udell, G.F (1991). The pricing of retail deposits: concentration and information.
    Journal of Financial Intermediation, I(4) 335-361.
3. Bank of England (2002). Finance for small firms-A 9th Report, Bank of England
4. Bank of England (2004). Finance for small firms-A 11th Report, Bank of England.
5. Bates, T. (1990). Entrepreneur human capital inputs and small business longevity. Review of Economics &
    Statistics, 72, 551-559.
6. Bercovitz, J., & Mitchell, W (2007). When is better? The impact of business scale and scope on long term
    business survival, while controlling for profitability. Strategic management journal, 28, 61-79.
7. Berry A, Citron, D & Jarvis, R (1987). The informational needs of bankers dealing with large and small firms.
    Research Report No. 7. The chartered Association of certified Accountants.
8. Bharath,S., Dahiya, S., Saunders, A& Srinivasan, A., (2007). So what do I get? The banks view of lending
    relationship. Journal of Financial Economics, 85, 368-419.
9. Chandler, G. N., & Hanks, H.A (1998). An examination of the substitutability of founders human capital and
    financial capital in emerging business ventures. Journal of business venturing 13(5), 353-369.
10. Davis, W (1991). The innovators. Sage Publications.
11. Dermine, J., & de Carvalho, C.N (2006). Bank loan losses given default: A case study. Journal of Banking
    and Finance 30(4) 1219-1243.
12. Egginton, D.A (1982): Accounting for the banker: Appendix E, Longman.
13. European Commission (2003). SMES and access to finance, 2003 observatory of European SMEs, No. 2,
    EC.
14. Gujurati,D.N.(2006).Essentials of Econometrics. McGraw Hill,New York.
15. Jimenez, G & Saurina, J. (2004). Collateral, type of lender and relationship banking as determinants of credit
    risk. Journal of Banking and Finance 28(9), 2191-2212.
16. Menkhoff, L., Neuberger, D., & Suwanapon, C. (2006). Collateral base lending in emerging markets:
    evidence from Thailand. Journal of Banking & Finance 30(1), 1-21.
17. Mitchell, W (1994). The dynamics of evolving markets: The effects of business sales and age on dissolutions
    and divestitures. Administrative science quarterly 39, 575-602.
18. Myers, S.C & Majluf, N.S (1984): Corporate financing and investment decisions: When firms have
    information that investors don’t have. Journal of Financial Economics 13, 187-221.
19. Rajan, R.G (1992). Insiders and outsiders: The choice between informed and arm’s-length debt. Journal of
    Finance 47, 1367-1400.
20. Silverman, B.S., Nickerson, J.A. & Freeman, J. (1997). Profitability, transactional, alignment and
    organizational mortality in the US trucking industry. Strategic Management Journal 18, 31-52.
21. Stiglitz, J.E & Weiss A (1981). Credit rationing in markets with imperfect information. American Economics
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22. Stokes, D& Wilson, N (2010). Small business management & entrepreneurship. Thomas Rennie
    publications, Alissa Chappell.




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European Journal of Business and Management                                                        www.iiste.org
ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online)
Vol 4, No.10, 2012

23. Tomlinson, G.B & Knight, R.N (1978). Unaudited financial statements-boon or bane to lenders. Journal of
    Commercial Bank lending.
24. Vaughn, D. E (1997). Financial planning for the entrepreneur. Upper Saddle River, NJ, Prentice Hall.
25. World Bank (2011).Domestic credit to the private sector in Ghana. Published at www.tradingeconomics.com

Dr Alexander Ayogyam is a senior Lecturer at the Institute of Entrepreneurship and Enterprise Development at
Kumasi Polytechnic in Ghana. He holds a PhD in Marketing and has many publications to his credit and over
twelve years teaching experience at both the undergraduate and graduate levels. I have also worked in the Ghana
cocoa industry for over ten years.

William Ansah Appientti is a Lecturer in the same institute as Author 1. He is currently the examinations officer.
He has master’s degree in Economics from the UK.

