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TOTAL WORKPLACE INNOVATION 
The paradigm that will change the 
organisation 
ODAM 17th-20th August 2014 
NES Copenhagen, Denmark 
2014 Prof. dr. Geert Van Hootegem
Some observations 
• Big bang: not observed; 
• SME’sation: not observed; 
• Market instead of organisation: not observed; 
• Break down of employment relationship as dominant 
economic coordination mechanism: not observed; 
• Flattening hierarchies: not observed; 
• Functional organising: even more dominant then ever 
before 
o AND WE KNOW IT AS A WORKER, A CUSTOMER, A 
CITIZEN, … HUMAN FACTORS RESEARCHER
THE BUREAUCRACY
SPECIALISATION AND LACK 
OF JOB CONTROL
THE UMBRELLA 
SYNDROME
SILO 
THINKING
FLEXIBILITY & AGILITY
Organisational Failure
“(…) organisations are still so imperfectly 
designed and our ignorance about them is so 
great that forms of malfunctioning and the 
suffering which results from it are ubiquitous 
and are widely accepted as normal and 
unavoidable.” 
(Elias and Scotson, 1965)
IN 
put 
OUT 
put 
Transformation
HUGE WORKFORCE 
+ 
LOW SKILLED 
WORKFORCE 
IN 
put 
OUT 
put 
Transformation
IN 
put 
LOTS OF WORKFORCE 
+ 
LOW SKILLED WORKFORCE
OUT 
put 
DESIRED 
+ 
Non DESIRED: inequality, 
disease and ecological 
footprint
Volatility 
Uncertainty 
Complexity 
Ambiguity
Performance Requirements 
Question 
driven Flexibility 
1960 Efficiency 
Offer 
driven 
Efficiency 
Quality 
+ 
1970 
Customer 
friendliness 
Flexibility 
+ 
Quality 
1980 
Flexibility 
Efficiency 
Innovativity 
+ 
Quality 
1990 
Efficiency 
Service 
Sustainibility 
+ Innovativity 
Flexibility 
Quality 
2000 
Customer 
driven 
Quality 
Efficiency 
Innovativity 
Workability 
+ 
2010 
Service 
Sustainibility 
Efficiency 
Employee 
driven
EUROPEES PERSPECTIEF
Specs for 
New Organisational Design Theory 
• Integral view 
• (New) Theory based 
• TWIN for TWINS: 
o Organisational Performance + QWL 
• VUCA-proof 
• Declining Labour market: 
o Highly skilled workers 
o Diverse workforce (esp. multigenerational) 
o Making voice 
• Sustainable in a global competing economy
Transformation IN 
put 
OUT 
put
Need for integral view 
PEOPLE 
CULTURE 
STRUCTURE 
SYSTEMS
QUALITY OF THE 
ORGANISATION 
PEOPLE 
Need for integral view 
CULTURE 
STRUCTURE 
QUALITY OF 
WORKING LIFE 
SYSTEMS 
LEADERSHIP 
STRATEGY, MISSION, VISION, PERFORMANCE REQUIREMENTS
PEOPLE 
Need for integral view (2) 
CULTURE 
STRUCTURE 
SYSTEMS 
QUALITY OF THE 
ORGANISATION 
QUALITY OF 
WORKING LIFE 
LEADERSHIP 
STRATEGY, MISSION, VISION, PERFORMANCE REQUIREMENTS
26 
MST perspective on organisations 
& their environment 
Technology production 
Work 
organisation 
Workplaces 
organisation 
Membershiprelations 
Discipline 
Allocation 
Industrial Relations
PRODUCTION 
OR 
€/$ 
SUPPORT 
PREPARATION 
CONTROL 
STRATEGIC 
INNOVATION 
STRUCTURAL 
IMPROVEMENT 
OPERATIONAL 
CONTROL 
PARALLELISATION 
& HOMOGENISATION 
OF ORDER FLOWS 
PARALLELISATION 
& SEGMENTATION 
GROUPING OF 
TASKS AND 
FUNCTIONS WITHIN 
THE TEAM 
System Design 
Process Mapping = boundaries N+1 
Mission, Vision,Strategy, Performance requirements
28 
MST perspective on organisations 
& their environment 
Technology production 
Work 
organisation 
Workplaces 
organisation 
Membershiprelations 
Discipline 
Allocation 
Industrial Relations
PEOPLE 
CULTURE 
STRUCTURE 
SYSTEMS 
QUALITY OF THE 
ORGANISATION 
QUALITY OF 
WORKING LIFE 
VUCA 
VOLATILITY – UNCERTAINTY – COMPLEXITY - AMBIGUITY 
LEADERSHIP 
STRATEGY, MISSION, VISION PERFORMANCE REQUIREMENTS
SYSTEMS 
• First designing the structure, then systems 
o ICT 
o Architectural 
o HRM 
o … 
• Integrate lean thinking and be aware of 8.5 forms of waste
Principles of TWIN 
• Boundary Management (insourcing!) 
