1. Traffic
Intelligence
17 April 2013
Company Confidential

2. 2
We are the world’s
largest fire and
security company.
Company Confidential

3. We Protect People and Property Around the World
Company Confidential 3
We help protect more than
1 million
firefighters worldwide
We help protect
90%
of the top 50 oil and gas
companies
We help protect
80%
of the world’s top 200 retailers
We help protect nearly
3 million
commercial, government and
residential customers
We help protect a majority of the
Fortune 500
companies
We help protect over
100 major
stadiums around the world
*Numbers based on internal company estimates

4. Why Tyco Retail Solutions?
/ 4 /Company Confidential
• Expanded portfolio of mission-critical
solutions and services that deliver
significant retailer profitability and
operational efficiencies
• Provides decision support that
answer challenging retail
performance and security questions
• Captures, interprets, reports and
intelligently responds to real-time
operational data from:
o Stores
o Employees
o Inventory
o Shoppers

5. Why Our Traffic Intelligence Solution?
 Integrated Platform- Single integrated architecture providing
common interface across different retail devices and applications.
 Multi-Sensor Portfolio – Embedded, Side Mounted, Overhead
Monocular & Stereo Traffic Devices.
 Unique EAS Integration and Enhancement – direction
based alarm suppression, alarm reporting, power management
 Multiple Deployment Options – store only, enterprise or
hosted deployment options
 Enterprise Health and Device Management – remote
configuration and device management
 World-Class Monitoring – ADT monitoring services provide
real time pro-active problem detection and resolution
 Professional Services – project management, solution
architecture design, equipment optimization, comprehensive in-
store training

6. Store Intelligence Platform
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Retailer benefits:
• Increased operational efficiencies
• Elimination of technology duplication
• Streamlined, centralized system administration
• Integrated data and processes

7. Broad Multi-Sensor Portfolio Offering
/ 7 /Company Confidential
TRS Traffic
Technology
Accuracy Range
Functional
Features
Environmental Scenarios
Use Case
In/outcounts
DirectionalEAS
IPremotemgmt.
Heightdetection
Heat,cold
Light,shadow
Blocking
Children,carts
Greeters
HighTraffic
Beam Break –
integrated or
wall-mount
Average
90%
Up to 14’
(4.2 m)*     
Ideal for retailers with current
EAS Detection installs looking
for a sensor solution that is
visually hidden inside exit
antenna.
OVERHEADVIDEO
Monocular
Sensor
Average
90%
Up to 20’
(6.1 m)*     
Ideal for retailers looking to
capture traffic rates that are
interior locations where there
is no direct sunlight, and
infrequent crowding in the
doorway. Not suitable for
street (or parking lot) facing
entrances.
Stereo
Sensor
Average
95%
Up to 14’
(4.2 m)*          
Ideal for retailers looking to
capture traffic counts in more
challenging environments –
including sunlight/shadows,
dense groups, and shoppers
or groups who back-up or
linger under the sensor.
Wall mount

8. Unique Enhanced EAS Functionality
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 Provides directional EAS alarming, helping to
minimize nuisance alarms and improve shopper
experience.
 Enables detection of booster and jammer devices
as they enter the store, before a theft event occurs.
 Allows store personnel to focus on true alarm
events, improving overall system effectiveness and
reliability.
 Permits ‘EAS On-Demand’ to significantly reduce
power consumption.
 Serves as a gateway to permit collection and
reporting of alarm events for up to 16 EAS devices
(overhead devices only).
 Permits remote monitoring of EAS equipment.

9. Multiple Deployment Options
In-store: retailer is able to manage, identify and
respond immediately to EAS events with
instant results
Corporate: allows company to control sensitive
information, streamline the process to
increase operation efficiency
Hosted: leverage a “Software as a Service”
model to provide reporting and expert
analysis to optimize store operations,
improve shopper experiences, and reduce
shrink

10. Designed to Meet the Enterprise Needs of Today’s
Retailer:
• Robust engine with powerful features
• Out of box report content – dashboards, operational
insights, etc.
• Extremely scalable – support 1000’s users
• Flexibility to incorporate custom reports
• Enterprise distribution and auto-update support
Out of Box Reports
Dashboard Views
Operational Insights
Robust Reporting Platform

11. Enterprise Health and Device Management
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Enterprise Layout with Site Status
View Device Details
Site Network Topology
Site Device Alerts
Site Details List with Site Status
View Device Event History
View status of Traffic device portfolio:
• Summary of devices on line and functioning
• Historical device functionality
• Alert generated when devices go off line
• Quick summaries at site and enterprise level

12. World Class Monitoring
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• Remote Diagnostic Center services provide
o Service support for mission critical applications
o Monitoring for over thousands of remote network devices (fixed & mobile)
o Real time and proactive health monitoring
• 98% of service tickets resolved over the network or phone
• Remote device management to centralize critical technical expertise
• Largest group of retail focused field technicians in the world

13. Professional Services
• ROI study facilitation - directly or with external organizations
• Overall solution architecture design
• Custom work flow and/or report development
• Pre-project qualification and project coordination
o Site survey and infrastructure analysis
o Equipment staging and validation
• Equipment installation and optimization
• Management of tagging processes by location
• Comprehensive in-store training program
o Technical training on system components
o Operations training – focus on complimenting existing processes
• On-going solution service and support

14. / 14 /Company Confidential
Deployed in Nearly 185,000 Stores Worldwide
Extensive, Diverse Retail Experience
Across a range of industry sectors and
global geographies
From single store deployments through
large scale, enterprise-wide rollouts