Jenkins Asaah is a senior Assistant registrar in the same institution as author 1. He has a second degree from
Norway. He has also worked as a supervising manager with Read Wide Company Limited in Ghana.

Abubakari Zakari holds a M.A degree in Adult Education and Management from the Wisconsin University in
Ghana. He is a Lecturer in the same institution as author 1.




                                                       19
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Resourcing small and medium enterprises

  • 1. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 Resourcing Small and Medium Enterprises: Owners Willingness to Seek Funding From Banks in Ghana *Dr. Alexander Ayogyam 1, William Ansah Appienti2, Jenkins A. Asaah3, Zakari Abubakari 4 1. Institute of Entrepreneurship and Enterprise Development, Kumasi Polytechnic, P.O.Box 854 Kumasi, Ghana 2. Institute of Entrepreneurship and Enterprise Development, Kumasi Polytechnic, P.O.Box 854 Kumasi, Ghana 3. Administrative Staff, Kumasi Polytechnic, Ghana 4. Institute of Entrepreneurship and Enterprise Development, Kumasi Polytechnic, P.O.Box 854 Kumasi, Ghana *E-mail address of corresponding author (ayogyama@yahoo.com) ABSTRACT One of the most important resources required by owners of Small and Medium Enterprises (SMEs) in their operation is capital. When internal funds become inadequate for the running of the business, the need arises for owners to seek external funding to support what is generated internally. Many SMEs in Ghana have not utilized the banks in their pursuit for external funding and that is a source of worry for both parties. This study was then motivated to find out the factors contributing to this action. A sample size of 125 SME owners was made to respond to questions pertaining to the objective of the study. The data generated was analyzed using an Econometric views regression model called the probit model and it turned out that, four out of the eight variables used in the study had significant effect on the willingness of SMEs owners to seek funding from banks. The study therefore concluded among other things that, firms prefer to deal with banks they are not familiar with and also innovative oriented firms are not necessarily large firms. Keywords: Resourcing, willingness, funding, banks, SME, internal, external, funding 1.0 INTRODUCTION In Ghana, the interest rate charged by the banks is considerably lower than other sources that Small and Medium Enterprises (SMEs) could draw funding from. Other sources such as non-banking institutions, traditional money lenders and investors offer funding assistance to SMEs at a rate slightly higher than the banks. Despite their lower interest rate, the banks continue to record low patronage from SMEs. According to the World Bank (2011) report, the domestic credit to private sector (as percentage of GDP) in Ghana was reported as 15.88% in 2008, 15.66% in 2009 and 15.23% in 2010. These figures refer to financial resources provided to the private sector in the form of loans for the years indicated. The percentage decrease from 2008 through to 2010 confirms the fact that SMEs’ interest in seeking loans from the banks keeps declining. The decline may be due to the fact that, some SMEs have diversified their funding needs (search for funding) among the various bodies in the country that are capable of lending money. This trend has become a global concern because it has been experienced by other European countries including England. The Bank of England (2004) indicated that 65% of the firms in England used debt financing in the 1980s. This number reduced to 39% during the period 2000-2002 and further reduced to 23% by 2008. It can therefore be deduced from the trend of events that, it is not a lower interest rate alone that can motivate a firm to seek funding from a bank. As a result, this study sought to discuss other factors that could impact on the willingness of SMEs to seek loans from banks and not other sources. To support the basis for this research, the president of Ghana was captured by the May, 3 2012 edition of the Daily Graphic newspaper to have indicated that, SMEs are increasingly face with challenges of accessing facilities from the banks though they are the pivot of the economy. 11