• Shift the Silo’s and the result is … 
• Multidisciplinary teams responsible for a whole stream of 
orders (objects, patients, students, …) with a high 
intradependency and low interdependency 
• A bundle of operations to be performed by a group of 
people is the basic element of the organisation (and NOT a 
function) 
• By default: processes can be different even if standardized 
(Striving for balance by asymmetry by design) 
o On behalf of customer requirements 
o On behalf of workforce diversity
Principles of TWIN (2) 
• Preparing and supporting functions decentral by default 
using the UNLESS-technique or principle 
• Governance structure is designed 
o As latest step in the design process 
o Bottom up 
• Workforce Mobility as assignment 
• Lateral functions or requirements like safety, health, 
innovation, learning, etc. are locked in daily operation 
routines, just like TOTAL QUALITITY PRODUCTION 
• … TOTAL WORKPLACE INNOVATION
OLD 
DAYS 
NEW DESIGN, OLD FOUNDATIONS 
Taylor 
(scientific management) 
A. Smith 
Specialization 
Labor 
H. Ford Assembly Line
OLD 
DAYS 
NEW DESIGN, OLD FOUNDATIONS 
TRANSITION 
Taylor 
(scientific management) 
A. Smith 
Specialization 
Labor 
H. Ford Assembly Line 
Goals = sustainability + € 
Japanese Just 
in Time 
US Human 
Relation School 
Group Dynamic 
Wisdom 
Bifurcation 
Goals = €
OLD 
DAYS 
NEW DESIGN, OLD FOUNDATIONS 
TRANSITION 
Taylor 
(scientific management) 
A. Smith 
Specialization 
Labor 
H. Ford Assembly Line 
Goals = sustainability + € 
E. Trist Socio-Technical 
Industrial 
Democracy 
Japanese Just 
in Time 
Movement 
US Human 
Relation School 
Group Dynamic 
Wisdom 
Scand. 
Socio- 
Technical II 
Goals = € 
Bifurcation
OLD 
DAYS 
NEW DESIGN, OLD FOUNDATIONS 
TRANSITION 
Taylor 
(scientific management) 
A. Smith 
Specialization 
Labor 
H. Ford Assembly Line 
Goals = Sustainability + € 
E. Trist Socio-Technical 
Industrial 
Democracy 
Japanese Just 
in Time 
Movement 
US Human 
Relation School 
Group Dynamic 
Wisdom 
Scand. 
Socio- 
Technical II 
Bifurcation 
Lean Production 
Reengeneering 
Goals = €
OLD 
DAYS 
TRANSITION NEW WORLD 
Taylor 
(scientific management) 
A. Smith 
Specialization 
Labor 
H. Ford Assembly Line 
Goals = sustainability + € 
E. Trist Socio-Technical 
Industrial 
Democracy 
Japanese Just 
in Time 
Movement 
US Human 
Relation School 
Group Dynamic 
Wisdom 
Scand. 
Socio- 
Technical II 
Reflexive 
Production 
MST 
Lowlands 
Conducive 
Production 
Bifurcation 
Lean Production 
New Goal Structure 
Reengeneering 
Goals = € 
Total 
Workplace 
Innovation 
NEW DESIGN, OLD FOUNDATIONS
OLD 
DAYS 
TRANSITION NEW WORLD 
Taylor 
(scientific management) 
A. Smith 
Specialization 
Labor 
H. Ford Assembly Line 
Goals = sustainability + € 
E. Trist Socio-Technical 
Industrial 
Democracy 
Japanese Just 
in Time 
Movement 
US Human 
Relation School 
Group Dynamic 
Wisdom 
Scand. 
