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2
Why ?
                       How do I
     Should I       compare with
   introduce a     my competitors              Is my
    new range         in terms of
                   productivity and
                                              Mission
                                              business
                                                plan
                                                        : A platform that helps SMEs,
   of products
        ?           service level ?               and
                                              sound ?   nascent entrepreneurs to
                                             overcome business challenges, affirm
 Do I enter
                                             business ideas, refine/elevate business
                                                     How can I
                                                     expand my
   China,                                      concepts by facilitating access to a
                                                       sales
                                                     channel ?
                                            BROAD POOL of collective experience,
Malaysia or
Indonesia ?
                                            intelligence and solution with EASE and
                                      What is the
                                      best way to            GOOD VALUE
                                      get funding
                                      for my new
                                        ideas ?


                                                          Cultivate growth of
         Entrepreneur/SME
                                                         SMEs and Encourage
                                                            Innovation and
                                                          Entrepreneurship in
                                                               Singapore


                                                                                  3
Business Overview
                                               Business
                                              Challenges
                                                                                                                   Ideas
                                                                                                                                Target
     Target
                                                                                                                               Customers
    Customers
 Entrepreneur

                                                                                                                   Solutions
                                                                                                                                 Experts
                                                                              VAULTSTART

                                                                                                                Improvements

                                                                                                                               Professionals




                                                                                                                                Crowd

                                                                                                                                           4
Note : (1) SMEs defined as 0-200 employees for non manufacturing sector; < S$15M in net fixed asset for manufacturing sector
Market Analysis
                                                     Only offer
                                                      Expert
                                                      Advice
                               McKinsey/                                                       Differentiating Factors
                     High        BCG
                                                                                               •    Broadest Pool of
     Way too                                                                                       Talent
    expensive                                                                                  •    Better match of
                                                                                                   demand and supply
                                                GLG                                                through Tiered
                                              Research                                             structure
                                                                                               •   Attractive Value
                               Kaggle
Breadth or Depth of Advice                                                                     •   Ease of Use

                                                    SMEAMI
                                   Mind                                  IE
                                   Sumo                              Singapore
                                                                     Consulting
  • Very                                             High
    focused                               Quora      Table                                            Offer mostly
                                                                                                      basic market
  • Beta stage        Low                                                                               research
                             Low                                                        High
  • Single                           Attractiveness to Nascent Entrepreneurs and SMEs
    service
    offering                                                                                                     5
Business Model


• Database of Expert CVs
• Dial in & pay $/hour                          Expert
                                              Solutioning



• Project Brief with Budget
• Professionals Bid             Project       Professional
• Pay for Listing and Closing   Brief
                                              Solutioning
  of Project



 • Pose Challenges
 • Best solutions win prize
 • Collect Credits                        Crowd Solutioning
 • Forum for Discussion
 • Sticky Threads


                                                              6
Financials – Breakeven at Y2
               Total Market
• 160,000 SMEs
• 142,000 Nascent Entrepreneurs
  (NE)*



      Addressable Market
  1. Crowd Advisory
    • 50% SMEs, 50% NEs
  2. Professional Advisory
    • 10% SMEs, 5% NEs
  3. Expert Advisory
    • 5% SMEs, 1% NEs




         YOY Share of
      Addressable Market

           •   Y1 – 5%
           •   Y2 – 20%
           •   Y3 – 30%
           •   Y4 – 50%
           •   Y5 – 70%


Note : (*) Nascent Entrepreneurs at 3.8% of age 15- 64 of Singapore population @ 3,753,632   7
Financials – Breakeven at Y2
                Total Market                                    Revenue and Cost (‘000)
  • 160,000 SMEs
  • 142,000 Nascent Entrepreneurs
    (NE)*
                                                   2800                                                                  2640
                                                   2600                               Revenue
        Addressable Market                         2400                               Cost
   1. Crowd Advisory
                                                   2200
     • 50% SMEs, 50% NEs
   2. Professional Advisory                        2000                                                   1886
     • 10% SMEs, 5% NEs                            1800
   3. Expert Advisory
                                                   1600
     • 5% SMEs, 1% NEs
                                                   1400                                                                           2,009
                                                                                             1131
                                                   1200
                                                                                                                 1,312
                                                   1000
           YOY Share of                                                   754                       668
                                                    800                                                                  632
        Addressable Market                                                        423                     574
                                                    600                                      463
                Y1 – 5%                             400
                                                                          331
            •                                               224
                                                            189
            •   Y2 – 20%                            200
            •   Y3 – 30%                                          (316)                                                   Year3
            •   Y4 – 50%                               0
            •   Y5 – 70%                                   Y1              Y2                Y3           Y4             Y5


  Initial Capital Injection @ $250,000                                                                                              8
Note : (*) Nascent Entrepreneurs at 3.8% of age 15- 64 of Singapore population @ 3,753,632
From Singapore to ASEAN



            ASEAN has much
            lower number of
               patent per
            population than
               rest of Asia


 Y5 - $2M
 earnings



                                   Year x
                              $1,500M Potential
                                  earnings
                                                  9
Next Steps

• Seek start up capital
• Hire CTO & CMO
• Start to build relationship with both groups of
  customers
   – SMEs & Entrepreneurs
   – Experts/Professionals




