This document discusses the importance of personal branding and professionalism for success. It emphasizes creating a unique personal brand based on being original, better than others, and trustworthy. Tips are provided for making strong first impressions through proper greeting etiquette like handshakes, introductions, and body language. Work etiquette focuses on punctuality, courtesy, flexibility, and giving credit to others. Dressing professionally appropriately for different situations is also covered. Overall messages are to understand yourself as a brand, smile, make eye contact, use confident body language, dress to impress, believe in yourself, and be ambitious yet courteous to find success.

1. GROOMING
FOR
SUCCESS

2. Let’s Talk About….
• House Rules
• Branding YOU for $uccess
• Impressing for $uccess
• Dressing for $uccess
• Principles for $uccess

3. YOU

5. What a Personal Brand Does
1. Makes you Unique
 The ability to be seen as original
2. Makes you Better
 Your brand must encourage the belief that you are the best
at what you do
3. Makes you Trustworthy (Authentic)
 Your personal brand must be built on truth

6. Video : Brand Called You

7. Your 60 Second Commercial
• How are you UNIQUE?
• How are you BETTER?
• How are you TRUSTWORTHY?

8. Group Discussion
• What are the Benefits of Personal Branding??

9. Benefits of Personal Branding
• More Customers
• Increases Earning Potential
• Attracts People
• Enhances Credibility
• Greater Recognition
• Improves Promotability
• And Many More

10. Al Ries
Brand seeks to create a better
perception, not a better product…

11. Creating First and Lasting
Impressions

12. First Impressions
• It takes only max 30 seconds!
• HOW??????
55%How you look 38% Body language
7% Voice and tone
65% customer churn with one bad interaction with employee
How do you make the first impression, the last impression?

13. Your company's reputation is only as strong
as your customer's perception of the last
person with who they worked" –
Anne Warfield

14. The Etiquette Guide
Etiquette – the forms, manners or standards that are
considered acceptable to society in your personal or
professional life.
• As a professional, socially acceptable behaviors encompass
3 areas we will focus on:
– Greeting etiquette
– Work etiquette
– Life Etiquette

15. Greeting Etiquette

16. Greeting Etiquette
• Effective handshakes and eye contact
• Introductions
• Introduce the names of the most important people first
• Keep the introductions basic and short
• Clarify relationship with the person
• Always carry extra business cards
• What if you don’t know the names of people you are
introducing?

17. Handshake
• Importance of handshake
- Part of your first
impression
- It can lead to a
subconscious decision
about you
• Getting it right
- Grip the whole hand
- Shake twice from elbow
- Let go in 3 – 4 seconds

18. • Protocol of handshaking
-Always stand during an introduction
-Smile and have eye contact with the person
• When to handshake and when not to handshake?
- When to shake hands = depends on the situation
- Shaking hands with the opposite sex = that’s a choice
- Avoid when other persons hands are full

19. Types of Handshake

20. VIDEO – Understanding Body
Language

21. Body Language
• Walk briskly
• Hold head up
• Shoulders upright
• Erect posture
• Firm handshake
• Steady eye contact
• Open arms/palms
• Feet dragging
• Head down
• Shoulders drooped
• Weak handshake
• Shifty eyes
• Arms across chest
• Hands in pockets

22. Work Etiquette
• Be punctual!
• Be polite , pleasant and courteous!
• Learn office politics(DON’T take sides)
• Line manager decides wrong or right, not you
• Make your line manager look good!
• Appear professional, always!(dress for your next job)
• Adopt a CAN-DO attitude(accept challenges with a smile)
• Be flexible(cooperate and support employee)
• Give credit to everyone and…
• Don’t differentiate people by position!

23. Dress to Succeed

24. Dress Me Up Baby!
Class Activity
Group 1: Formal Attire to Office
Group 2: Business Casual Attire to Office
Group 3: Going to an Official Dinner
Group 4: Going for an Interview
Group 5: Going for a Sales Meeting to meet a client
Group 6: Going to meet the President of Ufone

25. Dress
• Use your appearance to your personal and professional
advantage

26. Formal Business Attire for Men

28. Class Activity
So now that you know more about the importance of grooming
and professionalism, what professional tips would you give to
your colleagues on how they can succeed in their careers?

29. Professional Tips
• Live with personal integrity
• Be passionate about what you do
• Don’t gossip
• Work for someone who challenges you
• Work to make your boss look good
• Earn your respect and your promotions through your
competence and relationships

30. Professional Tips
• Dress to reflect your professionalism
• Stay physically fit. Exercise!
• Value TIME –punctuality (office and deadlines)
• Praise in public, criticize in private
• BE HUMBLE

31. Let’s Recap All We’ve Learnt!

32. Understand
that you are a
Brand
Start with a SMILE,
handshake & eye
contact
Use POWERFUL
body language
movements
Dress to
IMPRESS
BELIEVE
in
yourself
Think, Act &Behave
like a WINNER
Be AMBITIOUS
about your
future
Show SINCERE
interest in
people you meet
Be
COURTEOUS &
RESPECTFUL
to everyone
you meet
SUCCESS

33. Impressions open doors that
position & money cannot