Socio- 
Technical II 
Reflexive 
Production 
MST 
Lowlands 
Conducive 
Production 
Bifurcation 
Lean Production 
New Goal Structure 
Reengeneering 
Goals = € 
Total 
Workplace 
Innovation 
NEW DESIGN, OLD FOUNDATIONS
New Design, Old Foundations
Old Connections, New Movements 
Invitation to the 2014 Meeting of the 
Global Socio-Technical Systems Network 
Montreal, Canada, September 17 to 20, 2014 
The nature of work has changed drastically in the last few years. 
Sponsored by: 
To register and for more details: http://www.stsroundtable.com 
Information and communication technologies 
Globalization of commerce and manufacturing 
The global financial crisis in Europe 
Higher levels of education of people 
The need for a balanced work life 
The need for constant innovation 
These are some of the main reasons why work has changed. As practioners 
in the field of organizations, we know that changes to the way work is 
organized and managed are essential for economic and social prosperity and 
sustainability. We, the Ulbo de Sitter Institute (USI) and the Socio-Technical 
Systems Roundtable, wish to create a series of online and face to face 
discussions with practioners, academics, union leaders as well as private and 
public enterprises that have similar aspirations. Our goal is to share and, 
learn from each other on the best means to create and sustain healthy and 
innovative organizations: Great Places to Work, Places that Work Great. 
We wish to invite you to our Global Socio-Technical Systems Network 
meeting on this theme in Montreal from September 17 to 20, 2014. 
Our wish is that your participation in this conference begin in the next few 
weeks through on line discussions on topics that deal with the realities of 
current and forthcoming workplaces. We invite you to participate in co-creating 
learning events to be held during the conference through ongoing 
dialogues on changing workplace topics; mini-design teams will co-create 
learning events for each conference. To participate, you are invited to go to 
our website at www.stsroundtable.com. 
We have identified five themes with 
which to begin designing the 
learning events for the conference: 
1. CHANGING NATURE OF WORK 
a) Work Context 
What has changed and what 
has not changed 
Impact on workers - blue collar, 
white collar, professional and 
managers. 
b) Voice of the worker 
What can unions do? 
Impact on unions 
Time and place-independent 
work 
2. INFORMATION/COMMUNICATION 
TECHNOLOGIES (ICT) FROM 
DIFFERENT PERSPECTIVES: 
impact on organization(s) 
(design) and lessons for STS 
3. DESIGNING HEALTHY 
ORGANIZATIONS 
Changing nature of organizations 
Lateral or horizontal 
coordination 
Virtual collaboration 
4. DESIGNING RELATIONS AMONG 
ORGANIZATIONS [EXTENDED 
ENTERPRISE] 
Network organizations – private, 
public or community based 
Value realization networks 
Distributed work 
Horizontal intra-organizational 
design 
5. GLOBAL WORK INNOVATION 
NETWORKS, AN ECOSYSTEM OF 
NETWORKS (GLO.WIN) 
Purpose/Name 
Value proposition 
Structure - including website 
activation 
Membership
Thank you for your 
attention! 
contact: 
geert.vanhootegem@kuleuven.be 
sam.pless@kuleuven.be

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Euwin presentation odam 2014 prof geert van hootegem total workplace innovation

  • 1. TOTAL WORKPLACE INNOVATION The paradigm that will change the organisation ODAM 17th-20th August 2014 NES Copenhagen, Denmark 2014 Prof. dr. Geert Van Hootegem
  • 2. Some observations • Big bang: not observed; • SME’sation: not observed; • Market instead of organisation: not observed; • Break down of employment relationship as dominant economic coordination mechanism: not observed; • Flattening hierarchies: not observed; • Functional organising: even more dominant then ever before o AND WE KNOW IT AS A WORKER, A CUSTOMER, A CITIZEN, … HUMAN FACTORS RESEARCHER
  • 4. SPECIALISATION AND LACK OF JOB CONTROL
  • 9. “(…) organisations are still so imperfectly designed and our ignorance about them is so great that forms of malfunctioning and the suffering which results from it are ubiquitous and are widely accepted as normal and unavoidable.” (Elias and Scotson, 1965)
  • 10.
  • 11.
  • 12.