  • 2. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 In an attempt to check this menace, the Network for Governance, Entrepreneurship and Development in Geneva 2008 called for collateral base to be broadened to encouraged bank lenders to finance SMEs with insufficient collateral. In a similar attempt, Ghana enacted the Borrowers and Lenders Act 2008 to encourage the use of movable assets such as vehicles, furniture, goods etc as collateral in accessing bank loans in addition to the use of real estate. The C.E.O of Samba Foods in Ghana on November, 6, 2009 also recommended that, macro level regulations must be moderated to motivate the banks to foster healthy relationships with SMEs within the manufacturing sector. The Agricultural Development Bank in Ghana has also pledged to categorize SMEs to ensure fairness in loan approval so as to solve the problems of struggling SMEs in the country (ADB Research team, 2012). 2.0 LITERATURE REVIEW The choice of a particular source of funding hinges on some factors including; the venture’s stage of development and nature of assets for which finance was required (Stokes and Wilson, 2010: 403). Another issue that could arouse the SME’s quest for optional funding is the inadequacy of internal funds to meet the demands of the business (Myers and Majluf, 1984). Usually, the extent of flexibility and willingness to try new approaches makes SME more innovative than larger firms, hence necessitating the need for more funding from optional sources to augment the current strength of the firm in terms of finance (Davis, 1991). A sharp contrast exists between the banks and the SMEs when it comes to information dissemination. The two bodies place different values on information, hence the contrast. Banks are seeking information on SMEs to enhance loan approval decision but the SMEs are also making relentless efforts to conceal it. According to Berry et al., (1987), SMEs find it difficult to let out vital information. Meanwhile the banks stress emphatically on financial information and personal interviews as the most important source of information to enable them make lending decisions. The reluctance on the part of SMEs is attributed to the unprofessional manner they handle information in their businesses. As a result of this, information on SMEs was either unavailable (Berry et al; 1987); unreliable (Tomlinson and Knight, 1978) or was not useful under present conditions (Egginton, 1982). These conditions actually make it difficult to assess the risk factors prior to the approval of loans by the banks and so many SMEs are faced with difficulties in their search for loans (Stiglitz and Weiss, 1981). There is a growing concern by SME owners that banks use unfair practices in their dealings with them. The European Commission (2003) discovered that across Europe, the cost of financing (interest rates and bank charges) tends to be higher for small firms than the larger ones. In the light of this, the Competition Commission in 2002 investigated and found that, the major banks in the United Kingdom (UK) were guilty of making excessive profits from their SME banking operations (Bank of England, 2002). It is therefore evident that, many SMEs would be reluctant to do business with the banks. The building of strong relationships with SMEs by the banks has been identified as being crucial in the determination of the quantum of business SMEs can place at the door step of the banks. A research by Bharath et al., (2007) showed that, banks that have good relationship with SMEs have a 42% chance of securing loan request as against 3% for those not having any relationship with them. The first group can also gain easy access to information on SMEs to facilitate their decisions. It was supported by another research that, a client would willingly give out information to a bank he/she relates very well to (Allen, Saunders and Udell, 1991). In that way, the client and the bank reduces risk associated with searching for a credible bank and the risk associated with loan approval and disbursement respectively (Rajan, 1992). Collateral request as a requirement for loan approval by the banks is perceived as a risk reducing practice whereas the SMEs see it as an inhibiting factor during loan application especially when it is beyond their reach 12
  • 3. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 (Jimenez and Suarina, 2004). A study by Menkhoff et al., (2006) on 560 banks in Thai confirmed that collateral helps in reducing credit risk. The actions of banks in Ghana seem to have a root from this research, hence the demand for higher collateral from SMEs. They envisaged a significant positive relationship between collateral and loan default recovery (Dermine and de Carvalho, 2006). This was one of the reasons why the ‘Borrowers and Lenders Act’ was passed in 2008 to moderate collateral request from banks so that SMEs would be willing and prepared to do business with the banks.Banks in Ghana find it comfortable dealing with firms which are larger in size compared to the smaller ones. Their perception is in line with one of the research findings of Mitchell (1994) which indicated that larger firms tend to survive longer than smaller ones. The import of the research suggested