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WE DO
WHY CARE
→ problems	
  
→ consequences	
  

WE CREATE
→ solution	
  
→ development	
  stage	
  
→ validation	
  numbers	
  

THEY SAY
WE ARE
	
  
	
  
	
  
	
  
	
  
Page | 2

	
  
	
  
	
  
	
  
	
  
	
  
	
  

	
  

WE DO
…………………………………………………………………………
At Successify we are creating a global community of young
idea makers by offering them an integrated flow to develop
their abilities to execute on their ideas and improve their
chances of launching successful startup projects.
Set up as a pre-startup environment for young idea
makers, Successify designs discovery processes and engages
in learning experiences for young creative people, which allows
them to clarify their motivation on becoming entrepreneurs.
Successify plans to become an educational framework for
young creative people globally and empower them to put more
of their ideas into practice better. Such a framework should
function as a pre-startup space for tomorrow’s
entrepreneurs.
We are targeting young idea makers (17 – 25 years old)
interested in translating their creativity into real life solutions
and products by setting up entrepreneurial ventures.

www.successify.me
 

Page | 3

WHY CARE

……………………………………………………………………………………………………………..
PROBLEM
It’s an education issue:
Our schools are not set to create entrepreneurs.
Our schools are not set to build business creators.
Our schools are structured to create employees.
Our schools don’t necessarily empower creativity and innovation in their students.
Our schools don’t create an environment for implementing young people’s creativity.
There is a gap:
The education environment is rapidly changing [see for instance the new models Coursera or
Udemy or General Assembly bring into the market], but there still is a huge gap between
what we are taught by school, our creative ideas and the execution of those ideas.
The schools are struggling to cover that gap, while the new business institutions like
accelerators, incubators, and early stage investors are also approaching the things from the
wrong end.
A new model is needed:
What’s needed is a new model that would put together guidance, knowledge, and tools in a
tightly integrated infrastructure for young creative people who want to implement their
creativity.

www.successify.me
 
CONSEQUENCES
Page | 4

Scary unemployment rates for young people

22.2% 2 M 78 M
unemployment rate
in Romania in 2012

unemployed young
people in EU

In the whole EU, the numbers are deeply worrying

www.successify.me

unemployed young people
globally
 

WE CREATE
Page | 5

…………………………………………………………………………………………………………..
SOLUTION
We want to be an important part in covering the gap between ideas and the capacity to implement
them, at the beginning by creating an integrating environment that will link the motivation,
knowledge and tools for executing on our ideas.
The solution will consist of an infrastructure for making idea creators speed up and improve their
idea implementation abilities, by following a simple 3 steps path:
ü clarifying the motivation
ü acquiring the basic knowledge
ü finding and using the suitable tools.
The mission successify has assumed is to cover the gap between the personal creativity of these
young people and their abilities to execute on their ideas.
Step 1: an online platform that matches idea makers and local and international mentors
Step 2: + an idea implementation management platform
Step 3: + a hub for connecting external providers of knowledge & tools
successify is set up as a pre-startup environment for young idea makers, where these
people will go through a series of interactive learning experiences and practical, real-life
doing exercises that would allow them to clarify their motivation for becoming
entrepreneurs and then acquire the fundamental knowledge set and experiment with
the most suitable tools available now for executing on their ideas.

www.successify.me
 

DEVELOPMENT STAGE

Page | 6

We are set up as a start-up and we are following the Customer Development methodology and
assume a lean development approach for building this project.
Based on the problem validation progress so far, we started to build our MVP – our first
mentorship pilot program available on our website www.successify.me
We follow Customer Discovery phase for the first solution, and then proceed to validating the
solution desirability for the core market.

Featured and interviews
ü Featured: Creativity, Innovation and Chance MOOC-up by Pennsylvania State University
on www.coursera.org
ü Interview: PennState University https://www.youtube.com/watch?v=tltz9Dyy2Xk&feature=youtu.be
ü Interview: www.zimbeste.com http://zimbeste.com/interviu-cu-andreea-pavelfondator-successify/

www.successify.me
 

VALIDATION NUMBERS
Page | 7

Survey performance: 148 responses and 26% completion

www.successify.me
 

Page | 8

Facebook organic growth: from 0 to 257 Likes in 2 months

www.successify.me
 
The importance of creativity: 83% said it’s very important

Page | 9

Struggle to implement creativity: 72% said it’s difficult

www.successify.me
 

THEY SAY
Page | 10

…………………………………………………………………………………………………………..

