The Internet is loaded with misinformation about the benefits—and supposed perils—of moving from an on-premises communication system to a cloud-based service. Thinking Phones' senior product manager Alex DiNunzio explores some frequently-heard fallacies about unified communications in our free webinar, "Myth Busting: 4 Common Misconceptions About Cloud UC." http://www.thinkingphones.com/resources/webinars/four-common-misconceptions-cloud-unified-communication/

1. MYTH BUSTING:
4 COMmon misconceptions ABOUT CLOUD UC
JUNE 10, 2014

2. www.thinkingphones.com
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Agenda
• 4 Myths – AND TRUTHS
• TPN WHO?
• YOU’VE GOT Questions,
we’ve got answers
Alex Dinunzio
Sr. product manager

3. www.thinkingphones.com
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MYTH: #1
Cloud
UC
is
more
expensive
than
tradi4onal,
premises-­‐
based
solu4ons.

4. TRUTH
WWW.THINKINGPHONES.COM
4
• Opex
vs.
Capex
• Less
employee
overhead
• Predictable
costs,
maintenance
+
upgrades
included
• Redundancy
built-­‐in
• Cloud
grows
as
you
grow!
• Mul4-­‐loca4on
businesses
don’t
require
duplicate
HW
investments

5. WWW.thinkingphones.COM
5
MYTH #2
Cloud
UC
is
new,
unproven,
and
not
secure.

6. WWW.thinkingphones.COM
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TRUTH
• Nearly
a
decade
of
deployments
• Gartner:
UC
market
>$6.5
billion
• Protec4on
across
the
stack
– Applica4on:
Data
encryp4on
– Network:
FWs,
MPLS
– Systems:
Server
hardening
– Physical:
Biometric,
24x7

7. WWW.thinkingphones.COM
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Myth #3
Hosted
solu4ons
are
4me-­‐
consuming
to
implement.

8. WWW.THINKINGPHONES.COM
8
TRUTH
• Honed
provisioning
teams
run
efficient
and
parallel
projects
– Cau4on:
Flexibility
can
be
paralyzing
• Speed
depends
on
informa4on
dissemina4on,
not
HW
installa4on
• BYO
&
NNI
• Mobile-­‐only
deployments
gaining
steam

9. Myth #4
Choosing
a
single
UC
vendor
sacrifices
best-­‐in-­‐class
technology.
WWW.THINKINGPHONES.COM
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10. WWW.THINKINGPHONES.COM
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TRUTH
• UC
unlocks
an
ecosystem
– Pla`orm
– Plug-­‐ins
– APIs
– Development
community
• Prevents
technology
lock-­‐in

11. About thinking phone networks

12. www.thinkingphones.com
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THE ENTERPRISE CLOUD COMMUNICATION PLATFORM
CONNECT
Voice,
Video,
Messaging,
Collabora4on,
Presence
&
Contact
Center
From
a
Single
Source
Unified Communication
Understand
BUSINESS ANALYTICS
Workforce
Produc4vity,
Call
Tracking,
Compliance,
Corporate
Visibility
EXTEND
OPEN Cloud APIS
Connect
to
Your
Custom
Applica4ons
&
Other
Cloud
Services
What We Provide
GO MOBILE
Mobility
Embed
Your
Office
Phone,
Messenger
&
Text
on
Your
Mobile
Device
BUSINESS COMMUNICATIONS MATURITY MODEL

13. www.thinkingphones.com
13
Ottawa
Cambridge (HQ)
Amsterdam
Founded in 2006
KEY MANAGEMENT:
Steven Kokinos, CEO (Founder)
Derek Yoo, CTO (Founder)
Keith Seidman, CFO
RECENT AWARDS
Gartner Magic Quadrant Leader
Frost & Sullivan Company of the Year
Internet Telephony Product of the Year
FUNDING
$32.5 MILLION
800+
CUSTOMERS
4,000+
LOCATIONS
150K+
END POINTS
CORPORATE SNAPSHOT
San Francisco
Frankfurt
London

14. questions?

15. 15
Thank YOu
Thinking
Phone
Networks,
Inc.
54
Washburn
Ave
Cambridge,
MA
02140
www.thinkingphones.com
Facebook.com/thinkingphones
Image: ANDRE SPIEKER, Unsplash

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