an association with profitability and sustainability which was supported by Bercovitz and Mitchell (2007); Silverman et al., (1997) that, the size of a firm can directly affect profitability and sustainability of business. Consequently, smaller firms are likely to be rejected by banks and that can affect the SME’s willingness to apply for funding from their outfit. The owner’s share of investment in a business determines to some extent the firm’s survival (Bates, 1990). Affirming this revelation, Chandler and Hanks (1998) claimed that, insufficient financial resources on the part of the owner could limit his/her commitment and that can lead to business failure. If the business owner injects more resources, the share of the business risk increases significantly leaving the bank with minimal risk to contend with hence the practical adoption by many banks as a criteria for loans approval (Vaughn, 1997). 2.1 THEORITICAL FRAMEWORK The willingness of a particular SME to seek funding from a bank hinges on some factors. These factors can be viewed from two perspectives (the firm’s specifics and bank’s specifics). The factors showed in figure 1 below influence the SME’s willingness to seek bank funding or loan. Readines Rate of Owner Size of Stage s to let innovative investment firm of out ness in firm ventur business e strategy Firm’s specifics Willingness to seek bank loan by SME Seeking the bank loan Bank’s Specifics Collateral Good Bank’s variety rapport fairness applicabl with SME to all e SMEs Fig 1: Framework of factors influencing SMEs to seek bank funding/loan Source: Developed from literature 13
  • 4. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 2.2 RESEARCH VARIABLES The dependent variable according to the topic was “Willingness to seek bank Loan” and was represented by WTSBL. The independent or explanatory variables from the literature included; •‘’Preparedness to let out business strategy” (PBS) •“Size of the firm” (SOF) •“Owner investment in business” (OIB) •“Collateral varieties applicable” (CVA) •“Bank fairness in dealings” (BFD) •“Good rapport with firms” (GRF) •“Rate of innovativeness” (ROI) •“Stage of Venture Development (SVD) 3.0 RESEARCH METHODOLOGY The study sought to establish casual relationships between explanatory variables indicated above and the dependent variable. This rendered the research an explanatory one. SMEs operating in Ghana were the target for the research. Three different stages were targeted along the Project Life Cycle (PLC) with groups at each stage. The stages constituted the developmental, maturity and decline stages of a project life cycle. Firms were selected at random from predetermined strata according to the following conditions. The number of years of existence in a particular stage of the PLC, the industries to which firms belong, the size of firm with respect to the number of branches and number of products offered, the number of innovations embarked upon in a year and frequency of encounters with bankers. These conditions were used for the groupings so that the research objective was addressed appropriately. A sample of 125 SMEs across the country was used for the study. Since in a particular stratum, all the firms had similar characteristics, few firms were selected to represent the entire group. This actually restricted the sample to 125 but did not affect the representativeness of a population size of 326. The research used two familiar tools for the data collection. An interview guide was designed for the owners who were prepared to take some time off their busy schedule to interact with the research team. A questionnaire was also designed for those owners who could only respond to the same set of questions in their own time. That was done so that the quality of the research was not compromised. Eventually, the data collected turned out to be predominantly primary since secondary data could not be very relevant to the course of the study. 3.1 DATA ANALYSIS The dependent variable was dichotomized into two mutually exclusive alternatives. That is, whether the SME wanted to seek bank loan or not. Due to this characteristic in the dependent variable, it was appropriate to use version 3.1 of the Econometric views (E-views) for the analysis according to (Gujurati, 2006). 3.1.1 ANALYTICAL FRAMEWORK The decision by the SME to seek bank loan was dichotomized into two mutually exclusive issues. The SME may either be willing to seek bank loan (to be denoted by 1) or may not be willing (denoted by 0). Models for 14
