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Aligning Research & Strategy Tara Anne Michels, Ph.D. AMA Cincinnati/MR SIG November 30, 2011
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Obstacles Tara Anne Michels, Ph.D.
Teamwork Tara Anne Michels, Ph.D.
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Exploration Tara Anne Michels, Ph.D.
Explanation Tara Anne Michels, Ph.D.
Analyzing Data Tara Anne Michels, Ph.D.
Interpretation “ Facts are available to everyone; it is interpretation and implementation that is key.”    Ric Simcock, M&M Mars Tara Anne Michels, Ph.D.
Which do you see first? Tara Anne Michels, Ph.D.
Strategic Marketing Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Tara Anne Michels, Ph.D.

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Aligning Research & Strategy