  • 13. IN put OUT put Transformation
  • 14. HUGE WORKFORCE + LOW SKILLED WORKFORCE IN put OUT put Transformation
  • 15. IN put LOTS OF WORKFORCE + LOW SKILLED WORKFORCE
  • 16. OUT put DESIRED + Non DESIRED: inequality, disease and ecological footprint
  • 18. Performance Requirements Question driven Flexibility 1960 Efficiency Offer driven Efficiency Quality + 1970 Customer friendliness Flexibility + Quality 1980 Flexibility Efficiency Innovativity + Quality 1990 Efficiency Service Sustainibility + Innovativity Flexibility Quality 2000 Customer driven Quality Efficiency Innovativity Workability + 2010 Service Sustainibility Efficiency Employee driven
  • 19.
  • 21. Specs for New Organisational Design Theory • Integral view • (New) Theory based • TWIN for TWINS: o Organisational Performance + QWL • VUCA-proof • Declining Labour market: o Highly skilled workers o Diverse workforce (esp. multigenerational) o Making voice • Sustainable in a global competing economy
  • 23. Need for integral view PEOPLE CULTURE STRUCTURE SYSTEMS
  • 24. QUALITY OF THE ORGANISATION PEOPLE Need for integral view CULTURE STRUCTURE QUALITY OF WORKING LIFE SYSTEMS LEADERSHIP STRATEGY, MISSION, VISION, PERFORMANCE REQUIREMENTS
  • 25. PEOPLE Need for integral view (2) CULTURE STRUCTURE SYSTEMS QUALITY OF THE ORGANISATION QUALITY OF WORKING LIFE LEADERSHIP STRATEGY, MISSION, VISION, PERFORMANCE REQUIREMENTS
  • 26. 26 MST perspective on organisations & their environment Technology production Work organisation Workplaces organisation Membershiprelations Discipline Allocation Industrial Relations
  • 27. PRODUCTION OR €/$ SUPPORT PREPARATION CONTROL STRATEGIC INNOVATION STRUCTURAL IMPROVEMENT OPERATIONAL CONTROL PARALLELISATION & HOMOGENISATION OF ORDER FLOWS PARALLELISATION & SEGMENTATION GROUPING OF TASKS AND FUNCTIONS WITHIN THE TEAM System Design Process Mapping = boundaries N+1 Mission, Vision,Strategy, Performance requirements
  • 28. 28 MST perspective on organisations & their environment Technology production Work organisation Workplaces organisation Membershiprelations Discipline Allocation Industrial Relations
  • 29. PEOPLE CULTURE STRUCTURE SYSTEMS QUALITY OF THE ORGANISATION QUALITY OF WORKING LIFE VUCA VOLATILITY – UNCERTAINTY – COMPLEXITY - AMBIGUITY LEADERSHIP STRATEGY, MISSION, VISION PERFORMANCE REQUIREMENTS
  • 30. SYSTEMS • First designing the structure, then systems o ICT o Architectural o HRM o … • Integrate lean thinking and be aware of 8.5 forms of waste
  • 31. Principles of TWIN • Boundary Management (insourcing!) • Shift the Silo’s and the result is … • Multidisciplinary teams responsible for a whole stream of orders (objects, patients, students, …) with a high intradependency and low interdependency • A bundle of operations to be performed by a group of people is the basic element of the organisation (and NOT a function) • By default: processes can be different even if standardized (Striving for balance by asymmetry by design) o On behalf of customer requirements o On behalf of workforce diversity
  • 32. Principles of TWIN (2) • Preparing and supporting functions decentral by default using the UNLESS-technique or principle • Governance structure is designed o As latest step in the design process o Bottom up • Workforce Mobility as assignment • Lateral functions or requirements like safety, health, innovation, learning, etc. are locked in daily operation routines, just like TOTAL QUALITITY PRODUCTION • … TOTAL WORKPLACE INNOVATION
  • 33. OLD DAYS NEW DESIGN, OLD FOUNDATIONS Taylor (scientific management) A. Smith Specialization Labor H. Ford Assembly Line
  • 34.
  • 35. OLD DAYS NEW DESIGN, OLD FOUNDATIONS TRANSITION Taylor (scientific management) A. Smith Specialization Labor H. Ford Assembly Line Goals = sustainability + € Japanese Just in Time US Human Relation School Group Dynamic Wisdom Bifurcation Goals = €
  • 36.
