Discover how to attract traffic to your website from authority websites around the web, simply by repurposing - or adapting - content you already have into different formats.
Every blog post you create can for example be converted into a presentation that you can then upload to SlideShare (like this one!), into a video for YouTube, as an article to LinkedIn Pulse and other article sites, into guest posts for other blogs, as content for email marketing to build relationships with prospects, into a podcast, and so on.
View the slide deck to find out how.
From http://www.vwriter.com
4. Discover 7 top ways to get your website and your business:
In front of your marketplace
On some of the most popular websites
5. Convert To A Presentation For
SlideShare
Hidden secret traffic driver
One of the top 200 most visited websites
Can drive significant click-throughs over time!
6. Write a script using Word or Google Docs
Use this script to create the slides of your
presentation
Use a mixture of stand-alone statements and
bullet points
Avoid longer paragraphs
How to create your presentation:
7. Readers will be scanning your
presentation…
So keep it
short and simple!
8. Use PowerPoint or Google Presentations
Include your website in the footer of each page
Use an image rather than straight text when
referencing your site in the footer
Here’s an example
9. Don’t forget to include a call-to-
action and a
link to your site
at the end of your presentation!
10. Now it’s time to upload to SlideShare!
Include up to 20 relevant keywords to make
your presentation easy to find
Add a description that encourages readers to
view the whole presentation
11. Convert Blog Post To A Video
For YouTube
You’ve already got your presentation!
Just use it as the basis of a video...
12. Why YouTube?
World’s second largest search engine
Third largest website
Owned by Google...videos get quick rankings!
13. Record your screen…(use Camtasia for PCs,
Screenflow for Macs)
Add a voiceover by using the original blog post as a
script
And/or add background music
How to create your video:
14. Next Step: Upload to YouTube!
Add some keywords (just like with SlideShare)
to help your video rank and searchability
Use important keywords in the:
Name of file when you upload it
Your Title
Your description
18. Creating Your Article:
Keep your blog posts unique! (Maintain your
blog’s authority)
Re-write your blog posts
Switch things around
Reword sentences
Shorten if a longer blog post
19. You can reuse this article too!
(It’s not just for LinkedIn Pulse...)
20. Now you’re ready to upload to LinkedIn Pulse:
Upload new content regularly and build your
authority
Include links back to your site
21. Guest Post On Other Blogs
Gets long term links back to your site from relevant
sites
Builds your traffic
Boosts rankings
Boosts authority and credibility
22. Compile a list of related blogs
Offer them unique content (show your own blog as
an example)
It’s Simple To Start Guest Posting...
23. How to rewrite one of the posts from your blog:
Take a different angle
Elaborate on one point from your post
Make your rewrite completely new
Include a byline with your details, a call-to-action,
and a link to your site
24. Use It In Your Email Newsletter
Why should you have an ezine?
It builds trust with your target market
It establishes regular communication
25. Start with a personal introduction--share stories
from your real life
Then, include the first paragraph of your blog post
Link back to your site for them to read the full post
How to use your blog post in your ezine:
26. Use To Make A Podcast
Another way to get in front of your marketplace and
build relationships
Use your blog posts as a script for each
podcast episode!
27. 17% Of All Americans Listen To A Podcast Monthly!
28. It’s Even Easier If You Made Audio To
Go Along With Your Video!
Just extract the audio from your video
And add an opening and closing track, and...
...You’re Done!
29. Add To Article Directories
They still get hundreds of thousands of visitors a day
No more article spam! (Most article directories are now
more stringent on article quality than they used to be)
EzineArticles.com is in the top 2000 sites
30. Why wouldn’t you want your content and your links in
front of your marketplace on these websites?
31. It’s Easy: Use virtually the same
article that you post to LinkedIn
Pulse
32. Submit Your Article To Scribd.com
In the top 500 sites online
Accepts content in PDF form
33. Use a featured image with your
blog post - then reuse when you:
Submit to SlideShare
Bonus Tip...
Upload your video (post the image as the thumbnail)
Email your list
Add to LinkedIn Pulse
34. Images make your content memorable!
The Featured Image
used for your blog post
can now be reused all
over the web
35. And don’t forget Pinterest!
● Pin your image
● Add some teaser text
● And link straight back to your blog
36. Get our FREE 7-Step “Be Everywhere”
Online Marketing Blueprint … And Start
Using It For YOUR Business Today!
Go Now To:
vwriter.com/blueprint
Found that helpful? If so, you’ll love this ...