Dealstreetasia Partnership Kit

1. dealstreetasia.com Image : https://selfdrivingeconomy.files.wordpress.com/2013/03/singapore_skyline_by_brendanpark-d1v415y.jpg

2. dealstreetasia.com
HQ in Singapore, DEALSTREETASIA has
a team of 18 experienced journalists
reporting from across ASEAN and India.
Focus on news gathering, exclusive deal
breaks and interviews, and big picture
coverage of the ASEAN & India investment
corridor differentiates us in an aggregation-
dominant market.
In a short period, we’ve broken new
ground with original content making the
deal ecosystem more visible and thus
providing deal engineers a competitive
edge.
We have forged partnerships with wire
services and leading business news
brands to ensure a holistic coverage of the
deal economy.
DEALSTREETASIA.COM
NO. 1 DEAL TRACKER IN THE REGION
700 K +
page views per
month
ASEAN, USA, India
lead audience
10000 subscribers,
48% + open rate for
newsletter
Alliances &
partnerships
with wire services
Exclusive access
to newsmakers

3. dealstreetasia.com
News on PE/VC, fund-
raising, IPOs, Exits,
Returns, seed & angel
investing, intermediaries
M&A, Partnerships
Coverage of hot
investment themes and
sectors
Macroeconomic trends,
Policy, Regulators
Interviews, Business
Strategy, Startup Stories
Analytics
FOCUSSED AND COMPREHENSIVE CONTENT

4. dealstreetasia.com
UNMATCHED COVERAGE IN ASEAN AND INDIA
PHILLIPPINES
INDONESIA
MYANMAR
VIETNAM
MALAYSIA
THAILAND
SINGAPORE
INDIA
18-strong team of seasoned journalists
Average of 40+ daily stories from Asia
Original news & holistic tracking of
Asian deal ecosystem
“DEALSTREETASIA is a must read for leaders trying
to keep their fingers on the pulse of Asia. It provides
crisp, clear, comprehensive coverage across
sometimes overlooked markets in the region. Highly
recommended,”
Scott Anthony, author and managing partner,
Innosight Ventures

5. dealstreetasia.com
SECTOR AGNOSTIC
NEWS FOCUSSED
GEOGRAPHIC SPREAD
ON-GROUND PRESENCE
COMPETITION: WE ARE IN A LEAGUE OF OUR OWN
Competition focused on tech & startups.
We cover all deals. PE, non-tech & M&A
activity (vs.Techinasia, The Edge,
Boomberg,Reuters)
Pan-Asia, with presence in frontier markets
(vs. AVCJ/MergerMarket, Techinasia, VCCircle,
e27)
Financial database providers have
sparse news and current stories
(vs. AVCJ/Merger Market, e27)
Original stories sourced by dedicated in-market
journalists, not relying on curation
(vs. AVCJ/Merger Market, Techinasia, e27)

6. dealstreetasia.com
We are in the business of democratizing deals, making them visible and thus accessible to a
wider array of investors, helping businesses and deal engineers alike.
Our news platform, powered by talented journalists across the most important business
centers in Asia, is our primary differentiator. We write original stories, we do not rely on
curation.
Our focus is on facts and data, not features. This is our springboard to creating a world-class
deal intelligence platform building on our unique strengths.
Comprehensiveness is our strength, we cover more geographies and more sectors, we cover
them faster and with the highest number of stories across competitors.
OUR VALUE PROPOSITION
MAKING DEAL OPPORTUNITIES VISIBLE
SM

7. dealstreetasia.com
GROWING BASE OF LOYAL READERS
On an average, Dealstreetasia has become a habit of over 36% of its users and they frequently
return to the website
0%
20%
40%
60%
80%
100%
Q1 Q2 Q3 Q4 Q5 Q6 Q7
Increasing trend of reader retention
over quarters
RETURNING USERS
NEW USERS
64%
36%
RETENTION RATIO
New Visitor
Returning Visitor

8. dealstreetasia.com
READERSHIP REACH BY GEOGRAPHY
Country
Website Traffic
Q1 Q2 Q3 Q4 Q5 Q6 Q7
Singapore 20.4% 31.3% 28.0% 23.5% 20.1% 20.6% 20.2%
United States 10.2% 9.4% 8.4% 8.9% 20.4% 20.1% 20.6%
India 7.4% 6.7% 12.7% 23.6% 16.9% 16.6% 16.4%
Malaysia 9.5% 10.4% 8.7% 7.9% 6.7% 6.6% 6.3%
Indonesia 2.5% 2.9% 4.3% 4.1% 5.6% 7.2% 10.1%
Vietnam 6.2% 6.4% 6.5% 6.1% 6.3% 6.7% 6.8%
Philippines 7.1% 9.3% 9.5% 6.9% 6.8% 6.5% 6.3%
Hong Kong 4.2% 4.1% 4.4% 4.8% 4.3% 4.8% 4.4%
Thailand 6.9% 5.5% 5.5% 5.4% 5.8% 5.6% 5.9%
UK 3.7% 3.8% 3.7% 1.6% 1.6% 1.9% 1.6%
Our top three markets in terms of traffic are Singapore, USA & India; ASEAN accounts for 50% traffic

