Ten Things Every CEO Needs To Know To Generate Business on the Internet How to use LinkedIn, Facebook and Twitter for Business How to Cost effectively generate traffic to your website Turn that traffic into leads, and sales How to get your website ranked at the top of Google searches with Search Engine marketing and Search Engine Optimization Best practices for Fortune 1000 Executives Ten Practical Marketing Strategies

1. Ten Things Every Executive Needs to Know About Generating Business on the Internet Jay Berkowitz Ten Golden Rules 561-620-9121 @JayBerkowitz

4. Recent Media Wall Street Journal

5. Recent Media Business Journal

6. Recent Media B&T Australia

7. Recent Media FOX TV

8. Ten Things Every Fortune 1000 Executive Needs to Know About Generating Business on the Internet

9. ‘ I know half of my Advertising is wasted… I just don’t know which half’ John Wanamaker

10. #1 You can measure ROI…to the penny

11. Pay Per Click Sponsored Link Position #2

12. Pay Per Click

13. Advanced PPC Phone Number Trick

14. Advanced PPC Google Checkout

15. Advanced PPC Local

16. Advanced PPC Landing pages and Conversion

17. Landing Page Performance + 44%

18. Website Optimizer

19. #2 It’s easy to find out how you perform vs. a competitor

20. Alexa Rank 2,423 SEO Quake Toolbar Google Page Rank 7/10 65,675 Links TO the site 111,000 pages indexed ‘read’ by Google

21. 340 Links to the Site Alexa Rank 921,329 SEO Quake Toolbar Google Page Rank 3/10

22. Google Page Rank 3/10 490 Links SEO Quake Toolbar 2,820 pages indexed ‘read’ by Google

27. #3 It is for Every Business!

31. #4 What are they doing?

32. YouTube – 100 Million Views/Day! Alexa Rank 3 Google Page Rank 8/10

33. Facebook – Rising Star

36. What are the Ten Hottest Trends in Internet Marketing?

37. Twitter = Microblogging, 140 Characters Personal Information Stats Other Twitter users this member is following Most recent tweet Past tweets

38. Twitter = Advanced Strategy Micro Selling

39. Twitter = Advanced Strategy Customer Service Marketing

40. Twitter = Advanced Strategy Sort Your Tweets! TweetDeck

41. #5 Internet Advertising is NOT Expensive

42. YouTube – Dove Evolution

43. S e a r c h ™

44. 491 affiliate program 1,445 internet marketing 230 affiliate marketing 36 affiliate marketing ideas 32 2 tier affiliate program 28 New affiliate program

45. Free Search “PR” ‘ Natural’ or ‘Organic’ 72% Prefer Left Side

46. Keyword Research - Searches

47. How many links TO a site TenGoldenRules has 4,979 Links TO the site

48. GUS – Google Universal Search

49. # 6 – Your List is Your Biggest Asset

51. #7 It’s not too late to learn this internet stuff

52. Podcast.TenGoldenRules.com (Play Podcast)

53. #8 Blogging

55. Blogs are the New Newsletters Prospects will subscribe to Blogs

56. Google Reader User Defined News

57. #9 You can find the People

58. Craigslist – Classifieds, Real Estate, Very Few Pay Alexa Rank 47 Google Page Rank 8/10

59. Facebook – Rising Star

60. # 10 – Your Website is a Lead Magnet

61. ► Google can’t read flash ► The 4 Second Rule – Who are you, what is on this website ► Logo top left, with descriptive slogan ► Navigation left or top ► Search top right ► Testimonials or other trust logos ► UVP – Free Offer!!

63. What is TenGoldenRules.com? Landing Pages & Conversion

64. What is TenGoldenRules.com? Video

65. What is TenGoldenRules.com? Viral Marketing

66. What is TenGoldenRules.com? Search Engine Marketing

67. What is TenGoldenRules.com? New Program Launch Strategy

69. Ten Things Every Executive Needs to Know About Generating Business on the Internet Jay Berkowitz Ten Golden Rules 561-620-9121 @JayBerkowitz