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Joost M.E. Pennings  Professor of Marketing ALEX Beleggersbank Professor in Finance The Marketing-Finance Conference :  The Whole is Greater than the  Sum of its Parts
Table of contents ,[object Object],[object Object],[object Object],[object Object]
Marketing  develops interest in Finance ,[object Object],[object Object],[object Object],[object Object]
Marketing  develops interest in Finance ,[object Object],[object Object]
Marketing  develops interest in Finance ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing  develops interest in Finance ,[object Object],[object Object],[object Object],[object Object],[object Object]
Finance  develops interest in Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Finance  develops interest in Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Finance  develops interest in Marketing   ,[object Object],[object Object],[object Object],[object Object],[object Object]
Overview of Program ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Change in Program ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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MF Conference Summarizes Marketing and Finance Link

  • 1. Joost M.E. Pennings Professor of Marketing ALEX Beleggersbank Professor in Finance The Marketing-Finance Conference : The Whole is Greater than the Sum of its Parts
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