9. dealstreetasia.com
Readership gaining traction over the last 6
quarters
Page views have grown by 93% in the last six quarters with a cumulative average growth of 0.28M per quarter
Q7 numbers are only for 2 months*
106,000
1,513,000
50,000
250,000
450,000
650,000
850,000
1,050,000
1,250,000
1,450,000
1,650,000
Q1 Q2 Q3 Q4 Q5 Q6 Q7
Quarterly Page Views

10. dealstreetasia.com
48,500 152,500 242,500 362,500 462,500 498,500 316,500
46,000
141,000
219,500
324,000
418,500
443,000
278,500*
0
100,000
200,000
300,000
400,000
500,000
Q1 Q2 Q3 Q4 Q5 Q6 Q7
0
100,000
200,000
300,000
400,000
500,000
Users New Users
Readership gaining traction over the last 6
quarters
The base or unique users is has grown 10X over the last 6 quarters
Q7 numbers are only for 2 months*

11. dealstreetasia.com
Display Advertising
Bespoke Briefings
Opinion Pieces
Native Advertising
Newsletter Advertising
Events
PARTNER WITH US

12. dealstreetasia.com
LEADERBOARD
MEDIUM
RECTANGLE
TOP
MEDIUM
RECTANGLE
BOTTOM
HOME/COUNTRY PAGES INSIDE PAGES
DISPLAY ADVERTISING
DealStreetAsia used IAB Standards for Web and Mobile
display advertising.
The positions on Home/Country and individual story pages
are indicated alongside.
These positions may be sponsored as individual units as well
as a combination. We are happy to discuss with you the
requirements and customize a solution for your needs.
Several other ad option are availale for inside pages
POSITION SIZE
RATE
SGD PER MONTH
Leaderboard
(Home/Inside)
750 x 90 7500
Medium
Rectangle (Home/Country)
300 x 250 5000 (Top)
3500 (Bottom)
Large
Rectangle (Inside pages)
300 x 600 2500
Mobile Banner 320 x 50 5000
LARGE
RECTANGLE
72 DPI max. Max size 60k.
Discounts apply on longer term commitments
LEADERBOARD LEADERBOARD

13. dealstreetasia.com
NATIVE ADS
DEAKSTREETASIA, working with internal
communications teams and agencies, will customize
your stories in our own voice.
These native ads will be clearly disclosed as
advertising. Our editorial guidelines will be applied on
a story basis.
We can customise packages of stories, based on
markets, categories and utility to our readers.
Packages will be put together in consultation
with your marketing team.
COLLABORATION OPPORTUNITIES
NEWSLETTER ADS
Every morning, over 10000 newsletter subscribers
receive a compendium of the previous day’s top
stories. We see open rates of over 48%, testifying to
the utility of the product to our readers.
Newsletter sponsorship is an opportunity for brands to
interact directly with our readers. All sponsorship
deals will have a one for one advertising email bundled
in.
Monthly sponsorship packages start at SGD
15000. Discounts available for term
commitments.

14. dealstreetasia.com
BESPOKE BRIEFINGS (coming soon!)
Today’s rapidly evolving ecosystem and hyper-competition to wrest the best deals needs bespoke approaches to
understanding opportunities.
DealStreetAsia will put together a panel of experts, with deep knowledge and experience in your area of interest, to
brief a team of your senior executives. Moderated by the Editor in Chief, these briefings will be exclusive and the
content will be made available for sharing within your company content assets.
We will publish edited excerpts of the Briefing on DealStreetAsia.com, to provide access to a wider audience.
One time briefings start at SGD 25,000, excluding venue and hospitality expenses.
GAIN FROM OUR ACCESS TO EXPERTS

15. dealstreetasia.com
EVENTS
DEALSTREETASIA backed annual event properties that
bring together the who’s who of the Investment
Community in Asia
Value Proposition: Highest quality networking and
engagement platform backed by news media.
The Annual Meeting Place for Asian PE and VC Community
How it works:
Annual Asia PE-VC Conference in Singapore 2016 -
complete
2017
2 Day Asia PE-VC Summit – March, Mumbai
2 Day Asia PE-VC Summit – September, Singapore
2018
2 Day Asia PE-VC Summit – March, Bangalore
2 Day Asia PE-VC Summit – September, Singapore
2 Day Asia PE-VC Summit – Hong Kong

16. dealstreetasia.com
Highlights – ASIA PE-VC Summit - 2016
Unique Networking platform for over 80 PE-VC firms
400+ C-level Asia based PE and VC executives
Keynotes by Mark Mobius and Piyush Gupta
30+ LPs, 60+ GPs participated in the conference
Star Studded Speaker Lineup

17. dealstreetasia.com
Industry Stalwarts delivered Keynotes
Mark Mobius, Executive Chairman,Templeton Emerging Markets Group
Piyush Gupta, CEO, DBS Bank

18. dealstreetasia.com
Engaging Panels
Expert Speakers from
Singapore, Malaysia,
Myanmar, Vietnam,
Indonesia, Hong Kong,
Philippines

19. dealstreetasia.com
LET’S TALK
Joji Thomas Philip
Founder and Editor-in-Chief
+65 9452 7003
joji@dealstreetasia.com
DEALSTREETASIA Pte. Ltd.
77A, Boat Quay, Singapore, 049865.