Communication is important and incredibly significant to Millennials—especially in the workplace—and their approach to it is pretty different than what a lot of us are used to.
While it can seem overwhelming to take on a whole new approach to communication, if you dissect the reasoning behind Millennials’ preferences, the dots will all start to connect. Our SlideShare will dive into how you can accomplish this.
[For more in-depth information, check out our eBook here: http://resources.urbanbound.com/ebook-how-to-communicate-with-millennials]
8. 1. The evolution of Millennial characteristics
as they’ve grown their once negative
traits into strengths
2. The shift in our attitudes of how we
view Millennials, looking at what they
bring to the table through a different
and more positive lens
11. what we’ll cover today:
● Historical context for Millennials’ unique
communication style
● Best methods & avenues for communicating
● What this means for Millennial relocations
26. 1965 2011
average time spent with kids
Fathers:2.5 hrs/week
Mothers:10.2 hrs/week
average time spent with kids
Fathers:7.3hrs/week
Mothers:13.5hrs/week
*Pew Social Trends
27. 1965 2011
average time spent with kids
Fathers:2.5 hrs/week
Mothers:10.2 hrs/week
average time spent with kids
Fathers:7.3hrs/week
Mothers:13.5hrs/week
60% INCREASE
33. The time in
which Millennials
grew up & how
they were raised is
SIGNIFICANT
when looking
at their
behaviors
34. “64% of employees said they want their
supervisor to check in at least
every 2 weeks, but 42% of Millennials want
feedback every week—more than
of any other generation.”
twice the percentage
*TINYpulse
36. toboomers:
buttomillennials:
“Feedback” might imply a more formal or extensive
conversation, usually requiring prep work beforehand
It can be simple as a quick chat confirming that they’re on the right
track. Millennials are more than able to run with things on their own,
but a quick and informal check-in will go a long way.
40. Only 15% of employees say their company
does a good job fostering communication
41. Only 15% of employees say their company
does a good job fostering communication
38% of Baby-Boomers say Millennials are more
honest but sometimes too brash or opinionated
42. Only 15% of employees say their company
does a good job fostering communication
38% of Baby-Boomers say Millennials are more
honest but sometimes too brash or opinionated
60% of employees say a web-based Q&A platform
would ease communication across generations
43. Only 15% of employees say their company
does a good job fostering communication
70% of employees would be more likely to share
information through a web-based platform
38% of Baby-Boomers say Millennials are more
honest but sometimes too brash or opinionated
60% of employees say a web-based Q&A platform
would ease communication across generations
51. GENERATIONA GENERATIONB
Hey hannah!!
Hope you had good
weekend...finally got
some good weather! I had
a quick question I wanted
to run by you about a
proposal I’m trying to
finish up—can we chat at
some point this week?
I’ll buy you a coffee for
your help :)
Cheers!
jessie
Hi Hannah,
I hope your week is off to a
good start. I have 2 points
of customer feedback I
want to share with you.
Can we set aside 30
minutes to talk? I’ll send a
calendar invite.
Looking forward to getting
your insight.
Best,
Jessie
52. GENERATIONA GENERATIONB
Hey hannah!!
Hope you had good
weekend...finally got
some good weather! I had
a quick question I wanted
to run by you about a
proposal I’m trying to
finish up—can we chat at
some point this week?
I’ll buy you a coffee for
your help :)
Cheers!
jessie
Hi Hannah,
I hope your week is off to a
good start. I have 2 points
of customer feedback I
want to share with you.
Can we set aside 30
minutes to talk? I’ll send a
calendar invite.
Looking forward to getting
your insight.
Best,
Jessie
?
53. millennial
Hey hannah!!
Hope you had good
weekend...finally got
some good weather! I had
a quick question I wanted
to run by you about a
proposal I’m trying to
finish up—can we chat at
some point this week?
I’ll buy you a coffee for
your help :)
Cheers!
jessie
Hi Hannah,
I hope your week is off to a
good start. I have 2 points
of customer feedback I
want to share with you.
Can we set aside 30
minutes to talk? I’ll send a
calendar invite.
Looking forward to getting
your insight.
