10. Which of the two lines is bigger?

11. Which of the two lines is bigger?

13. M-A-C-M-I-L-A-N
M-A-C-T-A-V-I-S-H
M-A-C-H-I-N-A-R-Y

14. PERCEPTION

15. Definition
Perception is a process
by which individuals organize
and interpret their sensory
impressions in order to give
meaning to their
environment.

16. Factors Influencing Perception:
1.) Perceiver
2.) Target
3.) Situation

17. Factors in perceiver
•
•
•
•
Attitudes
Motives
Interests
Past experiences

18. Factors in Target
• Background
• Grouping

19. Factors in Target
• Novelty
• Sounds
• Motion
• Size

20. Factors in Situation
• Time
• Work setting
• Social setting

21. Person Perception:
Making Judgments
About Others

22. ATTRIBUTION THEORY
When individuals observe behaviour, they
attempt to determine whether it is
internally or externally caused.

23. Attribution Theory
Two Types of Causes:
1) Internal
2) External

24. Three Factors of the
Attribution Theory:
1. Distinctiveness
2. Consensus
3. Consistency

25. Self Serving Bias

26. Fundamental
Attribution Error

27. Shortcuts in Judging Others:
1.) Selective Perception
2.) Halo Effect
3.) Contrast Effects
4.) Projection
5.) Stereotyping

28. Specific Applications in
Organizations:
1. Employment Interview
2. Performance Expectations
(Self Fulfilling Prophecy)
3. Performance Evaluation