The growth of B2C E-Commerce in Turkey attracts investors, according to a new report by yStats.com A new report from Germany-based secondary market research company yStats.com, specialized on B2C E-Commerce and Online Payment market intelligence, highlights the recent growth and developments of the online retail market in Turkey. The publication, titled “Turkey B2C E-Commerce Market 2016”, contains major facts about this market, including online retail sales, trends and competition. One of the findings of the report is that the online shopping market in Turkey has attracted significant amounts of investment. Read more here: https://www.ystats.com/the-growth-of-b2c-e-commerce-in-turkey-attracts-investors-according-to-a-new-report-by-ystats-com/ Find the report here: https://www.ystats.com/product/turkey-b2c-e-commerce-market-2016/

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PRESS RELEASE
Hamburg, April 07th
, 2016
New report by yStats.com: Investors lured by online retail opportunities in Turkey
Hamburg-based secondary market research company yStats.com’s new publication, titled “Turkey B2C E-Commerce
Market 2016”, provides interesting insights into online retail sales, trends and competition in Turkey. Among the findings
included in the report is that international as well as local investors are finding the B2C E-Commerce market in the country
attractive.
Turkey’s B2C E-Commerce market is the second largest in Eastern Europe, and is also among the fastest growing, according to
the new market report by yStats.com. Internet penetration in the country was barely at 50% of the population last year, and just a third
of Internet users made purchases online, so increased connectivity and online shopping engagement will boost B2C E-Commerce sales
further.
The recent history of rapid growth in B2C E-Commerce in Turkey, along with its remaining potential for continued expansion
make this market attractive for foreign as well as domestic investors. The yStats.com report reveals that Hepsiburada.com, Turkey’s
largest online retailer, got an infusion of 100 million USD in investment last year.
The most popular product category for B2C E-Commerce in Turkey is clothing. Both male and female shoppers make fashion
purchases online, according to the research findings of yStats.com. The websites of online clothing retailers, such as Trendyol.com and
Markafoni.com, are among the most visited online shopping destinations.
Another distinguishing characteristic of the B2C E-Commerce market in Turkey is the use of mobile shopping and social media.
The yStats.com report divulges that over half of online shoppers say that their online buying behavior is influenced by social media. M-
Commerce is driven by the increasing spread of Internet-enabled phones and tablets. Major online shopping platforms, such as online
marketplaces GittiGidiyor and n11.com report rapid growth rates in mobile traffic and sales.
For further information, see: https://www.ystats.com/wp-content/uploads/2016/04/20160329_Product-Brochure-Order-Form_-Turkey-B2C-E-
Commerce-Market-2016-by-yStats.com_.pdf
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About yStats.com
Founded in 2005 and headquartered in Hamburg, Germany, yStats.com is one of the world's leading secondary market research companies. We
are committed to providing the most up-to-date and objective data on Global B2C E-Commerce and Online Payment markets to sector-leading
companies worldwide.

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PRESS RELEASE
Our multilingual staff researches, gathers, filters and translates information from thousands of reputable sources to synthesize accurate and
timely reports in our areas of expertise, covering more than 100 countries and all global regions. Our market reports focus predominantly on
online retail and payments, but also cover a broad range of related topics including M-Commerce, Cross-Border E-Commerce, E-Commerce
Delivery, Online Gaming and many others. In addition to our wide selection of market reports, we also provide custom market research services.
We are proud to cooperate with companies like Bloomberg and Thomson Reuters. Given our numerous citations in leading media sources and
journals worldwide, including Forbes and the Wall Street Journal, we are considered one of the most highly-reputed international secondary
market research companies with an expertise in the areas of B2C E-Commerce and Online Payment.