                                                    10
Summary

• Meets the needs of Singapore – Spot On

• Financial Viability – Breakeven in Y2

• Scalability – from Singapore to ASEAN

• Innovativeness – Unique in market

• Pitch presentation – You be the judge
                                           11
DataSets Used



        3
                • Incorporate existing SME
                  location – build community

                • Build activity database -
                  allows business matching and
            1     industry reporting

    2           • Background check - Expert
                  can check on questions from
                  specific industry and
                  background of SME

                • SME can alert job matching




                                           12
Welcome to Crowd Solutioning..(Free to post solutions)
   POST CHALLENGES      OFFER A SOLUTION      EXPERT SOLUTIONS   HOW IT WORKS


What is the best way to get funding for my idea? Prize: S$200 (3 Stars rating required)



                                                                             Popular Questions




                                                                                       13
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VaultStart

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  • 3. Why ? How do I Should I compare with introduce a my competitors Is my new range in terms of productivity and Mission business plan : A platform that helps SMEs, of products ? service level ? and sound ? nascent entrepreneurs to overcome business challenges, affirm Do I enter business ideas, refine/elevate business How can I expand my China, concepts by facilitating access to a sales channel ? BROAD POOL of collective experience, Malaysia or Indonesia ? intelligence and solution with EASE and What is the best way to GOOD VALUE get funding for my new ideas ? Cultivate growth of Entrepreneur/SME SMEs and Encourage Innovation and Entrepreneurship in Singapore 3
  • 4. Business Overview Business Challenges Ideas Target Target Customers Customers Entrepreneur Solutions Experts VAULTSTART Improvements Professionals Crowd 4 Note : (1) SMEs defined as 0-200 employees for non manufacturing sector; < S$15M in net fixed asset for manufacturing sector
  • 5. Market Analysis Only offer Expert Advice McKinsey/ Differentiating Factors High BCG • Broadest Pool of Way too Talent expensive • Better match of demand and supply GLG through Tiered Research structure • Attractive Value Kaggle Breadth or Depth of Advice • Ease of Use SMEAMI Mind IE Sumo Singapore Consulting • Very High focused Quora Table Offer mostly basic market • Beta stage Low research Low High • Single Attractiveness to Nascent Entrepreneurs and SMEs service offering 5
  • 6. Business Model • Database of Expert CVs • Dial in & pay $/hour Expert Solutioning • Project Brief with Budget • Professionals Bid Project Professional • Pay for Listing and Closing Brief Solutioning of Project • Pose Challenges • Best solutions win prize • Collect Credits Crowd Solutioning • Forum for Discussion • Sticky Threads 6
  • 7. Financials – Breakeven at Y2 Total Market • 160,000 SMEs • 142,000 Nascent Entrepreneurs (NE)* Addressable Market 1. Crowd Advisory • 50% SMEs, 50% NEs 2. Professional Advisory • 10% SMEs, 5% NEs 3. Expert Advisory • 5% SMEs, 1% NEs YOY Share of Addressable Market • Y1 – 5% • Y2 – 20% • Y3 – 30% • Y4 – 50% • Y5 – 70% Note : (*) Nascent Entrepreneurs at 3.8% of age 15- 64 of Singapore population @ 3,753,632 7
  • 8. Financials – Breakeven at Y2 Total Market Revenue and Cost (‘000) • 160,000 SMEs • 142,000 Nascent Entrepreneurs (NE)* 2800 2640 2600 Revenue Addressable Market 2400 Cost 1. Crowd Advisory 2200 • 50% SMEs, 50% NEs 2. Professional Advisory 2000 1886 • 10% SMEs, 5% NEs 1800 3. Expert Advisory 1600 • 5% SMEs, 1% NEs 1400 2,009 1131 1200 1,312 1000 YOY Share of 754 668 800 632 Addressable Market 423 574 600 463 Y1 – 5% 400 331 • 224 189 • Y2 – 20% 200 • Y3 – 30% (316) Year3 • Y4 – 50% 0 • Y5 – 70% Y1 Y2 Y3 Y4 Y5 Initial Capital Injection @ $250,000 8 Note : (*) Nascent Entrepreneurs at 3.8% of age 15- 64 of Singapore population @ 3,753,632
  • 9. From Singapore to ASEAN ASEAN has much lower number of patent per population than rest of Asia Y5 - $2M earnings Year x $1,500M Potential earnings 9
  • 10. Next Steps • Seek start up capital • Hire CTO & CMO • Start to build relationship with both groups of customers – SMEs & Entrepreneurs – Experts/Professionals 10
  • 11. Summary • Meets the needs of Singapore – Spot On • Financial Viability – Breakeven in Y2 • Scalability – from Singapore to ASEAN • Innovativeness – Unique in market • Pitch presentation – You be the judge 11
  • 12. DataSets Used 3 • Incorporate existing SME location – build community • Build activity database - allows business matching and 1 industry reporting 2 • Background check - Expert can check on questions from specific industry and background of SME • SME can alert job matching 12
  • 13. Welcome to Crowd Solutioning..(Free to post solutions) POST CHALLENGES OFFER A SOLUTION EXPERT SOLUTIONS HOW IT WORKS What is the best way to get funding for my idea? Prize: S$200 (3 Stars rating required) Popular Questions 13