Agnieszka M. Walorska @agaw
CREATIVE CONSTRUCTION @creativeconstr
hidence @hidence_app
CREATIVE
CONSTRUCTION ARTIFICIALLY ...
Angry	PC	User	|	by	thevoyager
„NO PROBLEM, SHE WILL LEARN HOW IT WORKS EVENTUALLY
“
Angry	PC	User	|	by	thevoyager
ALL „THINGS“ CAN BECOME „SMART THINGS“
©http://www.tehnickaskolava.rs/pdf/engleski2013/houses.pdf
aquent.com
AI IS CHANGING THE WAY WE INTERACT WITH TECHNOLOGY
„STRONG“ AI VS „WEAK“ AI
AI IS A STRATEGIC PRIORITY
OPEN SOURCE AI
https://i.ytimg.com/vi/oZikw5k_2FM/maxresdefault.jpg
WHY SHOULD SOME ALGHORITHMS INFLUENCE DESIGN?
AI
UX
health.spectator.co.uk
http://www.giga.de/apps/whatsapp-fuer-android/tipps/gluecksrad-bei-whatsapp-das-ding-ist-spam/
AI
https://www.kaufmann-mercantile.com/products/able-brewing-stainless-steel-coffee-filter
http://www.seokriter.com/google-rankbrain-algoritmasi/
http://www.theverge.com/2014/3/6/5469952/facebook-goes-back-to-basics-with-latest-news-feed-redesign
MORE THAN 1/3 OF PRO-TRUMP TWEETS
GENERATED BY BOTS
PREDICTION? REALLY?
ANTICIPATORY EXPERIENCES
http://www.mcdanielfreepress.com/2015/03/27/students-find-out-there-is-no-toilet-paper-in-the-bat...
Statement:
Expectation:
Statement:
Reality:
GOOGLE NOW© Google - lh5.googleusercontent.com
http://www.forbes.com/sites/connieguglielmo/2014/01/24/macintosh-at-30-interesting-profound-and-curious-things-said-about-...
http://explorepahistory.com/displayimage.php?imgId=1-2-1536
http://buzz.blog.myajc.com/2016/04/13/what-computers-looked-like-in-the-1950s-and-60s-hint-huge/
LANGUAGE IS OUR NATURAL WAY OF COMMUNICATING
GUI CAN BE FRUSTRATING
ESPECIALLY AS SCREENS ARE
GETTING SMALLER
The best interface
is no interface.
CONVERSATIONAL INTERFACE
RESTAURANT RESERVATION: GUI
vs. CONVERSATIONAL INTERFACE
©http://wwwen.zte.com.cn/endata/magazine/mobileworld/2015/3/articles/201506/W020150629624595381867.jpg
READING IS NOT EASY...
„Hi. I am Alexa.
How can i help
you?“
http://athenacinema.com/her-coming-to-the-athena-february-28th/
http://www.engadget.com/2016/03/17/the-next-big-thing-in-smartphones-is-uncertainty/
http://www.thesun.co.uk/sol/homepage/features/7153444/Incredible-translating-earpiece-allows-people-who-speak-different-la...
http://stateschronicle.com/read-my-mind-with-this-brain-to-brain-interface-14414.html
https://www.youtube.com/watch?v=9NOncx2jU0Q
http://www.techinsider.io/chinese-researchers-create-mind-control-car-2015-12
Courtesy	of:	
aquent.com
WEB-DESIGNER
UX-DESIGNER
MOBILE
DESIGNER
UI-DESIGNER
INTERACTION
DESIGNER
VISUAL
DESIGNER
GRAPHIC
DESIGNER
SCREEN
DESIGNER...
www.npr.org
SO… OUR JOBS ARE SAVE?
http://www.funnyjunk.com/comment/anonymous/content/5236468/-5/1/rating/10/1/desc
DESIGNER‘S JOB IS NOT ALWAYS FUN
https://vwo.comAUTOMATING USER RESEARCH
http://kindakind.com/staying-positive-looking-new-job/
„
“
Design is not just what it
looks and feels like.
Design is how it works.
- Steve Jobs -
©Andrec
GOOGLE DEEP DREAM
http://www.abovetopsecret.com/forum/thread1075237/pg1
ARTIFICIALLY INTELLIGENT COMPOSER
http://www.wired.com/2013/11/pivotal-one/
MORE THAN 1000 SCIENTISTS WORK ON AI AT GOOGLE
AI PROBABLY
WILL NOT BE LIKE THIS
AI WILL RATHER
BE LIKE THIS…
AI WILL RATHER
BE LIKE THIS…
AT LEAST
FOR NOW
THANK YOU !
Telefon: +49 (0)30 / 4004 1922
www.creativeconstruction.de
AGNIESZKA M. WALORSKA
@agaw |
agnieszka@creativecon...
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
Artificially Intelligent Design(er). The End of User Experience as we know it?
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Artificially Intelligent Design(er). The End of User Experience as we know it?

