1. 2012 Subscriber Projects
USING GRAPHICAL INFORMATION TO HELP
MYSELF FEEL BETTER ABOUT
WILD SPECULATION

2. Realtors vs. Population
Total Realtors in Oregon
Total Population of Oregon

3. Realtors vs. Population
Around 2004, the number of Realtors started to increase
more rapidly than the population growth of Oregon. The
net result was an increasing ratio of Realtor to consumer
with a peak saturation rate of .51% in 2006 . Since that time
the saturation rate has diminished and come back in line
with a more traditional ratio of Realtor to consumer.
Total Realtors in Oregon
Total Population of Oregon

4. Realtors vs. Population
 This is the ONLY indication that the number of
Realtors should hold steady

5. Realtor vs. Profit

6. Realtor vs. Profit
• Since 2006, dollar volume has dropped to roughly the same level
as we saw in 2002.
• Conversely, the number of Realtors in RMLS have only fallen to
2004 numbers.
• In order to get to the same profitability ratio that we had in
2002, we would have to lose 2,152 Realtors, leaving us 8,344
Realtors.

7. Realtor vs. Unemployment

8. Realtors vs. Population
• Normal : Juxtaposed to Unemployment. As people lose
their jobs, a percentage of them enter the Real estate
world.
• Boom: Unemployment rate was falling and the number
of Realtors rose as well.
• Bust: unemployment rose and the number of Realtors
fell.
• We have now returned to a normally functioning market.
As you can see, unemployment is high, but dropping
which indicates that our Realtor Subscribers will also
drop.