3. About Us
Innovatus Marketers Touchpoint works with start-ups, small and medium corporate clients across the
globe striving to provide result oriented and cost-effective integrated marketing and sales solutions.
We have been successful in earning the trust of our clients by harnessing the power of technology to
enhance their business processes and improve overall profitability.
4. Your One Stop Shop for Marketing and Sales Requirements
MARKET FOCUS BUSINESS PLANNING PROGRAMS READINESS SUPPORT
From Strategy to Execution
Marketing Maturity
Assessment, Strategy
Integrated Campaign
Development and
Execution
Marketing
Automation
Marketing Excellence
Marketing Excellence
Sales Processes
Assessment, Strategy
Sales and Marketing
Alignment
Sales Enablement
CRM/ SFA
Sales Excellence
Sales Excellence
Customer Service
Assessment
Customer
Engagement Programs
Complaints Handling
Marketing & Sales
Training
Service Excellence
Service Excellence
5. Clientele
“I chose Marketers Touchpoint to develop the features and functionality for a loyalty management software
for local businesses like restaurants, gas stations. I approached them with a high level brief and in a matter
of weeks I had the specs for the product, which has been accepted well by our customers. I was very
impressed by the level of quality service they provided and will use them for future projects.
— Anil Jaisinghania, CTO, Terminal Concepts
Marketers Touchpoint is quite knowledgeable about the downstream supply chain industry and their
content creation services for our customer referral program did an excellent job of making us look good in
front of clients and prospects. We look forward to a long standing relationship.
— Dhananjayan, Marketing Manager, Botree Software International Pvt. Ltd.
“
6. Our Offerings – Strategic Services
Review existing sales and
marketing activities and
recommend course
corrections.
MARKETING & SALES
AUDIT
Developing and
launching products to
address unmet needs.
NEW PRODUCT
DEVELOPMENT/LAUNCH Offer strategies and
tactics for improving
marketing and sales.
MARKETING & SALES
ALIGNMNET
Help you take a
bigger role in the
community.
CSR INITIATIVES
To help achieve your
aspirations.
GO-TO-MARKET STRATEGY
7. Our Offerings – Marketing Services
Create clear and
compelling brand
identity.
BRANDING
SERVICES
To help you hike,
trim, grow and
engage customers
and improve
overall return on
marketing.
ANALYTICS &
OPTIMIZATION
Consistent brand
messaging across
both digital and
traditional
channels.
INBOUND &
OUTBOUND
CAMPAIGN
Make the most of
your messaging
across different
channels.
CONTENT
STRATEGY &
DEVELOPMENT
Create
representation of
your ideal customer
based on market
research and real –
data of existing
customers.
BUYER
PERSONA
DEVELOPMENT
8. SALES
OPERATIONS
Focus on making
your sales teams
and processes
more efficient.
SALES
ENABLEMENT
Aligns sales,
marketing and
sales operations,
create sales
conversation kits,
training programs.
SALES
INCENTIVE
PROGRAM
Motivating your
sales team to
realize their
potential.
CHANNEL
PARTNER
ENABLEMENT
Help you drive
business growth
with channel
partners.
Our Offerings – Sales Optimization Services
9. B2B Buying Cycle
Marketing
Capabilities
Development
Digital Marketing
We explore the decision
making process, clarify
objectives at each stage, and
overlay the marketing tools
and sale conversations to
employ for optimal impact.
Provide guidance and
training to your marketing
team to maximize their
capabilities and
implementation success.
Equip business owners,
sales, marketing, HR to
effectively use digital
media to improve online
lead generation and
customer engagement.
Customized Workshops
10. Our Approach To Deliver Results
10
2. Campaign
Development
(1) Strategic
Planning
3. Drive Traffic/
Inquiries
4. Convert Leads
(Marketing and Sales
Alignment)
5. Grow Sales (Sales
Enablement)
6. Marketing Analysis
& Course Corrections
Your path to success starts with a plan and we execute it to boost your
brand visibility & prove your expertise.
11. Advantage – Marketers Touchpoint
• Mature Process
• Responsiveness and
Flexibility
• Qualified and Experienced
Resources
• Focused Customer Service
• Commitment to Client
Satisfaction and Success
12. Know how of the tools
and techniques to
execute your marketing
strategy.
Other than
providing overall
strategic direction
and product
expertise, you won’t
need to manage the
operational duties of
marketing
production.
Access to high-caliber
marketing personnel
with diverse skills. for a
fraction of what an in-
house person, with
those skill sets, would
cost.
We focus on listening,
learning and
understanding the
culture of your
company and its
priorities, your
customer needs,
industry landscape,
competition.
Key to scale your
business.
Your Extended Marketing Arm…
13. Vidya Priya Rao| Founder and Director
+91-8080015500
in.linkedin.com/in/vidyapriyarao
vidyapriya.rao@marketerstouchpoint.com
Contact
http://marketerstouchpoint.com