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Die Tech-Giganzen wie Google, Facebook, IBM, Microsoft und Amazon haben allesamt Künstliche Intelligenz (AI) nicht nur zu einer wichtigen strategischen Priorität erklärt, sondern auch immer neue Meilensteine auf diesem Gebiet erreicht. Das Besondere an diesen Meilensteinen ist aber, dass statt die Fortschritte ausschließlich für die Verbesserung eigener Produkte zu verwenden weniger, sie ihre Technologien auch allen anderen Unternehmen und Organisationen zur Verfügung stellen.

Da die AI dadurch in immer mehr Produkten eingesetzt wird, wird sie auch einen immer größeren Einfluss auf unser Verständnis von Customer Experience und User Interfaces haben. Bereits jetzt gewöhnen wir uns an die ersten AI-nahen Ansätze, wie etwa Personalisierung und Conversional Interfaces.

Der Ansatz von "Zero UI" oder "No UI" geht noch einen Schritt weiter. Dank maschinellem Sehen (computer vision) und Spracherkennung verstehen Computer nun auch menschliche Kommunikationsformen wie Sprache, Mimik und Gesten. Damit kann auf grafische Benutzeroberflächen verzichtet werden, die sich als limitierender Faktor in der Bedienung immer kleinerer Geräte wie Smart Watches oder Heimautomatisierungssysteme (z.B. Google Nest) erweisen.

Nachdem Apple mit Siri vorgelegt hat, haben nahezu alle Tech-Giganten ihre eignen Sprachassistenten entwickelt, die durch eine Reihe von AI-Komponenten proaktive Nutzererfahrungen ermöglichen: Google Now Microsoft Cortana, Facebook M, Amazon Echo. Es gibt sogar bereits Barbie-Puppen, die mit der menschlichen Sprache interagieren.

Auch wenn es kontraintuitiv erscheint: Durch AI angereicherte User Experience kann einen großen Schritt in der Vermenschlichung der Mensch-Maschine-Interaktion darstellen. Ein Ziel von guter User Experience ist, kontinuierlich mehr über den Kunden herauszufinden um die Nutzerfreundlichkeit und „joy of use" zu steigern und gleichzeitig Fehler und Frustrationen zu minimieren. Künstliche Intelligenz kann dazu sehr nützlich sein.

Aber gibt es auch eine Kehrseite dieser Entwicklung? Welche Konsequenzen hat das künstlich intelligente Design auf unsere Privatsphäre und Selbstbestimmung? Bedeutet AI womöglich das Ende von Design und Designern, wie wir sie kennen?

Veröffentlicht in: Design

Artificially Intelligent Design(er). The End of User Experience as we know it?

