As an advocate of social media I can (and do) wax lyrical about the potential of the digital spaces that provide prospective place(s) to listen, interact and learn. For many the affordances have enabled opportunities to extend networks, helped to build meaningful connections and nurtured personal relationships (often at a distance). The immediacy and open interactivity of these spaces have unlocked alternative ways to communicate and collaborate that can also remove spatial and time-oriented constraints. They enable and encourage the use of multimedia communication through images, video and audio to augment the written words we may choose to share. However, as much as open listening and sharing can be considered as liberating and empowering, there can be (and are) unintended as well as intended consequences. This keynote will explore why it is vital that we all consider the implications of our public digital interactions - from the data we share; what we say or don't say; and the significance of doing, being and becoming - and how this can impact on our sense of belonging and wellbeing.