Best,
Jessie
baby-boomer
58. LAST YEAR, OUR RELOCATION
CONSULTANTS TOOK A NEW
APPROACH WITH A
RELOCATING INTERN GROUP,
SENDING A DIFFERENT, MORE
PLAYFUL WELCOME EMAIL.
59. Hi from Alex and Lauren!
We wanted to quickly check-in before you begin your short term
housing search, as well as clear something up:
Despite what you may think, us relocation consultants are in fact
not robots.
We get it though, you need proof. So, we wrote up some fun
facts to help you get to know us a little better, and we look
forward to getting to know you better when we connect on the
phone this month. (Left: Lauren; Right: Alex)
Here are some fun facts...
63. Try to send short bursts of thoughts or ideas as they
come to you. Millennials will read it, understand it,
and retain it much better in comparison to a
long-winded email.
64. If you need to get something across that isn’t as easy to convey in a quick
message, let Millennials know at the beginning of the email that it’s
imperative for them to read the message.entire
65. If you need to get something across that isn’t as easy to convey in a quick
message, let Millennials know at the beginning of the email that it’s
imperative for them to read the message.
If something has a little more importance or density to it,
to ensure everything makes its way through.
entire
setanin-personmeeting
66. If you need to get something across that isn’t as easy to convey in a quick
message, let Millennials know at the beginning of the email that it’s
imperative for them to read the message.
If something has a little more importance or density to it,
to ensure everything makes its way through.
entire
setanin-personmeeting
it’s all about setting expectations ahead of time.
69. WORK EMAIL,
PERSONAL EMAIL,
TEXT MESSAGES,
INSTAGRAM,
FACEBOOK,
SNAPCHAT, G-CHAT,
SLACK, PROJECT
MANAGEMENT
TOOLS, VOICEMAIL,
Think:
70. WORK EMAIL,
PERSONAL EMAIL,
TEXT MESSAGES,
INSTAGRAM,
FACEBOOK,
SNAPCHAT, G-CHAT,
SLACK, PROJECT
MANAGEMENT
TOOLS, VOICEMAIL,
Think:
and the list goes on...
71. NOW THINK ABOUT THE
YOU NEED TO KEEP TRACK OF
variety of information
during a relocation
72. SUPPLIERS FOR TRAVEL,
CAR RENTAL, HOUSEHOLD
GOODS SHIPMENT, AUTO
SHIPMENT, NEW HOUSING,
COMMUNICATION BETWEEN
A HIRING MANAGER,
MOBILITY CONTACT, A
THIRD PARTY SOFTWARE...
Think:
73. SUPPLIERS FOR TRAVEL,
CAR RENTAL, HOUSEHOLD
GOODS SHIPMENT, AUTO
SHIPMENT, NEW HOUSING,
COMMUNICATION BETWEEN
A HIRING MANAGER,
MOBILITY CONTACT, A
THIRD PARTY SOFTWARE...
Think:
again, the list goes on...
74. That said, it’s important for you to help
Millennials categorize & organize their
tasks, bucketing different sets of
information in their mind ahead of time
76. THINK ABOUT HOW YOU
HANDLE YOUR FINANCES
login to an online banking portal
identify what you need to accomplish
prepare your mind for the set of tasks
see and address what needs to be done
77. TRY TO GIVE RELOCATION
THAT SAME ATTENTION AND
SEGMENTATION
78. YOUCANDOTHISBY:
GIVING EMPLOYEES AN ONLINE,
CENTRALIZED HUB TO STORE ALL
RELOCATION-RELATED TASKS,
ITEMS, POINTS-OF-CONTACT, AND
DOCUMENTS TO REFERENCE
THROUGHOUT THE PROCESS
80. “44% of employees said that they
either didn’t know or their
employer didn’t offer
concerning their mobility
benefits program.”
online access to information
*Global Mobility Trends
81. Allinall:communicatingwithMillennials
doesn’t have to be as complex
aswemakeitouttobe.ifyoustriveto
understand where their habits stem from,
workingwiththem—insteadofagainstthem—
you’llseesignificantimprovementintheirwork.