  1. 1. Agnieszka M. Walorska @agaw CREATIVE CONSTRUCTION @creativeconstr hidence @hidence_app CREATIVE CONSTRUCTION ARTIFICIALLY INTELLIGENT DESIGN(ER)
  2. 2. Angry PC User | by thevoyager
  3. 3. „NO PROBLEM, SHE WILL LEARN HOW IT WORKS EVENTUALLY “ Angry PC User | by thevoyager
  4. 4. ALL „THINGS“ CAN BECOME „SMART THINGS“ ©http://www.tehnickaskolava.rs/pdf/engleski2013/houses.pdf
  5. 5. aquent.com AI IS CHANGING THE WAY WE INTERACT WITH TECHNOLOGY
  6. 6. „STRONG“ AI VS „WEAK“ AI
  7. 7. AI IS A STRATEGIC PRIORITY
  8. 8. OPEN SOURCE AI https://i.ytimg.com/vi/oZikw5k_2FM/maxresdefault.jpg
  9. 9. WHY SHOULD SOME ALGHORITHMS INFLUENCE DESIGN?
  10. 10. AI UX health.spectator.co.uk
  11. 11. http://www.giga.de/apps/whatsapp-fuer-android/tipps/gluecksrad-bei-whatsapp-das-ding-ist-spam/
  12. 12. AI https://www.kaufmann-mercantile.com/products/able-brewing-stainless-steel-coffee-filter
  13. 13. http://www.seokriter.com/google-rankbrain-algoritmasi/
  14. 14. http://www.theverge.com/2014/3/6/5469952/facebook-goes-back-to-basics-with-latest-news-feed-redesign
  15. 15. MORE THAN 1/3 OF PRO-TRUMP TWEETS GENERATED BY BOTS
  16. 16. PREDICTION? REALLY?
  17. 17. ANTICIPATORY EXPERIENCES http://www.mcdanielfreepress.com/2015/03/27/students-find-out-there-is-no-toilet-paper-in-the-bathroom-at-1-in-the-morning/
  18. 18. Statement: Expectation:
  19. 19. Statement: Reality:
  20. 20. GOOGLE NOW© Google - lh5.googleusercontent.com
  21. 21. http://www.forbes.com/sites/connieguglielmo/2014/01/24/macintosh-at-30-interesting-profound-and-curious-things-said-about-apples-insanely-great-computer/#4551b32b2450 CUSTOMER EXPERIENCE = GUI?
  22. 22. http://explorepahistory.com/displayimage.php?imgId=1-2-1536
  23. 23. http://buzz.blog.myajc.com/2016/04/13/what-computers-looked-like-in-the-1950s-and-60s-hint-huge/
  24. 24. LANGUAGE IS OUR NATURAL WAY OF COMMUNICATING
  25. 25. GUI CAN BE FRUSTRATING
  26. 26. ESPECIALLY AS SCREENS ARE GETTING SMALLER
  27. 27. The best interface is no interface.
  28. 28. CONVERSATIONAL INTERFACE
  29. 29. RESTAURANT RESERVATION: GUI vs. CONVERSATIONAL INTERFACE
  30. 30. ©http://wwwen.zte.com.cn/endata/magazine/mobileworld/2015/3/articles/201506/W020150629624595381867.jpg READING IS NOT EASY THOUGH
  31. 31. „Hi. I am Alexa. How can i help you?“
  32. 32. http://athenacinema.com/her-coming-to-the-athena-february-28th/
  33. 33. http://www.engadget.com/2016/03/17/the-next-big-thing-in-smartphones-is-uncertainty/
  34. 34. http://www.thesun.co.uk/sol/homepage/features/7153444/Incredible-translating-earpiece-allows-people-who-speak-different-languages-to-understand-each-other.html
  35. 35. http://stateschronicle.com/read-my-mind-with-this-brain-to-brain-interface-14414.html
  36. 36. https://www.youtube.com/watch?v=9NOncx2jU0Q
  37. 37. http://www.techinsider.io/chinese-researchers-create-mind-control-car-2015-12
  38. 38. Courtesy of: aquent.com
  39. 39. WEB-DESIGNER UX-DESIGNER MOBILE DESIGNER UI-DESIGNER INTERACTION DESIGNER VISUAL DESIGNER GRAPHIC DESIGNER SCREEN DESIGNER http://www.hdwallpapers.in/suicide_squad_2016_movie-wallpapers.html THE JOB OF A DESIGNER IS EVALUATING
  40. 40. www.npr.org SO… OUR JOBS ARE SAVE?
  41. 41. http://www.funnyjunk.com/comment/anonymous/content/5236468/-5/1/rating/10/1/desc DESIGNER‘S JOB IS NOT ALWAYS FUN
  42. 42. https://vwo.comAUTOMATING USER RESEARCH
  43. 43. http://kindakind.com/staying-positive-looking-new-job/
  44. 44. „ “ Design is not just what it looks and feels like. Design is how it works. - Steve Jobs - ©Andrec
  45. 45. GOOGLE DEEP DREAM http://www.abovetopsecret.com/forum/thread1075237/pg1
  46. 46. ARTIFICIALLY INTELLIGENT COMPOSER
  47. 47. http://www.wired.com/2013/11/pivotal-one/ MORE THAN 1000 SCIENTISTS WORK ON AI AT GOOGLE
  48. 48. AI PROBABLY WILL NOT BE LIKE THIS
  49. 49. AI WILL RATHER BE LIKE THIS…
  50. 50. AI WILL RATHER BE LIKE THIS… AT LEAST FOR NOW
  51. 51. THANK YOU ! Telefon: +49 (0)30 / 4004 1922 www.creativeconstruction.de AGNIESZKA M. WALORSKA @agaw | agnieszka@creativeconstruction.de

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