“Your project sounds great! Congratulations for everything you have done so far. It’s inspiring
to see projects like this, especially when headed by women themselves. I wish you all the very
best for your future endeavors. I hope I will get to learn a lot from you.”
Ivn Savitha, India | Pharmaceutics

“… your idea is great and I am also really interested in helping young entrepreneurs as well as
myself develop their ideas and make a business out of it. I really believe that creativity plays a
indispensable role into finalizing and launching one's ideas and monetizing it. […] If there's a
formal way to be part of your project, I'd be very pleased to do so.”
Ibrahima B. Gabriel Mall, US | Marketing & Communications

“I saw your idea on successify and immediately fell in love with it. The reason I liked it so
much is that I feel that maybe I too can learn from you guys, I was impressed with the video
on Youtube, I wish I could learn how to do that. My project will be setting up a digital signage
network here in Mbabane.”
Sifiso Mathabela, Swaziland | Telecommunication

“I LOVED your project, I'm really passionate about this idea, I filled your survey and checked
your Facebook page, at some point I felt your project intersects with mine in some parts, I
have strong believe that everybody is creative, and my goal is to enhance others creativity, and
before doing that I wanted to enhance mine first and that's by reading many books about
creativity and participating in this course, I'm just wondering if I'm on the right track?”
Hiba Haifa, Palestina | Banking

www.successify.me
 

Page | 11

WE ARE
…………………………………………………………………………………………………………..

Andreea Pavel | Founder
andreea@successify.me
about.me/andreeapavel

Trainer	
   and	
   a	
   passionate	
   believer	
   in	
   the	
   creativity	
   of	
   young	
   people.	
   So	
   much	
   so	
   that	
  
her	
   personal	
   mission	
   has	
   become	
   assisting	
   young	
   creativity	
   find	
   ways	
   to	
   get	
  
implemented	
  into	
  sustainable	
  projects	
  and	
  bring	
  success	
  to	
  their	
  creators.	
  

Gabriel Dombri | co-founder
gabriel@successify.me
angel.co/gabrieldombri

London-­‐based	
  entrepreneur	
  and	
  digital	
  business	
  strategist,	
  specialized	
  in	
  assisting	
  
businesses	
  create	
  their	
  digital	
  strategy	
  &	
  set	
  up	
  their	
  performance	
  infrastructures.	
  

www.successify.me

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Successify - education for doing

