What is your strategy with regards to cloud computing? This presentation takes a look at the challenges, value proposition and opportunities.

1. Enabling IT’s Evolutionary Change
Tim M. Crawford
November 4, 2009 – Cloud Computing Expo

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Introduction & Questions
Today’s Challenges
Cloud Value Proposition
Cloud Computing: Deconstructed
Opportunities
Next Steps
Nov 4, 2009
©2009 Tim M. Crawford
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3. 
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What is the ‘cloud’ and are you in it?
Paradigm Shifts
 Is your data center strategic?
 IT’s largest fear?
 IT’s best opportunity?
 Traditional IT: Scalability
 IT: technology-centric -> business-centric
Nov 4, 2009
©2009 Tim M. Crawford
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4. 
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Rate of Change -- Increasing
Time to Respond -- Decreasing
Flexibility Requirements – Increasing
Efficiency Requirements – Increasing
Maintaining Best Practices
Nov 4, 2009
©2009 Tim M. Crawford
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5. 
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Tight Funding (CapEx vs. OpEx)
Costs Increasing
 DC Building: $150M->$500M in 5 years
 IT Ops vs. IT Overall Spending
IT Spending
Increases
 Economies of Scale
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 Maximize Investment Utilization
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All IT
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Ops
0
y0 y2 y4
Nov 4, 2009
©2009 Tim M. Crawford
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6. More
Flexibility
Cloud Computing
Off-shoring
Less
Outsourcing
Traditional IT
More
Less
Cost Efficiency
Nov 4, 2009
©2009 Tim M. Crawford
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7. Cloud Computing
Is…
• Service Based (XaaS)
• Usage-Based (pay-as-yougo)
• On-Demand
• Flexible
• Unlimited Scalability
(virtually)
Nov 4, 2009
Is Not…
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•
©2009 Tim M. Crawford
Outsourcing
Off-Shoring
Grid Computing
Utility Computing
Rebranding of Prior
Solutions
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8. 
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Service Based
Scalable and Elastic
Shared
Metered by Use
Uses Internet Technologies
Nov 4, 2009
©2009 Tim M. Crawford
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9. SaaS
• Software as a Service
PaaS
• Platform as a Service
IaaS
Nov 4, 2009
• Infrastructure as a Service
©2009 Tim M. Crawford
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10. PaaS
Value
Cost
SaaS
IaaS
Nov 4, 2009
©2009 Tim M. Crawford
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11. 
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CapEx -> OpEx
Shared Services Model
Pay-As-You-Go
Operational Efficiency
 Economies of Scale
 Energy/ Water
Nov 4, 2009
©2009 Tim M. Crawford
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12. 
Flexibility
 Dynamic Service Delivery
 Reduction in Capital Equipment/ Facilities
 Geo-Diversity
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Enhanced Areas of Expertise
 Data Archiving, e-Discovery
 Business Continuity, Disaster Recovery
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Nov 4, 2009
Increased Response to Demand
Compliance: SOX, SAS-70, PCI, etc.
©2009 Tim M. Crawford
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13. 
Data Protection
 Compliance/ Regulatory Requirements
 Tied to Role
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Privacy
 Ownership of Data
 4th Amendment
 Case Law: Webmail Vendors
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Nov 4, 2009
Physical Data Location Requirements
©2009 Tim M. Crawford
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14. 
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Vendor Lock-In
Cross-Vendor Integration
Lack of Common Interfaces/ API’s
Migration Tools
Public
Public
Private
 Public-Public
Private
 Private-Public
 Private-Private
Nov 4, 2009
©2009 Tim M. Crawford
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15. 
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Increased Attention to Business Value
Increase in Rate of Change
Increase in Required Flexibility
IT Requirements Changing
Maturation of Technology
 Businesses circumventing IT
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Nov 4, 2009
Energy Costs Increasing
©2009 Tim M. Crawford
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16. 
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Positive Value (ROI/ TCO)
Accelerate IT Responsiveness
Increase IT Flexibility
Transition IT from tech-focus to businessfocus
Nov 4, 2009
©2009 Tim M. Crawford
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17. 
Assessment
 Strategic Alignment
 Organizational
 Functional/ Services
Hold
• IP Requirements
• Risk Assessment
• App/ Service
Requirements
Nov 4, 2009
Re-Assess
• Good Candidate
• Timing
• Establish Plan
©2009 Tim M. Crawford
Migrate
• 1st Priority
• Establish Plan
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18. Tim M. Crawford
Twitter: @tcrawford
Web: http://timcrawford.org/
Nov 4, 2009
©2009 Tim M. Crawford
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