  • 5. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 estimating such phenomenon where the dependent variable is binary or dichotomized include the Probit model (Gujarati, 2006). This binary phenomenon yields a binary dependent variable, yi which takes on the values of 1 and 0 as indicated above. The probability of observing the value 1 is: Pr (yi= =1-F (-χiβi)) (1) Where F is a cumulative distribution function. It is continuous, strictly increasing function that takes a real value and returns a value which ranges from 0 to 1. It follows that, the probability of observing a value of 0 is: Pr (yi= =0-F (-χiβi)) ….. (2) Given such a specification, the parameters for estimating this model by using the maximum likelihood estimation approach can be determined. The dependent variable yi is related by the equation: yi = βixi + µi ……… (3) Where µi is the random disturbance term. The dependent variable is determined by whether the threshold value of yi is exceeded or not. yi = (4) Where yi* is the threshold value for yi and is assumed to be normally distributed. The Probit model is preferred to the other models because of its superior advantages. It is able to constrain the utility value of the SME’s decision to seek bank loan to lie between 0 and 1 and its ability to produce realistic probabilities and also distribute the error term (Nagler, 1994). The probability that a SME in Ghana would wish to seek a loan from bank Pi is given as; Pi = P (yi*<yi) Pi = P (yi*<β0 +βixi) = F (yi) Pi=F(yi)= (5) s is a random variable normally distributed with mean zero and variance one: yi represents the decision by SME owner to seek bank loan and is dichotomized into 0 and 1: yi* is the threshold value for the dependent variable. The inverse of the cumulative normal distribution function gives the estimate of the index z in (5). yi = F-1(Pi) = β0 + βixi +µi (6) The empirical model is then stated as; WTSBLi=β0+ β1PBS+ β2SOF+ β3OIB+ β4CVA+ β5BFD+ β6GRF+ β7ROI+ β8SVD+µi (7) Where β0 is a constant and β1……………….. β8 were coefficients of the independent variables and 15
  • 6. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 WTSBL is the Willingness of SMEs to seek Bank Loan which is a dummy variable (1 for making a decision to seek bank loan and 0 for deciding otherwise). PBS stands for the Preparedness to let out Business Strategy to the bank (1 for decision in favour and 0 for decision against). SOF represents Size of Firm (1 for SME to seek bank loan when firm is small in size and 0 for otherwise). OIB stands for Owner Investment in the Business (1 for SME to seek bank loan when owner has low investment in the firm and 0 for not seeking bank loan when owner has huge investment in business). CVA stands for Collateral Varieties Applicable (1 for SMEs to seek bank loan when banks accept many types of collateral and 0 for not seeking if banks do not accept many varieties of collateral). BFD stands for Banks Fairness in their Dealings (1 for SME to seek bank loan if banks treat firms fairly and 0 for otherwise). GRF stands for Good Rapport between bank and Firm (1 for SME to seek bank loan if there exist a good rapport between bank and firm and 0 for otherwise). ROI represents Rate of Innovativeness (1 for SME to seek bank loan if there is increased rate of innovativeness and 0 for otherwise). SVD stands for Stage of Venture’s Development (1 for SME to seek bank loan if the firm is at the foundation stage and 0 for otherwise). 4.0 RESULTS AND DISCUSSIONS From the results in table 1 below, a Likelihood Ratio (LR) statistic of 5.296885 with Chi-squared (χ2) distribution of 8 degrees of freedom was highly significant at 10% level. This was an indication that at least one of the independent variables in the model had a significant effect on the willingness of a SME to seek bank loan for business activities and the combined effect of all the explanatory variables was also significant and consequently had influence on the dependent variable. Table 1 gives the values of all the coefficients in the empirical model derived above. A positive sign attached to a coefficient indicates that, a higher value of the variable increases the probability that a SME will seek bank loan to finance its activities. On the contrary, negative values of coefficients indicate that, higher values of the variable decrease the probability that a SME will seek bank loan for its operation. From the result table, 50% of the variables used in the regression analysis were highly significant in determining the willingness of SMEs to seek bank loans for their operation. Owner investment in the business, collateral varieties applicable at the bank and Banks fairness in their dealings with SMEs were all highly significant in determining the willingness of firms at 5% level whiles the firm’s rate of innovativeness was significant at 10% level. Though the rest of the variables were not significant in determining the willingness of firms in seeking bank loans to finance their business, each of those