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Levert u exact wat
uw klant u vraagt?
De driezijdige klantstrijd van
uitvoeringsorganisaties

Gerwin Woelders




16 maart 2013
5e prioriteit?




2
Klantwaarde




3
Uitvoering in spagaat




4
Beheerst management




5
Klantbeleving




6
Parentificatie




7
Organisatiegedrag




                    © INSEAD, Van der Loo



8
Managementfouten in veranderende organisaties

Ineffective communication skills/practices
81%
Poor work relationships/interpersonal skills     78%
Person job mismatch
69%
Fail to clarify direction/perform. Expectation   64%
Failing to adapt and break old habits quickly    57%
Delegation and empowerment breakdown
56%
Lack of personal integrity and trustworthiness   52%
Unable to develop cooperation and teamwork       50%



9
Competentie



      Having a deep understanding of
                    one’s
     ambitions, strengths, weaknesses,
      needs and drives as well as their
              effect on others


10                       Daniel Goleman, What makes a leader? Harvard Business Review
Vandaag?




11
Klanttevredenheid – beleving!
                                         62 % van de
                                         klantklachten
                                         betreft houding
                                         en gedrag van
                                         medewerkers!
          Continuïteit           Klant   Institute of Customer Service, 2012




Moeten                                                            Willen




                    Medewerker


12
gerwin.woelders@agentschapnl.nl


              GerwinWoelders

              GerwinWoelders



13

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