  • 37. OLD DAYS NEW DESIGN, OLD FOUNDATIONS TRANSITION Taylor (scientific management) A. Smith Specialization Labor H. Ford Assembly Line Goals = sustainability + € E. Trist Socio-Technical Industrial Democracy Japanese Just in Time Movement US Human Relation School Group Dynamic Wisdom Scand. Socio- Technical II Goals = € Bifurcation
  • 38.
  • 39. OLD DAYS NEW DESIGN, OLD FOUNDATIONS TRANSITION Taylor (scientific management) A. Smith Specialization Labor H. Ford Assembly Line Goals = Sustainability + € E. Trist Socio-Technical Industrial Democracy Japanese Just in Time Movement US Human Relation School Group Dynamic Wisdom Scand. Socio- Technical II Bifurcation Lean Production Reengeneering Goals = €
  • 40.
  • 41. OLD DAYS TRANSITION NEW WORLD Taylor (scientific management) A. Smith Specialization Labor H. Ford Assembly Line Goals = sustainability + € E. Trist Socio-Technical Industrial Democracy Japanese Just in Time Movement US Human Relation School Group Dynamic Wisdom Scand. Socio- Technical II Reflexive Production MST Lowlands Conducive Production Bifurcation Lean Production New Goal Structure Reengeneering Goals = € Total Workplace Innovation NEW DESIGN, OLD FOUNDATIONS
  • 42.
  • 43. OLD DAYS TRANSITION NEW WORLD Taylor (scientific management) A. Smith Specialization Labor H. Ford Assembly Line Goals = sustainability + € E. Trist Socio-Technical Industrial Democracy Japanese Just in Time Movement US Human Relation School Group Dynamic Wisdom Scand. Socio- Technical II Reflexive Production MST Lowlands Conducive Production Bifurcation Lean Production New Goal Structure Reengeneering Goals = € Total Workplace Innovation NEW DESIGN, OLD FOUNDATIONS
  • 44. New Design, Old Foundations
  • 45. Old Connections, New Movements Invitation to the 2014 Meeting of the Global Socio-Technical Systems Network Montreal, Canada, September 17 to 20, 2014 The nature of work has changed drastically in the last few years. Sponsored by: To register and for more details: http://www.stsroundtable.com Information and communication technologies Globalization of commerce and manufacturing The global financial crisis in Europe Higher levels of education of people The need for a balanced work life The need for constant innovation These are some of the main reasons why work has changed. As practioners in the field of organizations, we know that changes to the way work is organized and managed are essential for economic and social prosperity and sustainability. We, the Ulbo de Sitter Institute (USI) and the Socio-Technical Systems Roundtable, wish to create a series of online and face to face discussions with practioners, academics, union leaders as well as private and public enterprises that have similar aspirations. Our goal is to share and, learn from each other on the best means to create and sustain healthy and innovative organizations: Great Places to Work, Places that Work Great. We wish to invite you to our Global Socio-Technical Systems Network meeting on this theme in Montreal from September 17 to 20, 2014. Our wish is that your participation in this conference begin in the next few weeks through on line discussions on topics that deal with the realities of current and forthcoming workplaces. We invite you to participate in co-creating learning events to be held during the conference through ongoing dialogues on changing workplace topics; mini-design teams will co-create learning events for each conference. To participate, you are invited to go to our website at www.stsroundtable.com. We have identified five themes with which to begin designing the learning events for the conference: 1. CHANGING NATURE OF WORK a) Work Context What has changed and what has not changed Impact on workers - blue collar, white collar, professional and managers. b) Voice of the worker What can unions do? Impact on unions Time and place-independent work 2. INFORMATION/COMMUNICATION TECHNOLOGIES (ICT) FROM DIFFERENT PERSPECTIVES: impact on organization(s) (design) and lessons for STS 3. DESIGNING HEALTHY ORGANIZATIONS Changing nature of organizations Lateral or horizontal coordination Virtual collaboration 4. DESIGNING RELATIONS AMONG ORGANIZATIONS [EXTENDED ENTERPRISE] Network organizations – private, public or community based Value realization networks Distributed work Horizontal intra-organizational design 5. GLOBAL WORK INNOVATION NETWORKS, AN ECOSYSTEM OF NETWORKS (GLO.WIN) Purpose/Name Value proposition Structure - including website activation Membership
  • 46.
  • 47. Thank you for your attention! contact: geert.vanhootegem@kuleuven.be sam.pless@kuleuven.be