  • 1.     WE DO WHY CARE → problems   → consequences   WE CREATE → solution   → development  stage   → validation  numbers   THEY SAY WE ARE          
  • 2. Page | 2                 WE DO ………………………………………………………………………… At Successify we are creating a global community of young idea makers by offering them an integrated flow to develop their abilities to execute on their ideas and improve their chances of launching successful startup projects. Set up as a pre-startup environment for young idea makers, Successify designs discovery processes and engages in learning experiences for young creative people, which allows them to clarify their motivation on becoming entrepreneurs. Successify plans to become an educational framework for young creative people globally and empower them to put more of their ideas into practice better. Such a framework should function as a pre-startup space for tomorrow’s entrepreneurs. We are targeting young idea makers (17 – 25 years old) interested in translating their creativity into real life solutions and products by setting up entrepreneurial ventures. www.successify.me
  • 3.   Page | 3 WHY CARE …………………………………………………………………………………………………………….. PROBLEM It’s an education issue: Our schools are not set to create entrepreneurs. Our schools are not set to build business creators. Our schools are structured to create employees. Our schools don’t necessarily empower creativity and innovation in their students. Our schools don’t create an environment for implementing young people’s creativity. There is a gap: The education environment is rapidly changing [see for instance the new models Coursera or Udemy or General Assembly bring into the market], but there still is a huge gap between what we are taught by school, our creative ideas and the execution of those ideas. The schools are struggling to cover that gap, while the new business institutions like accelerators, incubators, and early stage investors are also approaching the things from the wrong end. A new model is needed: What’s needed is a new model that would put together guidance, knowledge, and tools in a tightly integrated infrastructure for young creative people who want to implement their creativity. www.successify.me
  • 4.   CONSEQUENCES Page | 4 Scary unemployment rates for young people 22.2% 2 M 78 M unemployment rate in Romania in 2012 unemployed young people in EU In the whole EU, the numbers are deeply worrying www.successify.me unemployed young people globally
  • 5.   WE CREATE Page | 5 ………………………………………………………………………………………………………….. SOLUTION We want to be an important part in covering the gap between ideas and the capacity to implement them, at the beginning by creating an integrating environment that will link the motivation, knowledge and tools for executing on our ideas. The solution will consist of an infrastructure for making idea creators speed up and improve their idea implementation abilities, by following a simple 3 steps path: ü clarifying the motivation ü acquiring the basic knowledge ü finding and using the suitable tools. The mission successify has assumed is to cover the gap between the personal creativity of these young people and their abilities to execute on their ideas. Step 1: an online platform that matches idea makers and local and international mentors Step 2: + an idea implementation management platform Step 3: + a hub for connecting external providers of knowledge & tools successify is set up as a pre-startup environment for young idea makers, where these people will go through a series of interactive learning experiences and practical, real-life doing exercises that would allow them to clarify their motivation for becoming entrepreneurs and then acquire the fundamental knowledge set and experiment with the most suitable tools available now for executing on their ideas. www.successify.me
  • 6.   DEVELOPMENT STAGE Page | 6 We are set up as a start-up and we are following the Customer Development methodology and assume a lean development approach for building this project. Based on the problem validation progress so far, we started to build our MVP – our first mentorship pilot program available on our website www.successify.me We follow Customer Discovery phase for the first solution, and then proceed to validating the solution desirability for the core market. Featured and interviews ü Featured: Creativity, Innovation and Chance MOOC-up by Pennsylvania State University on www.coursera.org ü Interview: PennState University https://www.youtube.com/watch?v=tltz9Dyy2Xk&feature=youtu.be ü Interview: www.zimbeste.com http://zimbeste.com/interviu-cu-andreea-pavelfondator-successify/ www.successify.me
  • 7.   VALIDATION NUMBERS Page | 7 Survey performance: 148 responses and 26% completion www.successify.me
  • 8.   Page | 8 Facebook organic growth: from 0 to 257 Likes in 2 months www.successify.me
  • 9.   The importance of creativity: 83% said it’s very important Page | 9 Struggle to implement creativity: 72% said it’s difficult www.successify.me
  • 10.   THEY SAY Page | 10 ………………………………………………………………………………………………………….. “Your project sounds great! Congratulations for everything you have done so far. It’s inspiring to see projects like this, especially when headed by women themselves. I wish you all the very best for your future endeavors. I hope I will get to learn a lot from you.” Ivn Savitha, India | Pharmaceutics “… your idea is great and I am also really interested in helping young entrepreneurs as well as myself develop their ideas and make a business out of it. I really believe that creativity plays a indispensable role into finalizing and launching one's ideas and monetizing it. […] If there's a formal way to be part of your project, I'd be very pleased to do so.” Ibrahima B. Gabriel Mall, US | Marketing & Communications “I saw your idea on successify and immediately fell in love with it. The reason I liked it so much is that I feel that maybe I too can learn from you guys, I was impressed with the video on Youtube, I wish I could learn how to do that. My project will be setting up a digital signage network here in Mbabane.” Sifiso Mathabela, Swaziland | Telecommunication “I LOVED your project, I'm really passionate about this idea, I filled your survey and checked your Facebook page, at some point I felt your project intersects with mine in some parts, I have strong believe that everybody is creative, and my goal is to enhance others creativity, and before doing that I wanted to enhance mine first and that's by reading many books about creativity and participating in this course, I'm just wondering if I'm on the right track?” Hiba Haifa, Palestina | Banking www.successify.me
  • 11.   Page | 11 WE ARE ………………………………………………………………………………………………………….. Andreea Pavel | Founder andreea@successify.me about.me/andreeapavel Trainer   and   a   passionate   believer   in   the   creativity   of   young   people.   So   much   so   that   her   personal   mission   has   become   assisting   young   creativity   find   ways   to   get   implemented  into  sustainable  projects  and  bring  success  to  their  creators.   Gabriel Dombri | co-founder gabriel@successify.me angel.co/gabrieldombri London-­‐based  entrepreneur  and  digital  business  strategist,  specialized  in  assisting   businesses  create  their  digital  strategy  &  set  up  their  performance  infrastructures.   www.successify.me