variables showed a trend in relation to the dependent variable. As an addition to knowledge it was discovered that, the more the variety of collateral a firm could tender in as security for a loan, the higher the probability that the firm would prefer to apply for a loan from the bank to finance business operation. Similarly, if banks improve on the fairness in their dealings with SMEs, the willingness to source funds from the banks would also increase, hence confirming the finding of Bharath et al.,(2007). The research further discovered that, as the owner’s share of investment in the business goes up, the business become reluctant to seek funding from the bank hence indicating an inverse relationship between the explanatory and the dependent variable. This discovery adds up to the body of knowledge propounded by Bate (1990); Chandler and Hanks (1998). Finally, as a firm becomes more innovative, the quest for external funding like the bank diminishes significantly. This was a contradiction to Davis (1991) accession that firms’ continual innovation calls for their quest for external funding. 16
  • 7. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 For the variables which were found to have insignificant effect on the dependent variable, the size of the firm and the preparedness to let out business strategy showed insignificantly positive effect. This implies that, as the size of a firm increases, the probability to seek bank loan also increases and as the firm becomes increasingly fearless in divulging business strategy by way of supplying the bank with the needed information, they would seek for loans from banks. On the contrary, the stage of a venture and setting up good rapport with the firms showed insignificant negative effect on the dependent variable. Additionally, as firms progresses from the developmental stage towards decline on the life cycle, the motivation to seek bank loan reduces. Table 1: Result of the regression of factors influencing SME willingness to seek bank loan. Dependent Variable: WTSBL Method: ML Binary Probit Variable Coefficient Std. Error z-Statistic Prob. C 0.433107 0.591116 0.732693 0.4637 BFD 0.404725 0.298190* 1.357274 0.0147 CVA 0.182660 0.298855* 0.611199 0.0211 GRF -0.073967 0.285065 -0.259473 0.7953 OIB -0.057992 0.294190* -0.197124 0.0437 PBS 0.103755 0.283838 0.365544 0.7147 ROI -0.328065 0.299313** -1.096058 0.0731 SOF 0.225566 0.255874 0.881550 0.3780 SVD -0.169767 0.289434 -0.586550 0.5575 Mean dependent var 0.728000 S.D. dependent var 0.446781 S.E. of regression 0.451021 Akaike info criterion 1.272101 Sum squared resid 23.59672 Schwarz criterion 1.475739 Log likelihood -70.50630 Hannan-Quinn criter. 1.354828 Restr. log likelihood -73.15474 Avg. log likelihood -0.564050 LR statistic (8 df) 5.296885 McFadden R-squared 0.036203 Probability(LR stat) 0.065424 Obs with Dep=0 34 Total obs 125 Obs with Dep=1 91 Note: (*) indicates significance at 5% level and (**) indicates significance at 10% level Source: computed from the data generated for the study CONCLUSION AND RECOMMENDATION Based on the discussions above and the field interactions, it can be concluded that banks in Ghana will find it extremely difficult to attract SMEs whose owners are capable of supplying their business needs. Banks are therefore entreated to reorganize their strategies and start financing those without adequate capital. Since an increase in rapport rate between any SME and the bank reduces the SME’s willingness, firms preferred to deal with banks they were unfamiliar with such as new banks springing up in the country hence defying the notion that SMEs are willing to deal with banks they interact with regularly as portrayed in the literature. Owners of firms were likely to be assisted by many bodies if they continued to be innovative. Some of their innovations could help broaden the business collateral base making the business lucrative to many investors. As a result of this, many innovative driven SMEs tend to have less taste for bank loans because many stakeholders including customers chose them. It was then recommended to SMEs, to embrace the act of innovativeness so that they could catch the eyes of interest free lenders and the like if they want to avoid dealing with the banks. From the discussions, it could be concluded that the size of firm has no relationship with the number of innovations to be 17
  • 8. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 embarked upon. It could be inferred that, if a firm embarks on frequent innovations it hardly seek bank loan but at the same time, it was discovered that as a firm becomes larger, their quest for loan increases. This means that innovation oriented firms are not necessarily large firms. Another revelation from the discussion was that, when the owner’s investment is high in business, it is likely to translate into huge collaterals and so the issue of banks opening up to accept many forms of collateral as indicated in the literature becomes insignificant to that firm when it wishes to seek for a loan. REFERENCES 1. ADB Research team (2012).Strengthening commitment to SMEs finances. Published online: www.ghananewslink.com 2. Allen, L., Saunders, A., Udell, G.F (1991). The pricing of retail deposits: concentration and information. Journal of Financial Intermediation, I(4) 335-361. 3. Bank of England (2002). Finance for small firms-A 9th Report, Bank of England 4. Bank of England (2004). Finance for small firms-A 11th Report, Bank of England. 5. Bates, T. (1990). Entrepreneur human capital inputs and small business longevity. Review of Economics & Statistics, 72, 551-559. 6. Bercovitz, J., & Mitchell, W (2007). When is better? The impact of business scale and scope on long term business survival, while controlling for profitability. Strategic management journal, 28, 61-79. 7. Berry A, Citron, D & Jarvis, R (1987). The informational needs of bankers dealing with large and small firms. Research Report No. 7. The chartered Association of certified Accountants. 8. Bharath,S., Dahiya, S., Saunders, A& Srinivasan, A., (2007). So what do I get? The banks view of lending relationship. Journal of Financial Economics, 85, 368-419. 9. Chandler, G. N., & Hanks, H.A (1998). An examination of the substitutability of founders human capital and financial capital in emerging business ventures. Journal of business venturing 13(5), 353-369. 10. Davis, W (1991). The innovators. Sage Publications. 11. Dermine, J., & de Carvalho, C.N (2006). Bank loan losses given default: A case study. Journal of Banking and Finance 30(4) 1219-1243. 12. Egginton, D.A (1982): Accounting for the banker: Appendix E, Longman. 13. European Commission (2003). SMES and access to finance, 2003 observatory of European SMEs, No. 2, EC. 14. Gujurati,D.N.(2006).Essentials of Econometrics. McGraw Hill,New York. 15. Jimenez, G & Saurina, J. (2004). Collateral, type of lender and relationship banking as determinants of credit risk. Journal of Banking and Finance 28(9), 2191-2212. 16. Menkhoff, L., Neuberger, D., & Suwanapon, C. (2006). Collateral base lending in emerging markets: evidence from Thailand. Journal of Banking & Finance 30(1), 1-21. 17. Mitchell, W (1994). The dynamics of evolving markets: The effects of business sales and age on dissolutions and divestitures. Administrative science quarterly 39, 575-602. 18. Myers, S.C & Majluf, N.S (1984): Corporate financing and investment decisions: When firms have information that investors don’t have. Journal of Financial Economics 13, 187-221. 19. Rajan, R.G (1992). Insiders and outsiders: The choice between informed and arm’s-length debt. Journal of Finance 47, 1367-1400. 20. Silverman, B.S., Nickerson, J.A. & Freeman, J. (1997). Profitability, transactional, alignment and organizational mortality in the US trucking industry. Strategic Management Journal 18, 31-52. 21. Stiglitz, J.E & Weiss A (1981). Credit rationing in markets with imperfect information. American Economics Review, 73, 393-409. 22. Stokes, D& Wilson, N (2010). Small business management & entrepreneurship. Thomas Rennie publications, Alissa Chappell. 18
  • 9. European Journal of Business and Management www.iiste.org ISSN 2222-1905 (Paper) ISSN 2222-2839 (Online) Vol 4, No.10, 2012 23. Tomlinson, G.B & Knight, R.N (1978). Unaudited financial statements-boon or bane to lenders. Journal of Commercial Bank lending. 24. Vaughn, D. E (1997). Financial planning for the entrepreneur. Upper Saddle River, NJ, Prentice Hall. 25. World Bank (2011).Domestic credit to the private sector in Ghana. Published at www.tradingeconomics.com Dr Alexander Ayogyam is a senior Lecturer at the Institute of Entrepreneurship and Enterprise Development at Kumasi Polytechnic in Ghana. He holds a PhD in Marketing and has many publications to his credit and over twelve years teaching experience at both the undergraduate and graduate levels. I have also worked in the Ghana cocoa industry for over ten years. William Ansah Appientti is a Lecturer in the same institute as Author 1. He is currently the examinations officer. He has master’s degree in Economics from the UK. Jenkins Asaah is a senior Assistant registrar in the same institution as author 1. He has a second degree from Norway. He has also worked as a supervising manager with Read Wide Company Limited in Ghana. Abubakari Zakari holds a M.A degree in Adult Education and Management from the Wisconsin University in Ghana. He is a Lecturer in the same institution as author 1. 19
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